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Lionesses of Africa

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The Pride of Africa's Women Entrepreneurs

the pride of Africa's women entrepreneurs

Lionesses of Africa

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Michelle Geere, a South African entrepreneur empowering SMEs through online advertising

February 27, 2022 Melanie Hawken

Michelle Geere, founder and CEO, Adbot (South Africa)

Startup Story

Michelle Geere is the founder and CEO of Adbot. Adbot empowers all small and medium size business in Africa to successfully advertise online. After 15 years of digital advertising experience working for award winning agencies, as well as managing multiple small businesses, Michelle decided to use her expertise to start Adbot. Her experience in digital advertising coupled with the understanding of small business owner's challenges gives her a unique insight to digital solutions for SMEs.

Read more
In Startup Story Tags South Africa, Digital Marketing
Comment

What really excites Private Equity, Part III? Beware of the Genie!

February 26, 2022 Melanie Hawken

by Lionesses of Africa Operations Department

Over the past two weeks, we have looked at what excites PE Investors at the back end of your business (production, supply etc) as you come to them to catapult your business into the next stage of its growth. We then looked at the front or sharp end of your business - can your current customers handle the massive increase of products, or will you need to find new customers? If so, why the PE Investor is interested in your cost of acquiring these and just how sticky they are. Oh and what your retention rate is over this time, can you hold onto customers, or are you expensively bringing in new, to replace old as they leave for whatever reason? We also pointed out that we as Lionesses need to expect difficult questions, because as the Harvard Business Review has shown here, there is a dis-balance between questions asked of male founders (promotion orientation) and of female founders (prevention orientation) - as if we haven’t enough issues to work around!

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In Team Lioness Tags Private Equity
Comment

5 Steps to Create Your Personal Brand

February 26, 2022 Melanie Hawken

by Naike Moshi

My personal branding journey started 6 months ago; I did not understand what it meant to have a personal brand. I have been busy promoting my business brands for the last 8 years and have been behind the scenes for a while. People are aware of my brands - CVPeople Tanzania and WIMA (Women in Management Africa) but did not know the person running behind the brands. I was under the radar and have remained hidden for a while. After the Covid-19 outbreak, I was disrupted and had to change tactics, focusing on improving my personal brand. Another major wake up call came when I was nominated for the best female CEO, but guess what, I was the one with lowest votes meaning my personal brand was not working well. For the past 6 months, I have made my mission to work on my personal brand and the journey has been amazing. I will share my personal experience and knowledge so that you can improve your own brand.

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In Guest Blog Tags Naike Moshi, Personal Brand
Comment

Being Human at Work – How to Deal With Emotions in the Workplace

February 26, 2022 Melanie Hawken

by Anja van Beek

Conscious Living, Leadership, Wellbeing

Emotions and the workplace don’t always mix well, but they can if you learn how to deal with them. “It is not the fittest that survive but the ones that can best adapt to their environment,” writes Charles Darwin in The Origin of Species. Over the last few months, we have heard many insights and tips on being more agile and adaptive at work. But what about emotion in the workplace? How do we navigate emotions when we feel overwhelmed by the changes and expectations in the hybrid world of work? Think about emotional agility, consider how emotional agile you are and consider ways to increase this.

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In Guest Blog Tags Anja van Beek, People Management
Comment

Don’t Mix Business and Pleasure

February 26, 2022 Melanie Hawken

by Sylvia Walker

Whether you’re starting a new business, or on your way to success, managing the money aspect can be tough. In the early stages, you are the business and lines are easily blurred between your personal and business finances. You may find yourself paying for business expenses from your personal bank account, or maybe buy some groceries or other personal items, and charging it to the business.

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In Guest Blog Tags Sylvia Walker, Financial Planning
Comment

How Much of Your Surroundings Do You Absorb?

February 26, 2022 Melanie Hawken

by Edna Reis

The emotions you feel - are they truly yours, or do they come from the environment that surrounds you? We tend to become so absorbed by our day to day lives that we don’t realize how much our surroundings influence our emotions.

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In Guest Blog Tags Edna Reis, Self-development
Comment

Tatenda Rungisa, a Zimbabwean entrepreneur with a passion for catering and event management 

February 20, 2022 Melanie Hawken

Tatenda Rungisa, co-founder, Twin Connect Solutions (Zimbabwe)

Startup Story

Twin Connect Solutions, founded by entrepreneur Tatenda Rungisa and her sister Tafadzwa, is a catering and event management business in Zimbabwe, specializing in creating special celebration cakes and event memories for clients. They are also involved in charity work, motivational speaking, blogging and mentorship programs.

