How Brand Strategy Can Empower Non-Profits

October 6, 2024 Melanie Hawken

by Thembe Khumalo

Over the past seven years, we've loved working with nonprofits across various critical impact areas; from human rights and gender equality to environmental and civil protection. One thing we've consistently noticed is that while these organisations are passionate and dedicated, many don't fully grasp the transformative power of a well-crafted brand strategy. The truth is strategic branding and communication aren't just for commercial businesses — they're vital tools that can amplify a nonprofit's impact and help fulfill its mission more effectively.

How Multigenerational Teams Drive Growth

October 6, 2024 Melanie Hawken

by Margaret Hirsch

My boss is 27, why is that so strange? Mostly because I am 74 and have been my own boss for the past 45 years. What made me do this, the law! I qualified as a Realtor in Florida but the law states that you have to work for a broker for two years before you can start your own business. I thought I would battle to get a job but to my surprise I have been offered over 250 jobs! That was really amazing. I didn’t even have to go for the interview, I would have the job if I wanted it. After sifting through most of the offers, I narrowed it down to 3, the biggest company in the USA, a boutique smaller company and then a brand-new company run by a 27 year old.

You can’t pour from an empty cup

October 6, 2024 Melanie Hawken

by Lionesses of Africa Operations Department

Written on a Thursday when the weight of the week of putting out fires and being dragged into the weeds of a mass of issues, has built up on our shoulders (and neck, oh those tight neck muscles!), is not lessened by the realisation that the weekend that seems so close will just bring 48 hours of catch-up rather than deep and fulfilling sleep.

Lucricia Malunga, a South African entrepreneur passionate about bringing technology and IT skills to underprivileged communities

October 6, 2024 Melanie Hawken

Lucricia Malunga, co-founder and ceo, J Brew Solutions (South Africa)

Startup Story

From a young age, Lucricia Malunga, the co-founder and ceo at J Brew Solutions in South Africa, has been passionate about transforming lives and building a business empire. Today, she is driven by a profound desire to create meaningful change and build a lasting business legacy. At just 16, she set out on a mission to establish a diverse portfolio of businesses that not only thrive across various industries but also make a positive impact on communities.

Diana Dwamena, a telehealth and digital transformation company creating access to quality healthcare in Ghana and UK

October 6, 2024 Melanie Hawken

Diana Dwamena, founder and CEO, Mahiri-Telehealth Limited (Ghana/UK)

Startup Story

Diana Dwamena is the founder and CEO of Mahiri-Telehealth Limited, a telehealth and digital transformation company founded in 2014, employing 11 people, and headquartered in the UK. She was an original board member of the Healthcare Federation of Ghana (2017 – 2022) and part of the Telehealth Stakeholder Group setup by Ghana Health Services (GHS) in 2015. Diana is a trailblazing strategist and tech-savvy innovator who has been shaping the digital transformation landscape for over two decades. With her impressive track record of pioneering impactful technology solutions. In August 2023, Diana was featured in a Lionesses of Africa’ Startup Story for another of her companies in the digital learning and EdTech space, The Learning Nuggets Company Limited.

Genet Kebede, a pioneering Ethiopian fashion & textile brand builder

October 6, 2024 Melanie Hawken

Lioness Weekender Cover Story

Paradise Fashion, a business celebrating Ethiopia’s proud hand-woven textile heritage and creating sustainable employment for local craftspeople

Genet Kebede, founder of Paradise Fashion, was born and raised in Addis Ababa, Ethiopia. From a young age, she loved fashion and the rich Ethiopian textiles she found in her own culture, yet she appreciated the inspiration coming from other countries and specifically the rich design heritage of Italy. In pursuit of her dreams, she took the opportunity to study fashion design and garment construction in Italy and then Argentina. However, Genet always knew she would return to her home. Living through the significant political disruptions that led to near famine for much of Ethiopia during her childhood, she believed she had an opportunity to contribute to her country. She wanted to help the many people, particularly women, she saw in difficult circumstances in her city. She also wanted to share the beauty of her country’s rich weaving traditions with the world.

The Invisible Backbone of Africa’s Economy: Women’s Unpaid Labour

September 29, 2024 Melanie Hawken

by Daphney Klopper

In Africa, women’s unpaid labour is a powerful yet often overlooked force driving the economy. This essential work includes caregiving, household chores, and community support. The ILO (International Labour Organisation) and one.org Africa estimates Women’s unpaid work to be at 10% -39% of a countries GDP. To put this into perspective, this contribution is more than three times that of the South African agricultural sector (2.83%) and rivals the industrial sector (24.68%) Stats SA 2023.

