by Wuraola Ademola-Shanu
Is email marketing dead? With all the talk about video marketing, virtual reality and chatbots, as well as artificial intelligence, it’s not surprising if you feel like email marketing is an ancient practice.
Read moreHow To Create A Content Marketing Strategy That Converts
by Wuraola Ademola-Shanu
Apart from being a Copywriter, I also double as a Content Strategist. And having gained an experience of over 5 years in the field, I’ve always been asked certain content marketing questions by clients, potential customers, business owners and content marketing enthusiast.
Read moreEveryone Knows Something That Is Teachable & Sellable
by Wuraola Ademola-Shanu
An Interview With Amba Eyang-Ajaikaiye on Digital Marketing For Fempreneurs.
A lot of businesses set out in the New Year with high goals and projects. Unfortunately, COVID-19 struck and many businesses were caught in the “crossfire” with only a few surviving and pivoting to remain relevant in the game. One thing is for sure though: the pandemic has made many businesses realize the importance of leverage digital/online marketing.
Read moreTop 10 Keyword Research Tools To Boost Your Organic Traffic
by Wuraola Ademola-Shanu
If people can’t find your site on search results, you are missing out on traffic, leads, and most importantly, sales!
One of the best ways to solve the problem of low traffic is with keyword research tools. Google uses keyword as an important SEO ranking factor. This is because searches only find content that Google thinks is relevant to what they are searching for.
Read more7 Reasons Why Content Marketing Is Queen
by Wuraola Ademola-Shanu
If you run a business in today’s day and age, one simple fact remains - you cannot turn away from digital marketing to survive and thrive. One of the best ways to grow in the online world is Content Marketing.
Read moreCOVID-19: How To Incorporate Empathy Into Your Marketing Messages
by Wuraola Ademola-Shanu
As business owners, what can we learn from other brands doing it right during this pandemic? While it’s hard to know what each day will bring, these brands are listening to people’s pain points and acting on them with a heavy dose of empathy mixed alongside it.
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