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Lionesses of Africa

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(212) 634-4540
The Pride of Africa's Women Entrepreneurs

the pride of Africa's women entrepreneurs

Lionesses of Africa

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Bridging the Confidence Gap: How Empowered Women Change the World by Sheena Yap Chan

June 12, 2025 Melanie Hawken

Sheena Yap Chan

Book Review

Celebrated executive, business leader, and author, Sheena Yap Chan’s book, Bridging the Confidence Gap: How Empowered Women Change the World, is a startlingly insightful and inspiring discussion of female leadership. Sheena delivers a transformative and fresh take on the challenges, pitfalls, and opportunities women face when they reach for the reins of leadership in business. She walks you through how to navigate those challenges and realize those opportunities with powerful observations drawn from a lifetime in business.

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In Essential Tags Books
Comment

Mbali Ndandani and Portia Nondo, two passionate ecosystem builders driving support for Africa’s crafters and fashion brands

June 11, 2025 Melanie Hawken

Portia Nondo and Mbali Ndandani, founders, Portia Nondo and Mbali Ndandani (South Africa)

Startup Story

Zettuu, a marketplace providing business support services for Africa’s crafters and fashion brands that have unique products but do not have the operational capacity to grow their brands. Zettuu was co-founded in 2020 by Portia Nondo and Mbali Ndandani, two South African entrepreneurs whose vision is to create a thriving ecosystem of support for African unique crafts, bringing them from the continent to the world’s customers. Portia is a seasoned entrepreneur and franchisee at McDonald's, and Mbali has worked in marketing, digital, technology and artificial intelligence at Unilever and Lelapa AI.

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In Startup Story Tags South Africa, Online Service, Platform
Comment

Misinformation and disinformation: a growing threat and its implications for employee screening

June 2, 2025 Melanie Hawken

by Jenny Reid

The 2025 World Economic Forum (WEF) Risks Report has ranked misinformation and disinformation as one of the top global threats, highlighting a challenge beyond social media and politics. This alarming ranking underscores how false or misleading information—whether accidental or deliberate—can destabilise societies, erode trust, and threaten organisational resilience.

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In Guest Blog Tags Jenny Reid, Risk Management
Comment

On being a professional citizen: The strategic phase of SME CSR development

June 2, 2025 Melanie Hawken

by Dr. Memuna Williams, DBA

As business owners, leaders, and professionals, we often think of the work we do as simply part of the job. However, as I reflect on my experiences and studies on the evolution of Corporate Social Responsibility (CSR) in small and medium-sized enterprises (SMEs), particularly through the lens of the third phase of strategic CSR development, I believe that CSR is as much about citizenship as it is about business. A process of building business citizenship.

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In Guest Blog Tags Dr. Memuna Williams, Entrepreneurial Mindset
Comment

Performance Management: Linking data to processes for better decision-making

June 2, 2025 Melanie Hawken

by Dr Michélle Booysen

“Without data, you're just another person with an opinion.” – W. Edwards Deming

The ability to make informed decisions is a competitive advantage. Yet too often, data lives in one silo and processes in another. When businesses link data to their processes, decision-making becomes faster, smarter, and more aligned with strategic goals.

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In Guest Blog Tags Dr Michélle Booysen, Management Advice, Strategy
Comment

You can’t microwave success: why the slow burn wins

June 2, 2025 Melanie Hawken

by Margaret Hirsch

In today’s fast-paced world of viral hacks, overnight influencers, and instant gratification, it’s easy to believe that success should come quickly. That if you're not "crushing it" within a few months, you're failing. But here’s the truth I’ve lived and learned: you can’t microwave success.

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In Guest Blog Tags Margaret Hirsch, Success, Entrepreneurial Journey
Comment

Authentic Selling: Be Real to Seal the Deal by Kendrick Shope

June 1, 2025 Melanie Hawken

Kendrick Shope

Book Review

For many women entrepreneurs, selling can feel like a necessary evil, but it doesn't have to be. In Authentic Selling, internationally recognized sales expert Kendrick Shope reveals the secrets to selling with integrity, compassion, and undeniable success. This isn’t just another sales book. It's a blueprint for entrepreneurs and business owners who want to make that all-important sales revenue without sacrificing who they are.