The Importance of Elevating Marketing Governance on the Board Agenda

September 29, 2024 Melanie Hawken

by Bella Ikeme

In the fast-paced business world, where strategies evolve and markets transform, the significance of brand marketing cannot be overstated. A recent study by the Marketing Science Institute underlines the profound impact of effective marketing governance on overall business performance, emphasising the strategic importance of the board's oversight on marketing matters. The study revealed that boards with at least one marketing-experienced director witnessed a three-percentage point increase in total shareholder return. Their "outside-in" perspective complements the internal operational focus of typical board members. The invaluable "been there, done that" perspective these directors offer on rebranding initiatives, strategic partnerships, and customer insights adds a layer of depth to board discussions.

High-Value Ideas - the power of thinking different

September 29, 2024 Melanie Hawken

by Thembe Khumalo

When Apple launched its legendary "Think Different" campaign, it didn’t just promote a product—it showcased a mindset that has defined the company’s success for decades. This campaign, with its bold celebration of creativity and innovation, exemplifies the power of innovative thinking and how being willing to step outside the box can result in high-value ideas. By daring to think differently, Apple not only redefined its brand but also set the stage for transformative growth that would shape the tech industry for years to come.

The Budget Balancing Act: Navigating Campaigns Without Going Over or Under

September 29, 2024 Melanie Hawken

by Vuyelwa Gxakushe

Budgeting is the backbone of any successful marketing campaign. It’s not just about allocating funds—it’s about ensuring those funds are used effectively to achieve your goals. As a marketing manager, I’ve walked that tightrope between over-budgeting and under-budgeting more times than I care to admit. Both extremes come with their own headaches, and getting the balance right is crucial to not only hitting your campaign targets but also ensuring the long-term success of your business.

The Female Entrepreneur's Guide to Creating Your Own Website in a Weekend by Ruthann Bowen

September 29, 2024 Melanie Hawken

Book Review

Entrepreneur Ruthann Bowen, author of the insightful and highly practical book, The Female Entrepreneur's Guide to Creating Your Own Website In A Weekend, believes that the quality of your website represents the quality of your business. She brings her extensive knowledge and expertise to the table to show other women entrepreneurs how to transform their websites from DIY Disaster to Design Diva in just a weekend!

Zaza Letsholo, a South African agripreneur building a business with community impact

September 29, 2024 Melanie Hawken

Zaza Letsholo, founder, ABM Farming Dreams (South Africa)

Startup Story

Zaza Letsholo is the founder of ABM Farming Dreams in South Africa. She is a passionate farmer and community builder specializing in livestock and dry bean production. Inspired by her late father, a dedicated farmer, Zaza grew up on a farm where she learned the values of hard work and resilience. In addition to her farming endeavours, she runs a safe haven for vulnerable individuals, including orphans. With over 12 years of experience in car sales, Zaza is also an award-winning top performer in her field. Her commitment to agriculture and community welfare reflects her desire to make a meaningful impact in her community.

Yolanda Isabel Langa, a Mozambican eco-preneur innovating with plantable seed paper

September 29, 2024 Melanie Hawken

Yolanda Isabel Langa, founder, Yo-Ecológico (Mozambique)

Startup Story

Born and raised in Maputo, Mozambique, Yolanda Isabel Langa is the founder of Yo-Ecológico, an eco-business that innovates with “seed paper,” a recycled product that includes seeds from flowers, spices, and vegetables. Her company offers eco-friendly products such as gifts and invitations, and is expanding with personalized planners, sustainable keychains made from seed paper with rings, and chains made from recycled plastic bottles. Yolanda combines her entrepreneurial experience with a passion for sustainability to make a meaningful difference in the world. Yolanda is about to graduate from Eduardo Mondlane University with a degree in Public Administration. In addition to her academic career, Yolanda is also an active volunteer at an NGO focused on education, health, and the environment.

