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Fátima Suliman, a Mozambican entrepreneur turning a passion for cookie-making into a successful business

January 30, 2022 Melanie Hawken

Fátima Suliman, founder and CEO, Cookie World (Mozambique)

Startup Story

Fátima Suliman is the founder and CEO of the company Cookie World. The company is based in Maputo Mozambique. She is an aspiring pastry chef. Fátima's business is focused on decorated sugar cookies and macarons mostly for parties and events. She founded the company 3 years ago in 2018. Fátima believes in women empowerment and her employees are women. She is hoping to open a pastry shop soon.

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In Startup Story Tags Mozambique, Food & Drink
Comment

Daniela Samakosky, a South African artisan footwear manufacturer committed to slow fashion

January 30, 2022 Melanie Hawken

Daniela Samakosky, founder, Walk The Talk Africa (South Africa)

Startup Story

Daniela Samakosky is the founder of Walk The Talk Africa in Cape Town, South Africa. Following in the family footsteps of a long line of Italian shoemakers, the idea of upcycled fabric shoes, slides and slippers was born in 2016. A lifetime of reverence for nature coupled with sustainable living underpins the values that drive the vision of creating a brand that creatively transforms fabric books and remnants into beautiful ‘one of a kind’ slippers and shoes.

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In Startup Story Tags South Africa, Footwear
Comment

Chikondi Agatha Michongwe, a passionate lifestyle entrepreneur raising awareness of the benefits of veganism

January 23, 2022 Melanie Hawken

Chikondi Michongwe, co-founder, Serene Vegan Co. (Tanzania)

Startup Story

Chikondi Michongwe is the co-founder of Serene Vegan Co. in Tanzania. She is a passionate plant-based lifestyle entrepreneur who believes in the wellness of both the mind and body. Chikondi's start-up aims to raise awareness of the goodness and benefits of a plant-based diet and to do away with the stereotype that a vegan diet is bland and unexciting. She has more than 15 years of entrepreneurial experience and has gotten her hand in many business ventures over the years.

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In Startup Story Tags Tanzania, Food & Drink, Plant-based Food & Drink
Comment

Sabina Ali, a Mozambican entrepreneur advising organizations on their business strategies

January 23, 2022 Melanie Hawken

Sabina Ali, founder and executive partner, SAB Consulting (Mozambique)

Startup Story

Sabina Ali is the founder and executive partner of SAB Consulting in Mozambique, a company recognized for its strategic leadership, tailored business strategies and support in the areas of organization, implementation, monitoring and coaching. She is also the co-founder of Dr. Moz, a pioneering digital platform for the health and wellness industry, recognized as the first Mozambican platform to provide telemedicine services.

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In Startup Story Tags Mozambique, Consulting Services
Comment

Bih Adelaide, a social entrepreneur in Cameroon bringing healthcare to people in need

January 16, 2022 Melanie Hawken

Bih Adelaide, co-founder, African Initiative For Health and Research Promotion (AIHRP) (Cameroon)

Startup Story

For victims of conflict and low income people who cannot access affordable healthcare in Cameroon, help is now at hand, thanks to social entrepreneur Bih Adelaide, co-founder of African Initiative For Health and Research Promotion (AIHRP). Her venture is now providing pro-bono health care services to those who need it most.

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In Startup Story Tags Cameroon, Healthcare, Social Entrepreneur
Comment

Zara Kattiems, building a legacy fashion brand in Nigeria inspired by her grandmother

January 16, 2022 Melanie Hawken

Zara Kattiems, founder, Caroline 1942 (Nigeria)

Startup Story

The story of Caroline 1942, a Nigerian fashion brand created by Zara Kattiems, is one that encompasses uniqueness and also a relatable experience. Caroline 1942 is nicknamed after Zara’s grandmother, Caroline Miner, who unfortunately passed away, but her legacy took off in the spring of 2017 with the launch of a brand created ‘For The Timeless Woman.’ Today, Caroline 1942 tells the story behind the brand and still creates that sense of oneness with the women of the world with every design produced.

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In Startup Story Tags Nigeria, Fashion
Comment

Bronwynne Wiehl, a South African social media consultant advising leaders on their content strategies

January 9, 2022 Melanie Hawken

Bronwynne Wiehl, founder & CEO, Conversation Station (South Africa)

Startup Story

Bronwynne Wiehl is the founder & CEO of Conversation Station. Having worked in the corporate sector for over 20 years, she left to start her own social media consulting business. She focuses on giving small business owners and entrepreneurs strategic guidance with their social media brands and presence. Her strength is advising business leaders on content strategies and reputation management. She has a passion for social media engagement and content marketing strategy where she believes storytelling has the ability to change the world.

