Startup Story
Rita Idehai is a geoscientist and social entrepreneur who works at the nexus of responsible consumption, social inclusion, and circular economy. She is the founder and CEO of Ecobarter, a social enterprise started in 2018 making it possible for Nigerian households to live waste-free. Through her organization, Rita is also helping poor women and informal last-mile waste pickers capture more value and build back their lives leveraging otherwise wastes.
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