Titi Adewusi, an education innovator for children in Africa

September 29, 2024 Melanie Hawken

Lioness Weekender Cover Story

9ijakids, an affordable online learning tool that provides African children with access to high-quality educational content

Titi Adewusi is one of the co-founders of 9ijakids, an affordable online learning tool that provides children access to high-quality educational content through fun and engaging online games. Titi is an Engineer by training and a Management Consultant by experience, having worked with one of the Big 4 for over a decade before starting 9ijakids with two of her sisters. 9ijakids, which launched in 2918, has received several awards, both local and international. The business has created jobs for 24 people. Titi is also one of the conveners of Africa’s largest STEM gathering for children to spark a love for science, technology, engineering and mathematics (STEM) in children aged 7-15 years through career talks, experiential STEAM activities, and games, which has taken place in Nigeria, Ghana, Rwanda and Zambia

Starved For Success: Powerful Lessons On Resilience And Resourcefulness From An International Entrepreneur by Olivia Ansell

September 22, 2024 Melanie Hawken

Book Review

Olivia Ansell, the author of Starved For Success: Powerful Lessons On Resilience And Resourcefulness From An International Entrepreneur, has been a successful entrepreneur since she was 10 years old, an age where unexpected tragedy sparked her unparalleled story of survival and success. As a young girl forced out onto the streets of Uganda, a side effect of an unforgiving African family structure, Olivia had to learn nearly overnight what it would take to thrive in a place that seemed to have the odds stacked high against her. But her incredible ability to recognize the significance of whatever little she had and use it to her advantage has since helped Olivia become the resourceful business owner she is today, starting multiple businesses in the U.S. and abroad that have collectively grossed millions of dollars in revenue.

Sheillah Siima, a Tanzanian entrepreneur publishing resources and tools to help make daily life more organized

September 22, 2024 Melanie Hawken

Sheillah Siima, creative head and founder, Sheillah Publications (Tanzania)

Startup Story

Sheillah Siima is the creative head and founder of Sheillah Publications located in Dar es Salaam, Tanzania. She is also a self-publisher, author, and is professionally an editor for print media. Her company publishes a range of resources, tools, and journals to help businesses and individuals manage their lives more effectively.

Ana Alecia Lyman, a sustainable natural beauty brand-builder in Mozambique

September 22, 2024 Melanie Hawken

Lioness Weekender Cover Story

Bio Óleos de Miombo and Grupo Trichilia, a natural skin and hair care business celebrating Mozambique's indigenous oilseed species.

Ana Alecia Lyman, born in California and residing in Mozambique since 2005, has more than 15 years of experience as a businesswoman and consultant in the natural products sector. She is the founder and director of Bio Óleos de Miombo, a natural skin and hair care products company, providing high-quality products that highlight Mozambique's indigenous oilseed species to the national market. As a member of PhytoTrade Africa, the Natural Products Business Association of Southern Africa, she served as Vice President from 2015 to 2018, supporting the implementation of advocacy programs and initiatives in Mozambique and the region. Graduated in Public Policy from Brown University (USA), she currently works with the National Directorate of the Environment as a consultant, supporting the review of Decree 19/2007, the Regulation on Access and Sharing of Benefits derived from the use of Genetic Resources and associated Traditional Knowledge, in collaboration with a multi-sectoral technical team.

Change that School Report!

September 22, 2024 Melanie Hawken

by Lionesses of Africa Operations Department

Our bedtime reading this week has been the UN’s school report on the SDGs 2024 (here). To call it a school report, of course, is a little generous, because the UN is reviewing its own efforts to galvanise the world behind the SDGs and deliver results, certainly not written by a stern third party.

ESG vs Sustainability vs CSR - An FMCG Case Study

September 22, 2024 Melanie Hawken

by Bella Ikeme

A few days ago, I read an article by Ery Dimitrantzou of Cority titled “What’s the difference: ESG vs Sustainability vs CSR”. I agree with her views on the matter but because we ESG In Action Africa get that question a lot, I have decided to use a case study to help drive home the points she made:

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Tech FoundHER AFRICA CHALLENGE

CELEBRATING 10 YEARS

LATEST PODCASTS

LIONESSES OF AFRICA · Lioness GoTrade Podcast Episode 1

Episode 1: Lioness GoTrade Podcast: your go-to resource for growing your business beyond borders. Lionesses of Africa and DHL Express Sub-Saharan Africa launch a new podcast series to help women-owned and women-led SMEs break into new markets through cross-border trade. Our launch episode features four remarkable women, each with a different view and experience of cross-border trade.