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In Startup Story Tags Zimbabwe, Event Management
Comment

Anja van Beek, a South African coaching professional helping people and business leaders to achieve their ambitions

February 20, 2022 Melanie Hawken

Anja van Beek, founder, Anja van Beek Consulting & Coaching

Startup Story

Having an agile mindset in business and life is one of the keys to success, something that specialist business coach, Anja van Beek, founder of the Consulting & Coaching business that carries her name, knows all about. She has built a business that helps both individuals and companies to achieve their ambitions and fulfill their potential, helping them to lead fulfilled lives and make an impact.

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In Startup Story Tags South Africa, Consulting Services
Comment

Tigist Kebede, a passionate media entrepreneur showcasing great Ethiopian content

February 20, 2022 Melanie Hawken

Tigist Kebede

Lioness Weekender Cover Story

habeshaview Technology and Multimedia, a fast-growing entertainment and multimedia business in Ethiopia

Tigist Kebede, co-founder of habeshaview Technology and Multimedia, is an experienced entrepreneur specializing in the media, entertainment and telecommunications sectors. Throughout her career she has been driven by a passion for the Arts and Culture and combining this with emerging technologies and the best possible user experience for customers. Tigist is responsible for leading habeshaview, one of the fastest growing entertainment services in Ethiopia and with the Ethiopian diaspora community worldwide focusing on promoting and developing the culture and skills of Ethiopian content creators and bringing them to the global community.

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In Cover Story Tags Ethiopia, Tigist Kebede, Multimedia, Art-preneur
Comment

Tiny Business, Big Money: Strategies for Creating a High-Revenue Microbusiness by Elaine Pofeldt

February 20, 2022 Melanie Hawken

Elaine Pofeldt

Book Review

In her book, Tiny Business, Big Money: Strategies for Creating a High-Revenue Microbusiness, small business specialist and author, Elaine Pofeldt, has written the entrepreneur’s complete guide to making it big while keeping things small. She offers her blueprint for getting a running start with your microbusiness―that is, a business with no more than 20 employees, including yourself.

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In Essential Tags Books
Comment

What really excites Private Equity? (Part 2) Or how to think like an Investor.

February 20, 2022 Melanie Hawken

by Lionesses of Africa Operations Dept.

Last week we looked at some of the questions that will be thrown at us when in front of Private Equity Investors, indeed any investor will have those same concerns so be prepared! Look at your business as if an Investor, and start to think like one.

Read more
In Team Lioness Tags Private Equity
Comment

Beginning of a New Cycle

February 19, 2022 Melanie Hawken

by Catia Mondlane

A new year indicates the beginning of a new cycle and certainly the renewal of hopes and positive expectations. On the one hand, it’s an opportunity to take advantage of the natural inclination most of us feel, to start the new year with new goals and aspirations both professionally and personally. On the other hand, one can consider how the business is doing so that one can implement some changes in terms of purpose and steps to take.

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In Guest Blog Tags Catia Mondlane, Goals
Comment

Keep Pushing 

February 19, 2022 Melanie Hawken

by Claudia Folgore-McLellan

It quite aptly feels like January and February are one long, drawn out month and I’m sure most of us are suffering latent fatigue from having had to push that much harder in the past year. As solopreneurs and freelancers, the demands on us are just that much greater, it’s literally a permanent no work, no pay situation. The ‘holidays’ also often feel like an extension of the year that casually morphs into a new one with the only change being the date. With Covid fatigue we’ve all felt the exhaustion from being hyper virus vigilant. The easy option is to simply give up (even just a bit to have a rest) – the better option, though, is to KEEP PUSHING!

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In Guest Blog Tags Claudia Folgore-McLellan, Perseverance
Comment

Why Do We Buy So Much?

February 19, 2022 Melanie Hawken

by Marjon Meyer

The psychology of spending money…Do you sometimes fill a virtual or a real trolley of goods to deal with a hole in your soul? Making purchasing decisions can help reinforce a sense of personal control over our environment. It can also ease feelings of sadness. A study from the Journal of Consumer Psychology found that retail therapy not only makes people happier immediately, but it can also fight lingering sadness. The problem is, we spend money we don’t have on things we don’t need …(often to impress people we don’t like).

Read more
In Guest Blog Tags Marjón Meyer, Financial Planning
Comment

The Graceful Fall!

