by Thembe Khumalo

When Apple launched its legendary "Think Different" campaign, it didn’t just promote a product—it showcased a mindset that has defined the company’s success for decades. This campaign, with its bold celebration of creativity and innovation, exemplifies the power of innovative thinking and how being willing to step outside the box can result in high-value ideas. By daring to think differently, Apple not only redefined its brand but also set the stage for transformative growth that would shape the tech industry for years to come.

by Thembe Khumalo

Starting and running a business is no small feat. It requires more than just passion; it demands a strategic approach, continuous learning, and an unwavering commitment to growth. Let’s delve into some essential strategies that will help you handle your business like a pro.