LIONESSES OF AFRICA · Episode 1: Business Funding Journeys

Episode 1: Business Funding Journeys Podcast features Melanie Hawken, founder & CEO, Lionesses of Africa and Melissa Basque-Roux, Coordinator, AFAWA, who share insights on creating greater access to finance and economic growth opportunities for women business builders in Africa. Also in conversation are three women entrepreneurs building sustainable, impact-driven businesses - Anne Rweyora, founder of Smart Havens Africa in Uganda, an enterprise creating affordable, climate-smart homes for women; and Morongwe and Michelle Mokone, co-founders of Mo’s Crib in South Africa, a high-growth, sustainable handmade decor manufacturing business.

LIONESSES OF AFRICA · Episode 2: Business Funding Journeys

Episode 2: Business Funding Journeys Podcast focuses on women entrepreneurs in the agribusiness sector who are in growth mode. In conversation with host Melanie Hawken, founder of Lionesses of Africa, are Yvette Dickson-Tetteh, co-founder of Pure and Just Food in Ghana, a high-impact business transforming fresh fruit into premium tropical dried fruit products; and Hadija Jabiri, founder of GBRI Business Solutions in Tanzania, which specialises in growing, processing and selling premium fruits and vegetables for local and export markets.

LIONESSES OF AFRICA · Episode 3: Business Funding Journeys

Episode 3: Business Funding Journeys Podcast co-hosted by Melanie Hawken, founder of Lionesses of Africa, and Melissa Basque-Roux, Coordinator, AFAWA, focuses on the important topic of how to advance smart, inclusive investment in WSMES for sustainable economic development on the African continent. Guests in conversation and sharing their considerable insights include: Dipuo Phakathi, founder of Denic Cabinets in South Africa, Mariam Zein, MD of MAFCI in Mauritania, and Aniela Koffi, SME/SMI Manager, Commercial Banking Division, Ecobank.

Lioness Radio Show: Five Mozambican women entrepreneurs share their experiences of building successful green businesses and creating green jobs for local people. From an environmentally-friendly, high-impact skincare brand, to an innovative green transportation business transforming marine waste into bicycles, these Lionesses are making waves in Mozambique. Listen to their stories, learn from their experiences, and be inspired by their tenacity.

LIONESS WEEKENDER COVER STORIES

LIONESS WEEKENDER COVER STORY

Vanessa Mhlom, a South African wellness brand builder

Lioness Weekender Cover Story

Pleroma Patch, a South African innovative wellness brand creating plant-based patches to support sleep, recovery, and menstrual health.

Vanessa Mhlom is the founder and CEO of Pleroma Patch and is a 2025 Veuve Clicquot Bold Future Award finalist. Pleroma Patch is a modern wellness brand pioneering a simpler, smarter way to care for your body, through transdermal vitamin patches. Pleroma’s discreet, plant-based patches support sleep, recovery, and menstrual health. Driven by her belief that dignified self-care should be a right, not a luxury, she is developing the ‘Patch It Forward’ initiative, a give-back model that channels a portion of each purchase toward expanding access to wellness essentials like menstrual and sleep support for underserved women and girls.

Morongwe and Michelle Mokone, two social impact entrepreneurs building a high-growth, premium sustainable homeware business

Lioness Weekender Cover Story

Mo’s Crib, a premium sustainable homeware brand founded by sisters Morongwe and Michelle Mokone in Pretoria, South Africa. From humble beginnings making origami at local markets, the company has grown into one of Africa’s leading exporters of handcrafted décor. Using recycled PVC waterpipes and natural materials such as banana bark, cane, and sisal, Mo’s Crib creates globally sought-after baskets, planters, furniture, and ornaments. Today, the brand supplies major international retailers including Crate & Barrel, Target, and Woolworths Home. Committed to social impact, Mo’s Crib empowers over 85 artisans, creating jobs while advancing environmental sustainability and African design innovation. The business was launched in 2019 and today employs 280 people.