February 19, 2022 Melanie Hawken

by Nontobeko Mbuyane

I have been told on several occasions, “you always land gracefully on your feet,” even from people that are close to me. If gracefully landing is defined by falling forward, becoming flexible in the face of turmoil in my life, being pushed backward and then standing in the uncomfortable truth of the reality of it all before landing one toe at a time, then that’s fine, you can in fact say, I land “gracefully”. Have I cared what people thought at times? Well, absolutely not at all - I am continuously working on how not to give energy to thoughts that do not add value to my life. If it’s thoughts that are not positive or meant to push me further in life, sadly I do not give even the slightest energy to those? My constant interactions with the great women and men of this world through their books are my drive. You are a product of your thoughts and what literature you read. So, if you are continuously going to be infiltrating your mind with negative thoughts, I honestly implore you to start positively affirming your life today. Begin each day with great prospects of how it will turn out, align yourself with positivity, surely the universe shall hear and your life shall be minus the constant negatives you always think of, or rather express.

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In Guest Blog Tags Nontobeko Mbuyane, Entrepreneurial Mindset
Comment

Violet Amoabeng, a passion-driven natural skincare innovator in Ghana

February 13, 2022 Melanie Hawken

Violet A. Amoabeng

Lioness Weekender Cover Story

Skin Gourmet, a raw handmade skincare brand inspired by the West African bush

Violet A. Amoabeng is the Founder and Chief Executive Officer of Skin Gourmet Limited, a Ghanaian innovation that creates Raw handmade skincare sourced from the Wilds of Ghana and so pure you can eat it. Violet created Skin Gourmet on 9th October 2014 when she realized there was need for unadulterated high quality body and skincare that was safe for human consumption. In other words, the rawest, purest and wildest skin care sourced from the heart of the West African bush – Raw edible skincare!

Read more
In Cover Story Tags Ghana, Beauty & Wellness, Natural Wellness, Violet A. Amoabeng
Comment

Lioness Launch / Picnic lovers in Mozambique are in for a treat as Azura launches its specialist picnic hamper sales and rental service

February 13, 2022 Melanie Hawken

Yolanda Matine and Sheila Loonat

Lioness Launch

For all those people who love nothing more than getting outdoors into the fresh air with family, friends, and colleagues, then a picnic is the way to go, and in Mozambique, entrepreneurs Yolanda Matine and Sheila Loonat, cofounders of Azura, have just what you need. Their business specializes in selling and renting picnic hampers with the objective of offering unforgettable experiences for all occasions.

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In Lioness Launch Tags Mozambique, Food & Drink, Catering Services
Comment

Unlocked: How empowered women empower women by Jane Finette

February 13, 2022 Melanie Hawken

Jane Finette

Book Review

In her inspirational book, Unlocked: How Empowered Women Empower Women, author Jane Finette reflects on how, according to the World Economic Forum, women lost thirty-six years of progress in 2020 alone, due to the COVID-19 pandemic. That's an entire generation lost. But by empowering one another, women can help each other to realize their potential and make the biggest impact on society as a whole.

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In Essential Tags Books
Comment

Sofia Maquile, an entrepreneur and digital influencer in Mozambique building an AV production company

February 13, 2022 Melanie Hawken

Sofia Maquile, founder & CEO, Smaqs (Mozambique)

Startup Story

Sofia Maquile is the founder and CEO of Smaqs in Mozambique. She is a young entrepreneur and Digital Influencer. Sofia's business is focused on making high quality digital pictures and videos for the international and pan-African market. She founded the business in 2017 and now employs and trains over 10 interns, 70% of them being from local communities. She has over 10 years of social media experience as a manager and influencer. Sofia strives for growth and motivates the young people to follow her path.

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In Startup Story Tags Mozambique, Media PR & Communications, Digital Marketing
Comment

Princess Adeyinka Tekenah, a Nigerian coffee entrepreneur building an indigenous coffee brand 

February 13, 2022 Melanie Hawken

Startup Story

Princess Adeyinka Tekenah is a Mom and Coffee Entrepreneur, and the founder of an indigenous Nigerian coffee brand and company, Happy Coffee. She is a pacesetter in the Nigerian Coffee Industry. She remains an integral member of the nation building process and enjoys travelling. She also believes that Human Relationships are crucial to the overall optimization of our human experience and existence.