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In Essential Tags Books
Comment

South African natural baby food producer, Pojupoju, launches innovative new range

June 1, 2025 Melanie Hawken

Dorothy ‘Dolly’ Fatima Mofomme

Lioness Launch

South African serial entrepreneur, Dorothy Dolly Fatima Mofomme, founder of natural baby food producer, Pojupoju, has launched a brand new range of delicious and nutritious purees - with a twist. Each puree is packaged in a pouch, capped with minicap/anti-choke lids that can also be repurposed as children’s creative building blocks.

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In Lioness Launch Tags South Africa, Food & Drink
Comment

Jacqueléne Coetzer, a pan-African business consulting and specialist trade firm builder empowering other women entrepreneurs

June 1, 2025 Melanie Hawken

Jacqueléne Coetzer, founder & CEO, Jacqueléne Global Consulting (JGC) (South Africa)

Startup Story

Jacqueléne Coetzer is the founder and CEO of Jacqueléne Global Consulting (JGC) — a pan-African business advisory and trade firm founded in 2022, specializing in strategic consulting, commodities, medical diagnostics, and cross-border market access. A former diplomat with 14 years’ experience, she now leads high-level negotiations and sourcing across Africa in sectors including medical diagnostics, metals, fuel, and mining. Through exclusive distribution mandates and deal structuring, she is helping shape Africa’s economic future. Fiercely resilient and values-driven, Jacqueléne empowers African women entrepreneurs to rise, scale, and lead — because she believes Africa’s wealth should be built by Africans, for Africans.

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In Startup Story Tags South Africa, Consulting Services
Comment

Schneidine Phidelmond, an entrepreneur building a holistic digital agency supporting WSMEs and SMEs in Mozambique

June 1, 2025 Melanie Hawken

Schneidine Phidelmond, founder and Creative Explorer, MUSA Moz MEDIA (Mozambique)

Startup Story

Schneidine Phidelmond is the founder and Creative Explorer of MUSA Moz MEDIA, a holistic digital agency founded in 2022 and based in Mozambique. With over a decade of experience in media, including skills in sound engineering, audiovisual production, graphic design, and branding, she launched MUSA to support women entrepreneurs and small businesses in Southern Africa and the Afro-Caribbean diaspora. Multilingual and self-taught, Schneidine offers a sensitive and multidisciplinary approach to digital visibility and content creation. MUSA embodies her belief that creativity, culture, and sisterhood can fuel sustainable growth and inspiration. MUSA stands for: Mission, Ubuntu, Sorority, and Authenticity.

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In Startup Story Tags Mozambique, Media PR & Communications
Comment

How do you mitigate risks associated with nepotism, bribery, or unethical practices

June 1, 2025 Melanie Hawken

by Jenny Reid

As of the fourth quarter of 2024, South Africa’s official unemployment stats, state that the unemployment rate has declined slightly to 31.9%, down from 32.1% the previous quarter. While this marks the second consecutive quarterly decrease and the lowest rate since the third quarter of 2023, the persistently high levels of unemployment remain a pressing concern.

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In Guest Blog Tags Jenny Reid, Data Management
Comment

On Citizenship

June 1, 2025 Melanie Hawken

by Dr. Memuna Williams, DBA

I recently had the opportunity to watch The Final Year, an HBO documentary chronicling the last year of President Barack Obama's administration. The film looks into the inner workings of the White House through the eyes of Obama and several of his staff members including Samantha Power, Ben Rhodes, and John Kerry. It highlighted key themes like diplomacy, war and peace, and the impact of decisions made at the highest levels. For me, however, the documentary went beyond politics and brought to light themes that are integral to my work: education, entrepreneurship and leadership.

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In Guest Blog Tags Dr. Memuna Williams, Entrepreneurial Mindset
Comment

73% of Companies Confuse PR and Reputation Management. Here’s Why It Backfires.