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In Startup Story Tags South Africa, Social Media
Comment

Betelhem Abebe, an Ethiopian entrepreneur building a high street fashion brand 

January 9, 2022 Melanie Hawken

Betelhem Abebe, founder, ZEWD Design (Ethiopia)

Startup Story

Betelhem Abebe is the founder and creative director of ZEWD Design based in Ethiopia, a growing high street fashion brand. She studied electrical engineering at Addis Ababa University and also fashion design at SITAM Fashion and Design School in Addis Ababa to sharpen her skills in fashion design after having partially developed the ZEWD concept in her final year at the university.

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In Startup Story Tags Ethiopia, Fashion
Comment

Iolanda Almeida, a Mozambican coffeepreneur supporting local coffee farmers

December 26, 2021 Melanie Hawken

Startup Story

Iolanda Almeida is the founder and CEO of INMA LIMITADA based in Mozambique’s Cabo Delgado Province. She is a coffeepreneur and award-winning enterprise leader in Mozambique for the NEPAD SAN Bio Phase II BioFISA FEM BioBiz Programme. Iolanda’s business is focused on processing coffee from Ibo Island in Mozambique´s World Biosphere Reserve for the internal market. She founded the business in 2015 to support almost 150 Ibo Coffee farmers, for social inclusion and local development.

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In Startup Story Tags Mozambique, Food & Drink, Agri-business, Coffee
Comment

Yasmina Benslimane, a Moroccan women empowerment coach teaching  leadership skills 

December 24, 2021 Melanie Hawken

Yasmina Benslimane, founder, Women Empowerment Coaching Program (Morocco)

Startup Story

Yasmina Benslimane is a coach and the founder of the Women Empowerment Coaching Program in Morocco, guiding women to developing their skills for leadership. She is also the founder of Politics4Her, a feminist youth-led blog and is a young human rights activist with a multicultural background. Her professional experience involves national human rights institutions, non-profit organizations, and United Nations agencies.

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In Startup Story Tags Morocco, Skills Training & Development, Women's Empowerment
Comment

Tshegofatso Tau, a South African hospitality entrepreneur creating a home-from-home for guests

December 19, 2021 Melanie Hawken

Tshegofatso Tau, owner, The Catwalk Lodge (South Africa)

Startup Story

Visitors to the Pretoria area in South Africa who are looking for a luxury guesthouse but with a real personal touch, The Catwalk Lodge owned by entrepreneur Tshegofatso Tau, is just the place. Offering a combination of great accommodation and a wide range of event hosting facilities, Tshegofatso and her team are ready to extend the warmest of welcomes.

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In Startup Story Tags South Africa, Hospitality
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Zena Akuwa, a Tanzanian entrepreneur empowering people with disabilities through culinary skills

December 19, 2021 Melanie Hawken

Zena Akuwa, founder Parachefs Tanzania

Startup Story

Parachefs Tanzania is the brainchild of entrepreneur Zena Akuwa, an impact-driven business that creates training and career opportunities for people who want to learn how to cook.

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In Startup Story Tags Food & Drink, Tanzania
Comment

Bonolo Simon and Kefilwe Matake, two entrepreneurs building a natural haircare brand in Botswana 

December 12, 2021 Melanie Hawken

Bonolo Simon & Kefilwe Matake, founders, Fro’Niques (Botswana)

Startup Story

Natural haIr and beauty products are increasingly in demand, and in Botswana, entrepreneurs Bonolo Simon and Kefilwe Matake, founders of Fro’Niques, are building a natural haircare business to meet customer needs. The brand specializes in formulating homemade natural hair products for discerning customers who want to know they are using organic and plant-based ingredients.

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In Startup Story Tags Botswana, Haircare
Comment

Vivette Ayiaga, a Kenyan entrepreneur turning the art of crocheting into a business 

December 12, 2021 Melanie Hawken

Vivette Ayiaga, founder, Vee Crafts (Kenya)

Startup Story

Like any specialist craft that requires key skills, a fine eye for detail, and a wealth of creative talent, the art of crocheting demands all three, and Vivette Ayiaga, founder of Vee Crafts in Kenya, has them in abundance. She is passionate about craft and particularly crocheting, and has turned that passion into a business, whilst also continuing her studies in statistical economics at Masinde Muliro University-Kenya.

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In Startup Story Tags Kenya, Artisan Enterprise, Jewellery
Comment

Bright Asiimwe Wandera, a serial retail and hospitality entrepreneur in Uganda 

December 5, 2021 Melanie Hawken

Bright Asiimwe Wandera, founder and CEO, Plum Cafe and Restaurant (Uganda)

Startup Story

Bright Asiimwe Wandera is the founder and CEO of Plum Cafe and Restaurant in Uganda. She’s a serial entrepreneur with interests in retail chain and hospitality. She’s an alumnus of Africa Women Entrepreneurs Cooperative and Stanbic Bank Uganda Business Incubator. Bright runs two supermarkets and most recently a high-end restaurant with two branches. Bright founded Plum Cafe and Restaurant this year in February 2021 after testing a restaurant model in 2020 that was attached to one of her supermarkets.

