• Home
  • Blog
  • Knowledge
  • Cover Stories
  • Startup Stories
  • Playbooks
  • Podcasts
  • Português
    • Events Homepage & Booking
    • Tech FoundHER Africa Challenge
    • Start-Up Night Africa Series
    • Lioness Lean In Series
    • Lionesses of Africa Annual Conference
    • Harvard University / Lionesses of Africa Conference
    • Young Lioness Lean In Series
    • About Us
    • Impact Partners
    • Contributor Team
    • Contact
    • Join the Community
    • Signup for FREE Newsletters
    • Share Your Startup Story
    • Share Your Lioness Launch
    • Share Your Lioness Co-Lab
    • Become a Contributor
    • Nominate to '100 Lionessess'
    • Become an Impact Partner
    • Contact LoA
Menu

Lionesses of Africa

276 5th Avenue
New York, NY, 10001
(212) 634-4540
The Pride of Africa's Women Entrepreneurs

the pride of Africa's women entrepreneurs

Lionesses of Africa

  • Home
  • Blog
  • Knowledge
  • Cover Stories
  • Startup Stories
  • Playbooks
  • Podcasts
  • Português
  • Events +
    • Events Homepage & Booking
    • Tech FoundHER Africa Challenge
    • Start-Up Night Africa Series
    • Lioness Lean In Series
    • Lionesses of Africa Annual Conference
    • Harvard University / Lionesses of Africa Conference
    • Young Lioness Lean In Series
  • About +
    • About Us
    • Impact Partners
    • Contributor Team
    • Contact
  • Connect +
    • Join the Community
    • Signup for FREE Newsletters
    • Share Your Startup Story
    • Share Your Lioness Launch
    • Share Your Lioness Co-Lab
    • Become a Contributor
    • Nominate to '100 Lionessess'
    • Become an Impact Partner
    • Contact LoA

Personal development is a continual, unending journey

July 23, 2023 Melanie Hawken

by Kathryn Main

As a small business owner, you bring an incredible amount of value to your business. To get a company up and running to the point where it is profitable is no easy feat. A business is something that requires you to devote a lot of attention and dedication to its success. Because it is so time consuming, you might get so busy running your business that you forget about yourself and the value that you can and do bring to the table. As your business grows and evolves, so should you. It's impossible to be a master of every aspect of business, so you will need to identify what aspects of your business you are least familiar with.

As a small business owner, you're required to wear many hats — marketing guru, sales consultant, project manager and perhaps even finance and operations! Unless you happen to have plenty of experience in every single one of these areas, you will need to learn how each division of your business operates. In order to optimise each division within your business, you should consider the option of undergoing personal development training. For an example of why this is important, consider leadership — once you begin to build a team, you will need to learn how to communicate and lead your team effectively.

Personal growth is the process of growing stronger, more confident, and more effective as a person and as an agent of change within your life. Personal growth looks different for everyone. For some business owners, it might be pursuing long-term educational goals, or developing a new skill. For others, it might be more abstract, such as improving self-confidence or learning how to manage conflict in relationships.

Why Business Owners Should Focus on Personal Development

Here are some benefits of personal development that business owners stand to reap:

  • Your hidden talents are brought to light and honed, giving you a chance to flourish in ways you never thought possible. You can't know for sure until you give it a shot, right?
    A personal development journey may reveal abilities you didn't even know you had — talent in aspects you excel in and could use to expand your business.

  • You increase your efficiency and productivity. Through personal development, you can learn how to empower yourself to achieve even greater results by learning new things and developing new skills.

  • Personal growth = professional growth.  Your professional life will improve as your personal skills develop, and your personal development journey is the root of your growth as a business owner. An investment in yourself is never wasted!

  • Personal development increases job satisfaction and motivation at work. Investing in your personal growth will inspire you to put in more effort at work. When there is a clear path to follow, you’ll feel more satisfied. Your productivity and the general productivity of your company will increase as a result.