June 1, 2025 Melanie Hawken

by Marilize Jacobs

According to a 2024 PwC study, 73% of executives mistakenly use Public Relations (PR) and Reputation Management interchangeably. A confusion that costs companies an average of $2.4M per crisis in lost revenue and recovery. The difference? Hard data tells the story: PR succeeds when visibility climbs (e.g. media mentions rise by 40%). Reputation management succeeds when risk drops (e.g. negative search results fall by 65%).

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In Guest Blog Tags Marilize Jacobs, Brand, Management Advice
Comment

Performance Management: How to Build a Culture of Continuous Process Improvement

June 1, 2025 Melanie Hawken

by Dr Michélle Booysen

“What gets measured gets managed.” – Peter Drucker

Performance dashboards are powerful tools to drive decision-making, improve efficiency, and align daily operations with strategic goals. For dashboards to truly work, they must be simple, relevant, and actionable. A well-crafted performance dashboard is not about volume of data—it’s about clarity and purpose.

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In Guest Blog Tags Dr Michélle Booysen, Management Advice, Strategy
Comment

Teboho Seretlo, a passion-driven entrepreneur helping SMEs to grow

June 1, 2025 Melanie Hawken

Teboho Seretlo

Lioness Weekender Cover Story

TL Seretlo Business Consulting t/a Seretlo Consulting, a professional business consulting firm supporting SMEs in South Africa

Teboho Seretlo is a business consultant and founder of TL Seretlo Business Consulting in South Africa, with over 25 years’ experience in enterprise development, business planning, monitoring & evaluation, and mentoring SMEs. She supports entrepreneurs applying for funding and serves as an NSFAS student accommodation accreditor. Her expertise spans B-BBEE, rural development, and gender-responsive enterprise support. Teboho holds a BSc (Hons) in Mathematics and executive education from GIBS and Rotterdam School of Management. Passionate about women’s empowerment, she also mentors female entrepreneurs across Africa.

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In Cover Story Tags South Africa, Consulting Services
Comment

Babette’s Bread by Babette Kourelos

May 18, 2025 Melanie Hawken

Babette Kourelos

Book Review

For Babette Kourelos, founder of Babette’s Bread and the author of the beautiful new book of the same name, the happenstance baking of a humble cottage loaf completely changed the trajectory of her life. It led her away from a career in law to answer a different calling: bread. Seeking comprehensive training, she undertook an apprenticeship with renowned French master baker Gerard Rubaud in the woods of Vermont. In this visually appealing and practical new book, Babette takes readers on a culinary journey, bringing her incredible know-how into readers’ kitchens, and inspiring them to fall in love with the art of bread-making.

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In Essential Tags Books
Comment

Lioness Launch / South Africa’s IWDS, launches impact-driven initiative to create sleeping bags from waste fabrics, turning waste into hope for the homeless

May 18, 2025 Melanie Hawken

Colleen Deetlefs, founder, IWDS (South Africa)

Lioness Launch

South African social entrepreneur, Colleen Deetlefs, is passionate about creating awareness of the state of our environment through the renewing of different waste materials and shifting the global economy through the rejuvenation of waste. Her latest initiative, IWDS, is a non-profit organization that is dedicated to fostering sustainability and economic empowerment. Through its work, it strives to offer more than just a solution for waste - it is helping to build a future where creativity, sustainability, and community-driven progress go hand in hand. IWDS is committed to transforming waste into opportunity by upskilling individuals, fostering creativity and promoting sustainability. In a world where waste is abundant and unemployment hovers at 35%, IWDS’s mission is to upskill individuals using repurposed waste materials. With winter now in full swing in South Africa, IWDS has identified a dire need for sleeping bags with a carry bag for the 16000 homeless people in Durban alone. Through upskilling, IWDS is on a mission to create sleeping bags from waste fabrics-turning waste into hope-to those who need it most.