Dr. Phindi Cebekhulu-Msomi, an agripreneur focused on climate-smart solutions

Lioness Weekender Cover Story

Hazile Group, a South African agribusiness focused on sustainable food systems, renewable energy, and water stewardship

Dr. Phindi Cebekhulu-Msomi is a social entrepreneur and thought leader in climate resilience, and a 2025 Veuve Clicquot Bold Future Award finalist. She leads Hazile Group, a black woman-led enterprise driving climate-smart solutions in agriculture, energy, and water. The company’s core mission is to address food insecurity, water scarcity, and energy transition while uplifting marginalised communities. Hazile's focus on rural development, empowering farmers, and integrating climate-smart technologies directly supports several UN Sustainable Development Goals, notably zero hunger, gender equality, clean water and sanitation, and climate action. She also runs Acumind Consulting, guiding organisations toward inclusive, values-driven leadership and ESG strategies.

Retang Phaahla, a pioneer for South Africa’s indigenous teas

Lioness Weekender Cover Story

Setšong Tea Crafters, an agri-business specialising in the crafting of speciality indigenous teas from the natural flora found in South Africa’s rural Limpopo

A former quantity surveyor turned social entrepreneur, Retang Phaahla is the co-founder and CEO of Setšong Tea Crafters in South Africa, and the winner of the 2025 Veuve Clicquot Bold Woman Award. Her business celebrates indigenous tea knowledge while driving rural development. Based in Sekhukhune, Limpopo, the majority women-owned social enterprise collaborates with communities to produce a range of health-promoting teas (known for calming nerves, relieving tension, and supporting balanced blood pressure), and hosts cultural tours to promote eco-tourism and preserve heritage. Setšong’s business model has created sustainable income streams for rural women while reviving ancient botanical traditions. The business was launched in 2017 and has created 30 jobs for local people.

Dr Margaret Kemigisha, a publishing entrepreneur passionate about childrens’ literacy

Lioness Weekender Cover Story

Igaaza Creations, a Uganda-based social enterprise promoting literacy through children’s storybook publishing and capacity building

Dr Margaret Kemigisha is the founder and CEO of Igaaza Creations, a Uganda-based social enterprise that promotes literacy through the publishing of children’s storybooks, offers social research consulting, and builds capacity among fresh graduates. Her work bridges development and applied research, supporting governments, development organizations, and the private sector with evidence-based solutions and creative tools for impact.

IMAGE OF THE DAY. CELEBRATING WOMAN MADE IN AFRICA.

Image of the Day / Spez Catering

Special Occasion Cakes…If you are anything like the sweet treat-loving team at Lionesses of Africa, you will love a slice of the great cakes on offer from Spez Catering in Kenya, founded by Esmeralda De Souza-

Image of the Day / Atelier Taila Carrilho

Statement Accessories…We love the power of accessories to make strong fashion statements, and Taíla Carrilho, founder of Atelier Taila Carrilho in Mozambique creates the most exquisite, eye-cat

Image of the Day / Nokware Skincare

Sustainable skincare…We love to see natural cosmetics companies with a sustainable approach to business succeeding in Africa, and Nokware Skincare, founded by Tutuwa Ahwoi in Ghana is a great example. She f

Image of the Day / Hope Distillery

Boutique gin…If you are a gin lover, then check out Hope Distillery, a South African distillery in the heart of urban Cape Town. Established by Lucy Beard and her husband Leigh Lisk, Hope Distillery is a sma

Image of the Day / Aya K Design

Sophisticated sandal style…If you love design that combines traditional with modern style, then these sandals from Aya K Design, founded by Aya Keita in Cote d’Ivoire, are a must-buy. Aya is an entreprene

Image of the Day / House of Cinnamon

Animal print pumps…These eye-catching animal print pumps from House of Cinnamon in South Africa are a great addition to any stylish wardrobe. Founded by Frances Edwards, House of Cinnamon is a proudly Afro

STARTUP STORIES. MEET THE WOMEN WHO’VE LAUNCHED.

Featured

Dr Juanri Jonck and Bernadette Kruger, co-founders of a first-to-South African-market serum-only skincare range

Startup Story

Dr Juanri Jonck and Bernadette Kruger are co-founders of Twenty 4 Skin, a unique South African medical-grade skincare brand. Juanri is a medical doctor with a special interest in regenerative medicine, so you could say she is a holistic regenerative GP, and Bernadette is a somatologist. The brand focuses on hormone optimization, aesthetic medicine, as well as skincare formulations.

Gillian Holl, a South African architectural entrepreneur building a sustainability-focused business that responds to the needs of both clients and the environment

Startup Story

Gillian Holl, founder of VELD Architects in South Africa, has built a business renowned for creating spaces that serve not as statements but as sanctuaries. It’s an architecture deeply connected to the African landscape, fostering a sense of belonging and calm.