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In Startup Story Tags Nigeria, Food & Drink, Coffee
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Tech FoundHER AFRICA CHALLENGE

Five female founders win over $100,000 in TechFoundHER Africa Challenge. Read more


CELEBRATING 10 YEARS


LATEST PODCASTS

Lioness Radio Show Interview: Listen to Mr Jules Ngankam, Group Chief Executive Officer of the African Guarantee Fund, discussing the journey from Bias to Bankable - AGF’s Case for Financing Women Entrepreneurs.

Lioness Radio Show: Five Mozambican women entrepreneurs share their experiences of building successful green businesses and creating green jobs for local people. From an environmentally-friendly, high-impact skincare brand, to an innovative green transportation business transforming marine waste into bicycles, these Lionesses are making waves in Mozambique. Listen to their stories, learn from their experiences, and be inspired by their tenacity.


LIONESS WEEKENDER COVER STORIES

LIONESS WEEKENDER COVER STORY
Vanessa Mhlom, a South African wellness brand builder
Vanessa Mhlom, a South African wellness brand builder
Morongwe and Michelle Mokone, two social impact entrepreneurs building a high-growth, premium sustainable homeware business
Morongwe and Michelle Mokone, two social impact entrepreneurs building a high-growth, premium sustainable homeware business
Dr. Phindi Cebekhulu-Msomi, an agripreneur focused on climate-smart solutions
Dr. Phindi Cebekhulu-Msomi, an agripreneur focused on climate-smart solutions
Retang Phaahla, a pioneer for South Africa’s indigenous teas
Retang Phaahla, a pioneer for South Africa’s indigenous teas
Dr Margaret Kemigisha, a publishing entrepreneur passionate about childrens’ literacy
Dr Margaret Kemigisha, a publishing entrepreneur passionate about childrens’ literacy

IMAGE OF THE DAY. CELEBRATING WOMAN MADE IN AFRICA.

Image of the Day / Spez Catering

Special Occasion Cakes…If you are anything like the sweet treat-loving team at Lionesses of Africa, you will love a slice of the great cakes on offer from Spez Catering in Kenya, founded by Esmeralda De Souza-
Image of the Day / Atelier Taila Carrilho

Statement Accessories…We love the power of accessories to make strong fashion statements, and Taíla Carrilho, founder of Atelier Taila Carrilho in Mozambique creates the most exquisite, eye-cat
Image of the Day / Nokware Skincare

Sustainable skincare…We love to see natural cosmetics companies with a sustainable approach to business succeeding in Africa, and Nokware Skincare, founded by Tutuwa Ahwoi in Ghana is a great example. She f
Image of the Day / Eloli

African luxury couture…For those who want to stand out from the crowd, Dibo Ndumbe Eyoh, co-founder and co-creative Director of Eloli, an award-winning luxury African fashion brand in Cameroon, has just what you need.
Image of the Day / KOVA

Luxury leather tote…Petrina Auino-Mwandingi is the founder and creative director of her own brand of leather products, KOVA, in Namibia. The business produces high quality leather handbags, primarily totes as well as o
Image of the Day / Hope Distillery

Boutique gin…If you are a gin lover, then check out Hope Distillery, a South African distillery in the heart of urban Cape Town. Established by Lucy Beard and her husband Leigh Lisk, Hope Distillery is a sma
Image of the Day / Amorambique

Capulana with style... If you love Capulana, then explore the new range of modern accessories from Amorambique, Mozambique, created by founder Patricia Vasco. This proudly Mozambican brand of accessories and footwear i
Image of the Day / Suzie Beauty

Marvellous Make-up…When you need to take your make-up routine to the next level, professional Kenyan make-up brand, Suzie Beauty, founded by Suzie Wokabi, has you covered. Suzie founded her successful business
Image of the Day / Aya K Design

Sophisticated sandal style…If you love design that combines traditional with modern style, then these sandals from Aya K Design, founded by Aya Keita in Cote d’Ivoire, are a must-buy. Aya is an entreprene
Image of the Day / House of Cinnamon

Animal print pumps…These eye-catching animal print pumps from House of Cinnamon in South Africa are a great addition to any stylish wardrobe. Founded by Frances Edwards, House of Cinnamon is a proudly Afro
Image of the Day / Spez Catering

Special Occasion Cakes…If you are anything like the sweet treat-loving team at Lionesses of Africa, you will love a slice of the great cakes on offer from Spez Catering in Kenya, founded by Esmeralda De Souza- Image of the Day / Atelier Taila Carrilho