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In Lioness Launch Tags South Africa, Social Entrepreneur
Comment

Suné Theisinger and Dr Juanri Jonck, two dynamic players in the aesthetic industry in South Africa

May 18, 2025 Melanie Hawken

Suné Theisinger and Dr Juanri Jonck, founders, BST Global (South Africa)

Startup Story

Suné Theisinger is the ceo of BST Global in South Africa, a dynamic player in the rapidly evolving aesthetic industry. As the ceo of BST Global, Suné is responsible for overseeing and managing all aspects of the business. Dr Juanri Jonck is a qualified medical doctor with a degree from the University of Pretoria and is the Medical Director of BST Global. Dr Jonck leads with a deep commitment to hormone optimisation, evidence-based aesthetic medicine, and holistic wellness.

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In Startup Story Tags South Africa, Beauty & Wellness
Comment

What we're loving this week

May 18, 2025 Melanie Hawken

What we’re loving this week

In this week’s spotlight on all things Woman Made In Africa, we are showcasing Africa’s talented and innovative women entrepreneurs who are creating sustainable, quality products that discerning and impact-driven customers want to buy. Catching our attention this week are: KONA, a unique fashion and lifestyle company in Uganda, founded by Bhavya Kalsi and Nimisha Kalipurayath; Loshes Chocolate, the finest handcrafted chocolate company founded by Femi Oyedipe in Nigeria; Touch By Asoebigirl in Nigeria, the female fashion brand founded by entrepreneur Ijeoma Onuoha; Black Mamba Foods in Eswatini, the fair trade gourmet chili product brand co-founded by Claudia Castellanos Roques; and Ledikana, the South African contemporary, heritage inspired clothing brand founded by Mapholo Ratau.

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In What we're loving
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Tania Kabeya, a passionate chef and entrepreneur building a uniquely African culinary brand

May 17, 2025 Melanie Hawken

Tania Kabeya, founder, Chef La Tania (South Africa)

Startup Strory

Tania Kabeya is the founder of Chef La Tania, the South African culinary brand known for its rich African flavour and elegant presentation and founded in 2019. She is a passionate chef and entrepreneur and has built a reputation for delivery a range of catering services, including celebration cakes, private dinners, frozen meals, and food delivery. Tania finds purpose in creating meaningful experiences, honouring her heritage, and growing a brand built on passion, excellence, and purpose-driven living. She shares a deep bond with her siblings and draws strength from her faith and role as a mother.

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In Startup Story Tags South Africa, Food & Drink
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Download your FREE copy of the latest Playbook: Financing Business Growth

25 leading African women entrepreneurs share practical strategies, real experiences and advice. Playbook link


Tech FoundHER AFRICA CHALLENGE

Five female founders win over $100,000 in TechFoundHER Africa Challenge. Read more


CELEBRATING 10 YEARS


LATEST PODCASTS

LIONESSES OF AFRICA · Episode 1: Business Funding Journeys

Episode 1: Business Funding Journeys Podcast features Melanie Hawken, founder & CEO, Lionesses of Africa and Melissa Basque-Roux, Coordinator, AFAWA, who share insights on creating greater access to finance and economic growth opportunities for women business builders in Africa. Also in conversation are three women entrepreneurs building sustainable, impact-driven businesses - Anne Rweyora, founder of Smart Havens Africa in Uganda, an enterprise creating affordable, climate-smart homes for women; and Morongwe and Michelle Mokone, co-founders of Mo’s Crib in South Africa, a high-growth, sustainable handmade decor manufacturing business.

LIONESSES OF AFRICA · Episode 2: Business Funding Journeys

Episode 2: Business Funding Journeys Podcast focuses on women entrepreneurs in the agribusiness sector who are in growth mode. In conversation with host Melanie Hawken, founder of Lionesses of Africa, are Yvette Dickson-Tetteh, co-founder of Pure and Just Food in Ghana, a high-impact business transforming fresh fruit into premium tropical dried fruit products; and Hadija Jabiri, founder of GBRI Business Solutions in Tanzania, which specialises in growing, processing and selling premium fruits and vegetables for local and export markets.

LIONESSES OF AFRICA · Episode 3: Business Funding Journeys

Episode 3: Business Funding Journeys Podcast co-hosted by Melanie Hawken, founder of Lionesses of Africa, and Melissa Basque-Roux, Coordinator, AFAWA, focuses on the important topic of how to advance smart, inclusive investment in WSMES for sustainable economic development on the African continent. Guests in conversation and sharing their considerable insights include: Dipuo Phakathi, founder of Denic Cabinets in South Africa, Mariam Zein, MD of MAFCI in Mauritania, and Aniela Koffi, SME/SMI Manager, Commercial Banking Division, Ecobank.