Júlia Silota, a Mozambican green business builder, focused on environmental waste management

Startup Story

Júlia Silota is the founder and CEO of J&G Environment Ltda, a Mozambican company operating in the environmental field, focused on the purchase and sale of solid waste, and providing solid waste collection services, solid waste management training, and environmental project evaluation. It was founded in August 2020 and began operations in 2023. It employs four people, two full-time and two part-time.

Claudia Machaieie, a Mozambican green business innovator transforming marine waste into reading glasses

Startup Story

Cláudia Machaieie is the founder of Sea Glasses in Mozambique. She is a 28-year-old with a degree in Marine Biology, a postgraduate degree in Leadership and Social Entrepreneurship, and is currently pursuing a Master's degree in Biology and Conservation Ecology. She has completed several technical courses in monitoring and project management. She began her activity as a volunteer and social activist at the age of 14 and is currently a founding volunteer of SOA Mozambique and a volunteer with Solo Adventures. She has worked in public (IIP), private (SEPPA, Centro Terra Viva), and international organizations (Girl Move Academy, UN - World Food Programme) developing activities in administration, monitoring, and management of humanitarian and environmental programs. Currently, she is the social responsibility coordinator at TOPACK Mozambique.

Matilde Mawelele Rungo, a Mozambican tech-preneur helping to drive digital transformation in the country

Startup Story

Matilde Mawelele Rungo is a digital transformation consultant, cybersecurity specialist, and founder of RealityTech Advisory in Mozambique, where she leads technology-driven projects for businesses and startups. She is also an evangelist and the creator of MTI – A Triad of Hope for Children, an initiative that integrates Evangelism, Technology, and Innovation to empower young people and communities. With a global vision, Matilde is committed to advancing individuals, organizations, and ecosystems through technology, faith, and meaningful social impact. The business was launched in 2024 and today has created jobs for 6 people.

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LIONESS BOOK REVIEWS

Featured

Built on Purpose: Discover Your Deep Inner Why and Manifest the Business of Your Dreams by Betsy Fore

Book Review

Successful entrepreneur Betsy Fore, in her new book Built on Purpose: Discover Your Deep Inner Why and Manifest the Business of Your Dreams, shows how, by practicing a manifesting mindset, you can discover your deepest purpose. She calls this an “inner why” and believes finding it can unlock your greatest potential as a creator, founder, and builder of great products.

The Magnetic Female Entrepreneur: The Art of Empowered Presence, Rising to New Levels of Impact and Influence, and Financial Success on Your Own Terms by Mary Grant

Book Review

The Magnetic Female Entrepreneur by Mary Grant is a transformative guide for high-achieving women entrepreneurs, business owners, and coaches who are ready to amplify their influence, impact, and income. Written by Mary Grant, a seasoned entrepreneur and innovation expert with over 30 years in the fashion industry, this book unpacks the art of empowered presence, bold confidence, and defining success on your own terms. Through insights, strategies, and a fresh perspective on success, the author empowers women to harness their unique strengths, navigate challenges, and rise to their next level with clarity and unstoppable momentum.

Women Entrepreneurs Rewired To Rise: Powerful Habits that Break Through Burnout, Silence Your Inner Critic, and Build a Thriving Business from the Inside Out by Fiona Soutter

Book Review

Women Entrepreneurs Rewired To Rise: Powerful Habits that Break Through Burnout, Silence Your Inner Critic, and Build a Thriving Business from the Inside Out by Fiona Soutter is not just another business book. Most focus on strategies and tactics. This one rewires the woman behind the business—so your growth is aligned, sustainable, and actually feels good.

Dream Big and Win: Translating Passion into Purpose and Creating a Billion-Dollar Business by Liz Elting

Book Review

In the book, Dream Big and Win: Translating Passion into Purpose and Creating a Billion-Dollar Business, author Liz Elting, one of the most celebrated and successful women in America, has created a guide for how to not only dream big, but also win―both in business and in life.

After the Idea: What It Really Takes to Create and Scale a Startup by Julia Austin

Book Review

In her new book, After the Idea: What It Really Takes to Create and Scale a Startup, entrepreneurship expert Julia Austin shares battle-tested strategies to help founders and startup joiners build their venture from the ground up.

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