Book Review
Jodie Fox, founder of Shoes of Prey, launched her business in 2009. It allowed people to design their dream shoes online, get them expertly manufactured, and have them shipped to anywhere in the world within two weeks. The startup broke even at two months, hit multi-million dollar revenues in under two years, raised tens of millions in funding from top-tier investors and shipped to more than 100 countries. It sounds like a fairytale business story, but that’s not where it ended. Her new book, Reboot, Jodie shares her very personal entrepreneurial journey.
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