Lioness Radio Show: Five Mozambican women entrepreneurs share their experiences of building successful green businesses and creating green jobs for local people. From an environmentally-friendly, high-impact skincare brand, to an innovative green transportation business transforming marine waste into bicycles, these Lionesses are making waves in Mozambique. Listen to their stories, learn from their experiences, and be inspired by their tenacity.


LIONESS WEEKENDER COVER STORIES

LIONESS WEEKENDER COVER STORY
Vanessa Mhlom, a South African wellness brand builder
Vanessa Mhlom, a South African wellness brand builder

Lioness Weekender Cover Story

Pleroma Patch, a South African innovative wellness brand creating plant-based patches to support sleep, recovery, and menstrual health.

Vanessa Mhlom is the founder and CEO of Pleroma Patch and is a 2025 Veuve Clicquot Bold Future Award finalist. Pleroma Patch is a modern wellness brand pioneering a simpler, smarter way to care for your body, through transdermal vitamin patches. Pleroma’s discreet, plant-based patches support sleep, recovery, and menstrual health. Driven by her belief that dignified self-care should be a right, not a luxury, she is developing the ‘Patch It Forward’ initiative, a give-back model that channels a portion of each purchase toward expanding access to wellness essentials like menstrual and sleep support for underserved women and girls.

Read more →
Morongwe and Michelle Mokone, two social impact entrepreneurs building a high-growth, premium sustainable homeware business
Morongwe and Michelle Mokone, two social impact entrepreneurs building a high-growth, premium sustainable homeware business

Lioness Weekender Cover Story

Mo’s Crib, a premium sustainable homeware brand founded by sisters Morongwe and Michelle Mokone in Pretoria, South Africa. From humble beginnings making origami at local markets, the company has grown into one of Africa’s leading exporters of handcrafted décor. Using recycled PVC waterpipes and natural materials such as banana bark, cane, and sisal, Mo’s Crib creates globally sought-after baskets, planters, furniture, and ornaments. Today, the brand supplies major international retailers including Crate & Barrel, Target, and Woolworths Home. Committed to social impact, Mo’s Crib empowers over 85 artisans, creating jobs while advancing environmental sustainability and African design innovation. The business was launched in 2019 and today employs 280 people.

Read more →
Dr. Phindi Cebekhulu-Msomi, an agripreneur focused on climate-smart solutions
Dr. Phindi Cebekhulu-Msomi, an agripreneur focused on climate-smart solutions

Lioness Weekender Cover Story

Hazile Group, a South African agribusiness focused on sustainable food systems, renewable energy, and water stewardship

Dr. Phindi Cebekhulu-Msomi is a social entrepreneur and thought leader in climate resilience, and a 2025 Veuve Clicquot Bold Future Award finalist. She leads Hazile Group, a black woman-led enterprise driving climate-smart solutions in agriculture, energy, and water. The company’s core mission is to address food insecurity, water scarcity, and energy transition while uplifting marginalised communities. Hazile's focus on rural development, empowering farmers, and integrating climate-smart technologies directly supports several UN Sustainable Development Goals, notably zero hunger, gender equality, clean water and sanitation, and climate action. She also runs Acumind Consulting, guiding organisations toward inclusive, values-driven leadership and ESG strategies.

Read more →
Retang Phaahla, a pioneer for South Africa’s indigenous teas
Retang Phaahla, a pioneer for South Africa’s indigenous teas

Lioness Weekender Cover Story

Setšong Tea Crafters, an agri-business specialising in the crafting of speciality indigenous teas from the natural flora found in South Africa’s rural Limpopo

A former quantity surveyor turned social entrepreneur, Retang Phaahla is the co-founder and CEO of Setšong Tea Crafters in South Africa, and the winner of the 2025 Veuve Clicquot Bold Woman Award. Her business celebrates indigenous tea knowledge while driving rural development. Based in Sekhukhune, Limpopo, the majority women-owned social enterprise collaborates with communities to produce a range of health-promoting teas (known for calming nerves, relieving tension, and supporting balanced blood pressure), and hosts cultural tours to promote eco-tourism and preserve heritage. Setšong’s business model has created sustainable income streams for rural women while reviving ancient botanical traditions. The business was launched in 2017 and has created 30 jobs for local people.