How to Get Started with Personal Development

As discussed above, personal growth leads to career development. Bearing that in mind, here are 5 ideas to get you started:

  • Read. You probably hear this often, but that’s only because so many successful business owners can attest to it! Read often. Read as much as you can. Set a goal to read and finish a set number of books in a year, even if it is just one book a month. Not only does reading expand your knowledge base and enhance your vocabulary, it also helps keep you sharp by stimulating your mind and improving your critical thinking skills.

  • Sign up for an online course. Online courses are a great way to develop a new or existing skill. You will never run out of options about which courses to pursue. The sky's the limit here, as your options are nearly endless. With platforms like www.udemy.com, you can learn how to do anything from coding to marketing, all at an affordable price. Most online courses are relatively short-term, meaning you can acquire new knowledge and skills in a short time span.

  • Talk to a mentor. This could be a business or life coach. If you feel stuck in your role, or feel like you aren’t growing, talk to someone who can help you uncover your limiting factors and guide you along the necessary steps for you to take.

  • Find your inspiration. Who do you admire the most? What qualities do you love about them? Think about the person that you want to be most like and ask yourself, “what do they do that makes them so successful?” If you can figure that out, you can replicate the formula they use to find success in your own life.

  • Set goals. Goal setting is the single most effective way to make significant and long-lasting changes in your life. Set realistic short-, medium- and long-term goals for what you need to achieve and put a plan in place to realise those goals.

Personal development is a continual, unending journey – there is always more that you can learn about yourself as you are constantly growing. It is essential that we continually develop our skills as we progress through the various stages of life.


If you are looking for words to describe Kathryn Main, CEO the Money Savvy brands, quirky, determined, visionary and masterful are just some that spring to mind. Kathryn is an author and award winning businesswoman and has won awards for her advertising agency as well as Money Savvy Kids. Kathryn has a passion to change the face of education on the African continent through financial literacy education and training. The Money Savvy brands are revolutionizing the way financial knowledge is disseminated to younger generations of South Africans. Money Savvy Kids + Teens promotes in youth the skills, knowledge attitudes and behaviors required to be financially independent.

