the pride of Africa's women entrepreneurs
Aasiyah Adams, founder, Abaguquli4IR (South Africa)
Startup Story
Aasiyah Adams is the founder of Abaguquli4IR in South Africa, a business focused on empowering individuals and organisations to thrive in the digital economy by equipping them with cutting-edge technology skills and practical digital tools. The business’s mission is to unlock economic opportunities for those traditionally left behind—closing the gap by providing future-ready skills, access, and support. Launched in 2020, the business has created jobs for 6 people.
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Sonja Cilliers & Maryke Groenewald, founders, The Professional Mind Resilience Institute (South Africa)
Startup Story
The Professional Mind Resilience Institute, empowers legal practitioners to attain unparalleled excellence, find balance in their personal lives, and transcend the boundaries of traditional legal practice in South Africa. The business, which launched in 2024, is on a mission is to enhance cognitive abilities, personal resilience, and professional expertise through comprehensive courses and workshops tailored specifically for legal professionals.
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Phindiwe Nqanqaru, Co-founder & Director, BabesGotBytes (South Africa)
Startup Story
Phindiwe Nqanqaru is a passionate Full-Stack Developer, Co-founder, and Director of Operations at BabesGotBytes, an organization dedicated to teaching digital skills and coding to women and girls in underserved communities across South Africa. As a recognized Women TechMakers Ambassador and an award-winning leader, Phindiwe advocates for diversity and inclusivity in the tech industry and mentors aspiring developers. Driven by a love for tech and community impact, Phindiwe is shaping a brighter future for women in technology. BabesGotBytes was launched in 2019 and has created jobs for 9 people.
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Lorato Mosetlhanyane
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Pinnalead, a leadership development organization coaching the next generation of business leaders in Botswana
Lorato Mosetlhanyane is a renowned Professional Certified Coach and the founder of Pinnalead in Botswana. Prior to forming her business in 2013, she worked in the corporate world as a Chartered Accountant in different capacities for over 17 years. She left her formal employment at the position of Chief Finance Officer for a leading Life Insurance Company in Botswana, having contributed to its growth and success. The writings of John Maxwell awakened a passion in her that saw her embarking on a completely new journey and certifying as a John Maxwell Certified Coach, after five years of continuous mentoring by the internationally acclaimed leadership guru, John C Maxwell.
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Startup Story
Birgite Armando John is the founder of Centro de Educação Sustentável, Lda. (CES), a specialist consulting and language business in Mozambique. She is an entrepreneurial woman, accountant, and also multilingual. Birgite began her journey as an entrepreneur teaching English to friends and colleagues while studying abroad. She is the recipient of a 3rd Place prize in the CapacitaMoz Bootcamp Award financed by TotalEnergies.
Birgite Armando John, fundadora do Centro de Educação Sustentável, Lda. (CES) e vencedora do 3o Lugar do Premio CapacitaMoz Bootcamp financiado pela TotalEnergies. Mulher empreendedora, Contabilista e poliglota. Começou o seu percurso como empreendedora ensinando Inglês para amigos e colegas enquanto estudava no estrangeiro.
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Jennifer Shigoli
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Arizona Vocational Training Centre & Elea Products, a business transforming lives through training and skills development in Tanzania
Jennifer Shigoli is a Lawyer by profession and also the ceo and founder of Arizona Vocational Training College and Elea Reusable Pads in Tanzania, a business she launched in 2012 and which today employs 23 people. Jennifer is a visionary educator and entrepreneur who is passionate about transformation and economic empowerment. Jennifer started her entrepreneurial journey 12 years ago and through her work she has touched thousands of lives. She believes to bring about change she has to be the change she wants to see; she has to be the solution.
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Lindsey Swart, founder, Pretty You Workshops (South Africa)
Startup Story
Lindsey Swart is the founder of Pretty You Workshops in South Africa, a business creating interactive makeup learning experiences for women. She has been in the makeup industry for over 20 years and has headed up some of South Africa’s finest productions. She has a great passion in making women look and feel amazing. At her interactive workshops, she shares all her knowledge in a fun and beautiful environment.
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Diana Dwamena, founder and ceo, The Learning Nuggets Company Limited (Ghana)
Startup Story
Diana Dwamena is the founder and ceo of digital learning and transformation company, The Learning Nuggets Company Limited, in Ghana. She is a trailblazing strategist and tech-savvy innovator who has been shaping the digital transformation landscape for over two decades. With her impressive track record of pioneering impactful technology solutions, she has been featured in the esteemed UK History of Parliament Trust's “300 Years of Leadership and Innovation” commemorative album. She launched her business in 2007 and it employs 5 people.
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Ashalia Maharajh, founder, Sivuka Youth (South Africa)
Startup Story
Ashalia Maharajh is the founder of Sivuka Youth in South Africa, a business founded in 2018 and employing 7 people. She harnesses her energetic nature, love for learning and motivation, her solid experience and knowledge to enable and motivate young minds and nurture an individual’s drive for deeper purpose and motivation. With South Africa’s high strategic focus on Equity for Youth and Black Empowerment, Ashalia is driven to provide companies with the in-depth training needed for their young talent at this critical stage of their careers. She leads with a powerful blend of logic and intuition and has designed programmes that make a positive impact. Her talks and training sessions are inspirational and moving. Her positive, enthusiastic nature and innate ability to discover the strengths within others, helps her unleash potential and purpose within others.