Read more →
Dr Margaret Kemigisha, a publishing entrepreneur passionate about childrens’ literacy
Dr Margaret Kemigisha, a publishing entrepreneur passionate about childrens’ literacy

Lioness Weekender Cover Story

Igaaza Creations, a Uganda-based social enterprise promoting literacy through children’s storybook publishing and capacity building

Dr Margaret Kemigisha is the founder and CEO of Igaaza Creations, a Uganda-based social enterprise that promotes literacy through the publishing of children’s storybooks, offers social research consulting, and builds capacity among fresh graduates. Her work bridges development and applied research, supporting governments, development organizations, and the private sector with evidence-based solutions and creative tools for impact.

Read more →

IMAGE OF THE DAY. CELEBRATING WOMAN MADE IN AFRICA.

Image of the Day / Spez Catering

Special Occasion Cakes…If you are anything like the sweet treat-loving team at Lionesses of Africa, you will love a slice of the great cakes on offer from Spez Catering in Kenya, founded by Esmeralda De Souza-
Image of the Day / Atelier Taila Carrilho

Statement Accessories…We love the power of accessories to make strong fashion statements, and Taíla Carrilho, founder of Atelier Taila Carrilho in Mozambique creates the most exquisite, eye-cat
Image of the Day / Nokware Skincare

Sustainable skincare…We love to see natural cosmetics companies with a sustainable approach to business succeeding in Africa, and Nokware Skincare, founded by Tutuwa Ahwoi in Ghana is a great example. She f
Image of the Day / Eloli

African luxury couture…For those who want to stand out from the crowd, Dibo Ndumbe Eyoh, co-founder and co-creative Director of Eloli, an award-winning luxury African fashion brand in Cameroon, has just what you need.
Image of the Day / KOVA

Luxury leather tote…Petrina Auino-Mwandingi is the founder and creative director of her own brand of leather products, KOVA, in Namibia. The business produces high quality leather handbags, primarily totes as well as o
Image of the Day / Hope Distillery

Boutique gin…If you are a gin lover, then check out Hope Distillery, a South African distillery in the heart of urban Cape Town. Established by Lucy Beard and her husband Leigh Lisk, Hope Distillery is a sma
Image of the Day / Amorambique

Capulana with style... If you love Capulana, then explore the new range of modern accessories from Amorambique, Mozambique, created by founder Patricia Vasco. This proudly Mozambican brand of accessories and footwear i
Image of the Day / Suzie Beauty

Marvellous Make-up…When you need to take your make-up routine to the next level, professional Kenyan make-up brand, Suzie Beauty, founded by Suzie Wokabi, has you covered. Suzie founded her successful business
Image of the Day / Aya K Design

Sophisticated sandal style…If you love design that combines traditional with modern style, then these sandals from Aya K Design, founded by Aya Keita in Cote d’Ivoire, are a must-buy. Aya is an entreprene
Image of the Day / House of Cinnamon

Animal print pumps…These eye-catching animal print pumps from House of Cinnamon in South Africa are a great addition to any stylish wardrobe. Founded by Frances Edwards, House of Cinnamon is a proudly Afro
Image of the Day / Spez Catering

Special Occasion Cakes…If you are anything like the sweet treat-loving team at Lionesses of Africa, you will love a slice of the great cakes on offer from Spez Catering in Kenya, founded by Esmeralda De Souza- Image of the Day / Atelier Taila Carrilho

Statement Accessories…We love the power of accessories to make strong fashion statements, and Taíla Carrilho, founder of Atelier Taila Carrilho in Mozambique creates the most exquisite, eye-cat Image of the Day / Nokware Skincare