www.moneysavvykids.co.za | kathryn@moneysavvykids.co.za

More articles by Kathryn

Featured
10 Benefits of Individual Financial Coaching in Today's Challenging Economic Climate
June 23, 2024
10 Benefits of Individual Financial Coaching in Today's Challenging Economic Climate
June 23, 2024
June 23, 2024
Building Teams and Networks
August 20, 2023
Building Teams and Networks
August 20, 2023
August 20, 2023
Personal development is a continual, unending journey
July 23, 2023
Personal development is a continual, unending journey
July 23, 2023
July 23, 2023
How to automate for success
July 15, 2023
How to automate for success
July 15, 2023
July 15, 2023
Marketing that works
July 1, 2023
Marketing that works
July 1, 2023
July 1, 2023
Compliance For Success
June 4, 2023
Compliance For Success
June 4, 2023
June 4, 2023
Creating Cash Flow
May 19, 2023
Creating Cash Flow
May 19, 2023
May 19, 2023
Creating access to markets
May 5, 2023
Creating access to markets
May 5, 2023
May 5, 2023
Building a Brand. What is branding, exactly?
April 15, 2023
Building a Brand. What is branding, exactly?
April 15, 2023
April 15, 2023
What’s in a name?
March 31, 2023
What’s in a name?
March 31, 2023
March 31, 2023
Why would I say yes to debt?
March 19, 2023
Why would I say yes to debt?
March 19, 2023
March 19, 2023
What do you think you need to start a business?
March 8, 2023
What do you think you need to start a business?
March 8, 2023
March 8, 2023
How the Work-from-Home Culture Impacts Your Tax Return
February 26, 2023
How the Work-from-Home Culture Impacts Your Tax Return
February 26, 2023
February 26, 2023
Creating Money Savvy Kids for the future
January 14, 2023
Creating Money Savvy Kids for the future
January 14, 2023
January 14, 2023
Why you need to set up an emergency saving fund
September 11, 2022
Why you need to set up an emergency saving fund
September 11, 2022
September 11, 2022
Why you need to relook your budgets TODAY!
July 22, 2022
Why you need to relook your budgets TODAY!
July 22, 2022
July 22, 2022
How to Get Money Savvy - Tip 6: Goal Setting
October 29, 2021
How to Get Money Savvy - Tip 6: Goal Setting
October 29, 2021
October 29, 2021
How to Get Money Savvy – Tip 5: Understanding What You Value
September 11, 2021
How to Get Money Savvy – Tip 5: Understanding What You Value
September 11, 2021
September 11, 2021
How to Get Money Savvy - Tip 4: Set Up an Emergency Saving Account
August 28, 2021
How to Get Money Savvy - Tip 4: Set Up an Emergency Saving Account
August 28, 2021
August 28, 2021
How to Get Money Savvy – Tip 3: Multiple Income Streams
June 6, 2021
How to Get Money Savvy – Tip 3: Multiple Income Streams
June 6, 2021
June 6, 2021
How to Get Money Savvy – Step 2: Snakes & Ladders 
May 29, 2021
How to Get Money Savvy – Step 2: Snakes & Ladders 
May 29, 2021
May 29, 2021
How to Get Money Savvy – Tip 1
April 17, 2021
How to Get Money Savvy – Tip 1
April 17, 2021
April 17, 2021
Will you become Money Savvy this year?
February 14, 2021
Will you become Money Savvy this year?
February 14, 2021
February 14, 2021
5 Tips to financially survive Janu-worry
January 30, 2021
5 Tips to financially survive Janu-worry
January 30, 2021
January 30, 2021
Empower your kids with financial literacy
September 25, 2020
Empower your kids with financial literacy
September 25, 2020
September 25, 2020
5 Tips to financially survive Coronavirus
June 20, 2020
5 Tips to financially survive Coronavirus
June 20, 2020
June 20, 2020
A Christmas Saving Miracle
December 14, 2019
A Christmas Saving Miracle
December 14, 2019
December 14, 2019
Overcoming failure
October 14, 2018
Overcoming failure
October 14, 2018
October 14, 2018
In Guest Blog Tags Kathryn Main, Brand
← You make or break your day in the first five minutes of waking upLeonilde Melembe Bene, a Mozambican artisan entrepreneur creating handcrafted accessories →
No results found

Tech FoundHER AFRICA CHALLENGE

Five female founders win over $100,000 in TechFoundHER Africa Challenge. Read more


CELEBRATING 10 YEARS


LATEST PODCASTS

Lioness Radio Show Interview: Listen to Mr Jules Ngankam, Group Chief Executive Officer of the African Guarantee Fund, discussing the journey from Bias to Bankable - AGF’s Case for Financing Women Entrepreneurs.

Lioness Radio Show: Five Mozambican women entrepreneurs share their experiences of building successful green businesses and creating green jobs for local people. From an environmentally-friendly, high-impact skincare brand, to an innovative green transportation business transforming marine waste into bicycles, these Lionesses are making waves in Mozambique. Listen to their stories, learn from their experiences, and be inspired by their tenacity.


LIONESS WEEKENDER COVER STORIES

LIONESS WEEKENDER COVER STORY
Vanessa Mhlom, a South African wellness brand builder
Vanessa Mhlom, a South African wellness brand builder
Morongwe and Michelle Mokone, two social impact entrepreneurs building a high-growth, premium sustainable homeware business
Morongwe and Michelle Mokone, two social impact entrepreneurs building a high-growth, premium sustainable homeware business
Dr. Phindi Cebekhulu-Msomi, an agripreneur focused on climate-smart solutions
Dr. Phindi Cebekhulu-Msomi, an agripreneur focused on climate-smart solutions
Retang Phaahla, a pioneer for South Africa’s indigenous teas
Retang Phaahla, a pioneer for South Africa’s indigenous teas
Dr Margaret Kemigisha, a publishing entrepreneur passionate about childrens’ literacy
Dr Margaret Kemigisha, a publishing entrepreneur passionate about childrens’ literacy

IMAGE OF THE DAY. CELEBRATING WOMAN MADE IN AFRICA.