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Dr Noeline Kirabo
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Kyusa, a purpose-driven organization that empowers marginalized youth and women through enterprise development in Uganda
Dr Noeline Kirabo is the founder of Kyusa, a purpose-driven organization that empowers marginalized youth and women through enterprise development in Uganda. She is a distinguished personal and business development coach/consultant, author, TED speaker, certified mentor, trainer, and life coach. With a doctorate in Entrepreneurship Management and over fifteen years of experience in the civil society sector, Noeline is a recognized authority in the fields of personal and professional growth. As a family therapist and social entrepreneur, Noeline has made a lasting impact on the lives of children, youth, women, and community initiatives. She has also served as a personal and business development consultant for numerous exceptional companies in the East African region and beyond. Noeline is the founder and executive director of Kyusa, a for-impact organization committed to improving the quality of life for marginalized youth through entrepreneurship development. Her dedication to this cause has earned her a reputation as a transformative leader in the field of social entrepreneurship.
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Mylene Bosch
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iCALC Training Academy, changing lives through training and development in South Africa
Mylene Bosch is the founder of iCALC Training Academy in South Africa, a private college that empowers individuals within their chosen careers. Specializing in Engineering, Business and IT studies, the business offers individuals quality education. What Mylene has done at iCALC Training Academy is to add to the mix a number of specialist mentoring and coaching groups. These help companies achieve the bottom line with efficient individuals that are cohesive in their workplace with qualified and certified coaches. The business was started in 2014 and today employs 23 people.
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Melissa Jacobs, founder, Mel J (Pty) Ltd (South Africa)
Startup Story
Mel J (Pty) Ltd, founded by Melissa Jacobs in South Africa is a specialist business that facilitate workshops for one of the toughest exams in the financial industry - RE5 and RE1. The regulatory exams are being developed and delivered under the direction and management of the FSCA. Melissa’s business has a unique method used to teach its candidates and to prepare them for the exam. Workshops are held all over Johannesburg and candidates travel from all over South Africa. Melissa’s business has a great pass rate and its facilitators are passionate, not only about training, but about people and that is the winning recipe. Going over and above what is required is another trick to the business’s success.
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Yasmina Benslimane, founder, Women Empowerment Coaching Program (Morocco)
Startup Story
Yasmina Benslimane is a coach and the founder of the Women Empowerment Coaching Program in Morocco, guiding women to developing their skills for leadership. She is also the founder of Politics4Her, a feminist youth-led blog and is a young human rights activist with a multicultural background. Her professional experience involves national human rights institutions, non-profit organizations, and United Nations agencies.
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Brenda MacLaren, founder, Blazing Moon Corporate Training (South Africa)
Lioness Launch
These days, the need for virtual training and development services to supplement those that can be obtained by in-person programmes, has never been greater. In South Africa, Blazing Moon Corporate Training, founded by entrepreneur Brenda MacLaren, is a SETA accredited business that offers blended learning solutions. The company has developed a range of Video and eLearning programmes that are launching in the first quarter of 2022. The company has been a long standing training provider since 1999. It is accredited with the MICT SETA for its IT courses and the Services SETA for all its soft skills training courses, as well as being a registered training provider with COMENSA (Coach and Mentors of South Africa). The company offers both short skills programmes and learnerships that can be conducted in live online sessions and also facilitated in classroom sessions.
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Omotola Olaniyi-Omosebi, founder, Gmoty Fashion Academy (Nigeria)
Startup Story
Gmoty Fashion Academy in Nigeria, founded by the passionate fashion entrepreneur Omotola Olaniyi-Omosebi, is changing people’s lives by giving them training in fashion manufacturing skills and business. Her work is accelerating her students’ ability to access jobs and business opportunities in the fashion industry on graduation.
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Chika Ruth Nwajoku, founder, NCR Design Limited (NCR Design Shoemaking School) (Nigeria)
Startup Story
Chika Ruth Nwajoku is a women and youth entrepreneurship advocate and the founder of NCR Design Limited (NCR Design Shoemaking School) in Nigeria. The business was created to foster socio-economic growth and reduce youth unemployment in Nigeria through footwear making. Chika is a graduate of soil science from the Federal University of Technology Minna and an experienced salesperson who has built her career in a variety of industries for nine (9) years. She is passionate about empowering women and girls in the communities who are denied access to education because of poverty, early marriages, and the patriarchal nature of the society, and unemployed youths with vocational training, and skill acquisition programs in footwear making. Her business model empowers them to be financially independent, and contribute to economic development.
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By Lionesses of Africa Operations Dept
Last weekend we showed that one of the best ways to keep good employees and to encourage them to invest their lives into your dream, was through training. We quoted the great Ben Horowitz, (in his book here) who found out that one reason employees left was “The company wasn’t investing resources in helping employees develop new skills.”
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By Usha Maharaj
Unemployment rates are on the rise, retrenchments are commonplace, the job market is transforming, and hope turns to despair everyday as graduates face the reality of a saturated job market. Levelling the playing field matters more today than it ever has before.
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Mariana Agness Francisco Eria, founder, The House of Agness (Mozambique)
Invest in your skills development...
Mariana Agness Francisco Eria, founder, The House of Agness (Mozambique)
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Lelly Mntungwa, founder, Msinga Clothing (South Africa)
Lelly Mntungwa, founder, Msinga Clothing (South Africa)
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