Sustainable skincare…We love to see natural cosmetics companies with a sustainable approach to business succeeding in Africa, and Nokware Skincare, founded by Tutuwa Ahwoi in Ghana is a great example. She f Image of the Day / Eloli

African luxury couture…For those who want to stand out from the crowd, Dibo Ndumbe Eyoh, co-founder and co-creative Director of Eloli, an award-winning luxury African fashion brand in Cameroon, has just what you need. Image of the Day / KOVA

Luxury leather tote…Petrina Auino-Mwandingi is the founder and creative director of her own brand of leather products, KOVA, in Namibia. The business produces high quality leather handbags, primarily totes as well as o Image of the Day / Hope Distillery

Boutique gin…If you are a gin lover, then check out Hope Distillery, a South African distillery in the heart of urban Cape Town. Established by Lucy Beard and her husband Leigh Lisk, Hope Distillery is a sma Image of the Day / Amorambique

Capulana with style... If you love Capulana, then explore the new range of modern accessories from Amorambique, Mozambique, created by founder Patricia Vasco. This proudly Mozambican brand of accessories and footwear i Image of the Day / Suzie Beauty

Marvellous Make-up…When you need to take your make-up routine to the next level, professional Kenyan make-up brand, Suzie Beauty, founded by Suzie Wokabi, has you covered. Suzie founded her successful business Image of the Day / Aya K Design

Sophisticated sandal style…If you love design that combines traditional with modern style, then these sandals from Aya K Design, founded by Aya Keita in Cote d’Ivoire, are a must-buy. Aya is an entreprene Image of the Day / House of Cinnamon

Animal print pumps…These eye-catching animal print pumps from House of Cinnamon in South Africa are a great addition to any stylish wardrobe. Founded by Frances Edwards, House of Cinnamon is a proudly Afro

STARTUP STORIES. MEET THE WOMEN WHO’VE LAUNCHED.

Featured
Dr Juanri Jonck and Bernadette Kruger, co-founders of a first-to-South African-market serum-only skincare range
Dr Juanri Jonck and Bernadette Kruger, co-founders of a first-to-South African-market serum-only skincare range

Startup Story

Dr Juanri Jonck and Bernadette Kruger are co-founders of Twenty 4 Skin, a unique South African medical-grade skincare brand. Juanri is a medical doctor with a special interest in regenerative medicine, so you could say she is a holistic regenerative GP, and Bernadette is a somatologist. The brand focuses on hormone optimization, aesthetic medicine, as well as skincare formulations.

Read more →
Gillian Holl, a South African architectural entrepreneur building a sustainability-focused business that responds to the needs of both clients and the environment
Gillian Holl, a South African architectural entrepreneur building a sustainability-focused business that responds to the needs of both clients and the environment

Startup Story

Gillian Holl, founder of VELD Architects in South Africa, has built a business renowned for creating spaces that serve not as statements but as sanctuaries. It’s an architecture deeply connected to the African landscape, fostering a sense of belonging and calm.

Read more →
Júlia Silota, a Mozambican green business builder, focused on environmental waste management
Júlia Silota, a Mozambican green business builder, focused on environmental waste management

Startup Story

Júlia Silota is the founder and CEO of J&G Environment Ltda, a Mozambican company operating in the environmental field, focused on the purchase and sale of solid waste, and providing solid waste collection services, solid waste management training, and environmental project evaluation. It was founded in August 2020 and began operations in 2023. It employs four people, two full-time and two part-time.

Read more →
Claudia Machaieie, a Mozambican green business innovator transforming marine waste into reading glasses
Claudia Machaieie, a Mozambican green business innovator transforming marine waste into reading glasses

Startup Story

Cláudia Machaieie is the founder of Sea Glasses in Mozambique. She is a 28-year-old with a degree in Marine Biology, a postgraduate degree in Leadership and Social Entrepreneurship, and is currently pursuing a Master's degree in Biology and Conservation Ecology. She has completed several technical courses in monitoring and project management. She began her activity as a volunteer and social activist at the age of 14 and is currently a founding volunteer of SOA Mozambique and a volunteer with Solo Adventures. She has worked in public (IIP), private (SEPPA, Centro Terra Viva), and international organizations (Girl Move Academy, UN - World Food Programme) developing activities in administration, monitoring, and management of humanitarian and environmental programs. Currently, she is the social responsibility coordinator at TOPACK Mozambique.