Image of the Day / Spez Catering

Special Occasion Cakes…If you are anything like the sweet treat-loving team at Lionesses of Africa, you will love a slice of the great cakes on offer from Spez Catering in Kenya, founded by Esmeralda De Souza-
Image of the Day / Atelier Taila Carrilho

Statement Accessories…We love the power of accessories to make strong fashion statements, and Taíla Carrilho, founder of Atelier Taila Carrilho in Mozambique creates the most exquisite, eye-cat
Image of the Day / Nokware Skincare

Sustainable skincare…We love to see natural cosmetics companies with a sustainable approach to business succeeding in Africa, and Nokware Skincare, founded by Tutuwa Ahwoi in Ghana is a great example. She f
Image of the Day / Eloli

African luxury couture…For those who want to stand out from the crowd, Dibo Ndumbe Eyoh, co-founder and co-creative Director of Eloli, an award-winning luxury African fashion brand in Cameroon, has just what you need.
Image of the Day / KOVA

Luxury leather tote…Petrina Auino-Mwandingi is the founder and creative director of her own brand of leather products, KOVA, in Namibia. The business produces high quality leather handbags, primarily totes as well as o
Image of the Day / Hope Distillery

Boutique gin…If you are a gin lover, then check out Hope Distillery, a South African distillery in the heart of urban Cape Town. Established by Lucy Beard and her husband Leigh Lisk, Hope Distillery is a sma
Image of the Day / Amorambique

Capulana with style... If you love Capulana, then explore the new range of modern accessories from Amorambique, Mozambique, created by founder Patricia Vasco. This proudly Mozambican brand of accessories and footwear i
Image of the Day / Suzie Beauty

Marvellous Make-up…When you need to take your make-up routine to the next level, professional Kenyan make-up brand, Suzie Beauty, founded by Suzie Wokabi, has you covered. Suzie founded her successful business
Image of the Day / Aya K Design

Sophisticated sandal style…If you love design that combines traditional with modern style, then these sandals from Aya K Design, founded by Aya Keita in Cote d’Ivoire, are a must-buy. Aya is an entreprene
Image of the Day / House of Cinnamon

Animal print pumps…These eye-catching animal print pumps from House of Cinnamon in South Africa are a great addition to any stylish wardrobe. Founded by Frances Edwards, House of Cinnamon is a proudly Afro
Image of the Day / Spez Catering

Special Occasion Cakes…If you are anything like the sweet treat-loving team at Lionesses of Africa, you will love a slice of the great cakes on offer from Spez Catering in Kenya, founded by Esmeralda De Souza- Image of the Day / Atelier Taila Carrilho

Statement Accessories…We love the power of accessories to make strong fashion statements, and Taíla Carrilho, founder of Atelier Taila Carrilho in Mozambique creates the most exquisite, eye-cat Image of the Day / Nokware Skincare

Sustainable skincare…We love to see natural cosmetics companies with a sustainable approach to business succeeding in Africa, and Nokware Skincare, founded by Tutuwa Ahwoi in Ghana is a great example. She f Image of the Day / Eloli

African luxury couture…For those who want to stand out from the crowd, Dibo Ndumbe Eyoh, co-founder and co-creative Director of Eloli, an award-winning luxury African fashion brand in Cameroon, has just what you need. Image of the Day / KOVA

Luxury leather tote…Petrina Auino-Mwandingi is the founder and creative director of her own brand of leather products, KOVA, in Namibia. The business produces high quality leather handbags, primarily totes as well as o Image of the Day / Hope Distillery