Statement Accessories…We love the power of accessories to make strong fashion statements, and Taíla Carrilho, founder of Atelier Taila Carrilho in Mozambique creates the most exquisite, eye-cat Image of the Day / Nokware Skincare

Sustainable skincare…We love to see natural cosmetics companies with a sustainable approach to business succeeding in Africa, and Nokware Skincare, founded by Tutuwa Ahwoi in Ghana is a great example. She f Image of the Day / Eloli

African luxury couture…For those who want to stand out from the crowd, Dibo Ndumbe Eyoh, co-founder and co-creative Director of Eloli, an award-winning luxury African fashion brand in Cameroon, has just what you need. Image of the Day / KOVA

Luxury leather tote…Petrina Auino-Mwandingi is the founder and creative director of her own brand of leather products, KOVA, in Namibia. The business produces high quality leather handbags, primarily totes as well as o Image of the Day / Hope Distillery

Boutique gin…If you are a gin lover, then check out Hope Distillery, a South African distillery in the heart of urban Cape Town. Established by Lucy Beard and her husband Leigh Lisk, Hope Distillery is a sma Image of the Day / Amorambique

Capulana with style... If you love Capulana, then explore the new range of modern accessories from Amorambique, Mozambique, created by founder Patricia Vasco. This proudly Mozambican brand of accessories and footwear i Image of the Day / Suzie Beauty

Marvellous Make-up…When you need to take your make-up routine to the next level, professional Kenyan make-up brand, Suzie Beauty, founded by Suzie Wokabi, has you covered. Suzie founded her successful business Image of the Day / Aya K Design

Sophisticated sandal style…If you love design that combines traditional with modern style, then these sandals from Aya K Design, founded by Aya Keita in Cote d’Ivoire, are a must-buy. Aya is an entreprene Image of the Day / House of Cinnamon

Animal print pumps…These eye-catching animal print pumps from House of Cinnamon in South Africa are a great addition to any stylish wardrobe. Founded by Frances Edwards, House of Cinnamon is a proudly Afro

STARTUP STORIES. MEET THE WOMEN WHO’VE LAUNCHED.

Featured
Dr Juanri Jonck and Bernadette Kruger, co-founders of a first-to-South African-market serum-only skincare range
Dr Juanri Jonck and Bernadette Kruger, co-founders of a first-to-South African-market serum-only skincare range
Gillian Holl, a South African architectural entrepreneur building a sustainability-focused business that responds to the needs of both clients and the environment
Gillian Holl, a South African architectural entrepreneur building a sustainability-focused business that responds to the needs of both clients and the environment
Júlia Silota, a Mozambican green business builder, focused on environmental waste management
Júlia Silota, a Mozambican green business builder, focused on environmental waste management
Claudia Machaieie, a Mozambican green business innovator transforming marine waste into reading glasses
Claudia Machaieie, a Mozambican green business innovator transforming marine waste into reading glasses
Matilde Mawelele Rungo, a Mozambican tech-preneur helping to drive digital transformation in the country
Matilde Mawelele Rungo, a Mozambican tech-preneur helping to drive digital transformation in the country

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LIONESS BOOK REVIEWS

Featured
Built on Purpose: Discover Your Deep Inner Why and Manifest the Business of Your Dreams by Betsy Fore
Built on Purpose: Discover Your Deep Inner Why and Manifest the Business of Your Dreams by Betsy Fore
The Magnetic Female Entrepreneur: The Art of Empowered Presence, Rising to New Levels of Impact and Influence, and Financial Success on Your Own Terms  by Mary Grant
The Magnetic Female Entrepreneur: The Art of Empowered Presence, Rising to New Levels of Impact and Influence, and Financial Success on Your Own Terms by Mary Grant
Women Entrepreneurs Rewired To Rise: Powerful Habits that Break Through Burnout, Silence Your Inner Critic, and Build a Thriving Business from the Inside Out  by Fiona Soutter
Women Entrepreneurs Rewired To Rise: Powerful Habits that Break Through Burnout, Silence Your Inner Critic, and Build a Thriving Business from the Inside Out by Fiona Soutter
Dream Big and Win: Translating Passion into Purpose and Creating a Billion-Dollar Business by Liz Elting
Dream Big and Win: Translating Passion into Purpose and Creating a Billion-Dollar Business by Liz Elting
After the Idea: What It Really Takes to Create and Scale a Startup by Julia Austin
After the Idea: What It Really Takes to Create and Scale a Startup by Julia Austin

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