Read more →
Matilde Mawelele Rungo, a Mozambican tech-preneur helping to drive digital transformation in the country
Matilde Mawelele Rungo, a Mozambican tech-preneur helping to drive digital transformation in the country

Startup Story

Matilde Mawelele Rungo is a digital transformation consultant, cybersecurity specialist, and founder of RealityTech Advisory in Mozambique, where she leads technology-driven projects for businesses and startups. She is also an evangelist and the creator of MTI – A Triad of Hope for Children, an initiative that integrates Evangelism, Technology, and Innovation to empower young people and communities. With a global vision, Matilde is committed to advancing individuals, organizations, and ecosystems through technology, faith, and meaningful social impact. The business was launched in 2024 and today has created jobs for 6 people.

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LIONESS BOOK REVIEWS

Featured
Built on Purpose: Discover Your Deep Inner Why and Manifest the Business of Your Dreams by Betsy Fore
Built on Purpose: Discover Your Deep Inner Why and Manifest the Business of Your Dreams by Betsy Fore

Book Review

Successful entrepreneur Betsy Fore, in her new book Built on Purpose: Discover Your Deep Inner Why and Manifest the Business of Your Dreams, shows how, by practicing a manifesting mindset, you can discover your deepest purpose. She calls this an “inner why” and believes finding it can unlock your greatest potential as a creator, founder, and builder of great products.

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The Magnetic Female Entrepreneur: The Art of Empowered Presence, Rising to New Levels of Impact and Influence, and Financial Success on Your Own Terms  by Mary Grant
The Magnetic Female Entrepreneur: The Art of Empowered Presence, Rising to New Levels of Impact and Influence, and Financial Success on Your Own Terms by Mary Grant

Book Review

The Magnetic Female Entrepreneur by Mary Grant is a transformative guide for high-achieving women entrepreneurs, business owners, and coaches who are ready to amplify their influence, impact, and income. Written by Mary Grant, a seasoned entrepreneur and innovation expert with over 30 years in the fashion industry, this book unpacks the art of empowered presence, bold confidence, and defining success on your own terms. Through insights, strategies, and a fresh perspective on success, the author empowers women to harness their unique strengths, navigate challenges, and rise to their next level with clarity and unstoppable momentum.

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Women Entrepreneurs Rewired To Rise: Powerful Habits that Break Through Burnout, Silence Your Inner Critic, and Build a Thriving Business from the Inside Out  by Fiona Soutter
Women Entrepreneurs Rewired To Rise: Powerful Habits that Break Through Burnout, Silence Your Inner Critic, and Build a Thriving Business from the Inside Out by Fiona Soutter

Book Review

Women Entrepreneurs Rewired To Rise: Powerful Habits that Break Through Burnout, Silence Your Inner Critic, and Build a Thriving Business from the Inside Out by Fiona Soutter is not just another business book. Most focus on strategies and tactics. This one rewires the woman behind the business—so your growth is aligned, sustainable, and actually feels good.

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Dream Big and Win: Translating Passion into Purpose and Creating a Billion-Dollar Business by Liz Elting
Dream Big and Win: Translating Passion into Purpose and Creating a Billion-Dollar Business by Liz Elting

Book Review

In the book, Dream Big and Win: Translating Passion into Purpose and Creating a Billion-Dollar Business, author Liz Elting, one of the most celebrated and successful women in America, has created a guide for how to not only dream big, but also win―both in business and in life.

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After the Idea: What It Really Takes to Create and Scale a Startup by Julia Austin
After the Idea: What It Really Takes to Create and Scale a Startup by Julia Austin

Book Review

In her new book, After the Idea: What It Really Takes to Create and Scale a Startup, entrepreneurship expert Julia Austin shares battle-tested strategies to help founders and startup joiners build their venture from the ground up.

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