Boutique gin…If you are a gin lover, then check out Hope Distillery, a South African distillery in the heart of urban Cape Town. Established by Lucy Beard and her husband Leigh Lisk, Hope Distillery is a sma Image of the Day / Amorambique

Capulana with style... If you love Capulana, then explore the new range of modern accessories from Amorambique, Mozambique, created by founder Patricia Vasco. This proudly Mozambican brand of accessories and footwear i Image of the Day / Suzie Beauty

Marvellous Make-up…When you need to take your make-up routine to the next level, professional Kenyan make-up brand, Suzie Beauty, founded by Suzie Wokabi, has you covered. Suzie founded her successful business Image of the Day / Aya K Design

Sophisticated sandal style…If you love design that combines traditional with modern style, then these sandals from Aya K Design, founded by Aya Keita in Cote d’Ivoire, are a must-buy. Aya is an entreprene Image of the Day / House of Cinnamon

Animal print pumps…These eye-catching animal print pumps from House of Cinnamon in South Africa are a great addition to any stylish wardrobe. Founded by Frances Edwards, House of Cinnamon is a proudly Afro

STARTUP STORIES. MEET THE WOMEN WHO’VE LAUNCHED.

Featured
Dr Juanri Jonck and Bernadette Kruger, co-founders of a first-to-South African-market serum-only skincare range
Dr Juanri Jonck and Bernadette Kruger, co-founders of a first-to-South African-market serum-only skincare range
Gillian Holl, a South African architectural entrepreneur building a sustainability-focused business that responds to the needs of both clients and the environment
Gillian Holl, a South African architectural entrepreneur building a sustainability-focused business that responds to the needs of both clients and the environment
Júlia Silota, a Mozambican green business builder, focused on environmental waste management
Júlia Silota, a Mozambican green business builder, focused on environmental waste management
Claudia Machaieie, a Mozambican green business innovator transforming marine waste into reading glasses
Claudia Machaieie, a Mozambican green business innovator transforming marine waste into reading glasses
Matilde Mawelele Rungo, a Mozambican tech-preneur helping to drive digital transformation in the country
Matilde Mawelele Rungo, a Mozambican tech-preneur helping to drive digital transformation in the country

Screen Shot 2020-01-27 at 6.01.32 PM.png
Screen Shot 2020-01-27 at 5.34.58 PM.png

Sign up today to receive the #1-rated newsletters for Africa's women entrepreneurs.

* indicates required
Required: Please select your newsletter(s):


LIONESS BOOK REVIEWS

Featured
Built on Purpose: Discover Your Deep Inner Why and Manifest the Business of Your Dreams by Betsy Fore
Built on Purpose: Discover Your Deep Inner Why and Manifest the Business of Your Dreams by Betsy Fore
The Magnetic Female Entrepreneur: The Art of Empowered Presence, Rising to New Levels of Impact and Influence, and Financial Success on Your Own Terms  by Mary Grant
The Magnetic Female Entrepreneur: The Art of Empowered Presence, Rising to New Levels of Impact and Influence, and Financial Success on Your Own Terms by Mary Grant
Women Entrepreneurs Rewired To Rise: Powerful Habits that Break Through Burnout, Silence Your Inner Critic, and Build a Thriving Business from the Inside Out  by Fiona Soutter
Women Entrepreneurs Rewired To Rise: Powerful Habits that Break Through Burnout, Silence Your Inner Critic, and Build a Thriving Business from the Inside Out by Fiona Soutter
Dream Big and Win: Translating Passion into Purpose and Creating a Billion-Dollar Business by Liz Elting
Dream Big and Win: Translating Passion into Purpose and Creating a Billion-Dollar Business by Liz Elting
After the Idea: What It Really Takes to Create and Scale a Startup by Julia Austin
After the Idea: What It Really Takes to Create and Scale a Startup by Julia Austin

About Us  |  Contact Us  | PRIVACY POLICY | terms OF SERVICE  | Community Guidelines  

© 2026 LIONESSES OF AFRICA public benefit corporation. ALL RIGHTS RESERVED.