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In Startup Story Tags Uganda, Food & Drink, Restauranteur
Comment

Susan Nel, an entrepreneur in Namibia who turned her passion for photography into a successful business

December 5, 2021 Melanie Hawken

Susan Nel , founder, Susan Nel Photography (Namibia)

Startup Story

There is nothing quite as powerful as a great photographic image that captures life and work’s key moments, and in Namibia, Susan Nel and the photography business that carries her name, is doing just that. Whether it’s recording on camera a beautiful wedding, or creating a powerful image of a product that can spearhead a marketing campaign, Susan knows just how to get the right shot for the occasion.

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In Startup Story Tags Namibia, Media PR & Communications
Comment

Andrea Massamba, a Mozambican social media expert helping clients with their digital communication

November 28, 2021 Melanie Hawken

Andrea Massamba, founder, AM Support - Marketing and Publicity Agency (Mozambique)

Startup Story

Andrea Massamba is a founder of AM Support - Marketing and Publicity Agency in Mozambique, a business she started in June 2020, when she found an opportunity during Covid. She understood that some organizations had to close because of Covid, so she decided to start her business to help the organizations continue to be active on social media, supporting them with their communication, scheduling posts, producing content etc. And now she's growing step by step.

Read more
In Startup Story Tags Mozambique, Social Media, Media PR & Communications
Comment

Mbaliyethu (Lisa) Mthethwa and Masibonge (Lona) Mnguni, award-winning South African agroprocessing entrepreneurs

November 28, 2021 Melanie Hawken

Startup Story

Frutee Belliez is a South African agroprocessing business founded by sisters Mbaliyethu(Lisa) Mthethwa and Masibonge (Lona) Mnguni. They have over 10 years’ experience as entrepreneurs, and their company focuses on processing fruits and vegetables and supplying them to industrial kitchens, as well as catering companies. They have won numerous awards with the most recent being Top Processor in KZN in the Department of Agriculture Female Farmer Entrepreneur Competition in 2018.

Read more
In Startup Story Tags South Africa, Food & Drink
Comment

Shaquila Antonio, a Mozambican entrepreneur passionate about baking creative cakes 

November 21, 2021 Melanie Hawken

Shaquila Antonio, founder, Confeitando Com Amor (Mozambique)

Startup Story

For all those who have a sweet tooth and love to celebrate every occasion with a beautiful cake, Confeitando Com Amor in Mozambique, founded by creative confectioner Shaquila Antonio, has just what you need. Her cake brand has built up a great customer following in her city of Beira and is set to grow further over the coming years.

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In Startup Story Tags Mozambique, Food & Drink
Comment

Lorna Mashiba, an entrepreneur with a vision to become Tanzania’s leading art gallery 

November 20, 2021 Melanie Hawken

Lorna Mashiba, founder, Rangi Gallery (Tanzania)

Startup Story

Lorna Mashiba is the founder of Rangi Gallery in Tanzania, a virtual platform that connects African artists to Intercontinental art enthusiasts. As the founder of Rangi Gallery, she aspires to grow, empower and transform local talent beyond its borders.

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In Startup Story Tags Tanzania, Business Services, Art-preneur
Comment
← Newer Posts Older Posts →

Tech FoundHER AFRICA CHALLENGE

MEET THE 10 FINALISTS — We look forward to announcing the winning women founders on 19 November 2025.


CELEBRATING 10 YEARS


LATEST PODCASTS

Lioness Radio Show Interview: Listen to Mr Jules Ngankam, Group Chief Executive Officer of the African Guarantee Fund, discussing the journey from Bias to Bankable - AGF’s Case for Financing Women Entrepreneurs.

Lioness Radio Show: Five Mozambican women entrepreneurs share their experiences of building successful green businesses and creating green jobs for local people. From an environmentally-friendly, high-impact skincare brand, to an innovative green transportation business transforming marine waste into bicycles, these Lionesses are making waves in Mozambique. Listen to their stories, learn from their experiences, and be inspired by their tenacity.


LIONESS WEEKENDER COVER STORIES

LIONESS WEEKENDER COVER STORY
Vanessa Mhlom, a South African wellness brand builder
Vanessa Mhlom, a South African wellness brand builder
Morongwe and Michelle Mokone, two social impact entrepreneurs building a high-growth, premium sustainable homeware business
Morongwe and Michelle Mokone, two social impact entrepreneurs building a high-growth, premium sustainable homeware business
Dr. Phindi Cebekhulu-Msomi, an agripreneur focused on climate-smart solutions
Dr. Phindi Cebekhulu-Msomi, an agripreneur focused on climate-smart solutions
Retang Phaahla, a pioneer for South Africa’s indigenous teas
Retang Phaahla, a pioneer for South Africa’s indigenous teas
Dr Margaret Kemigisha, a publishing entrepreneur passionate about childrens’ literacy
Dr Margaret Kemigisha, a publishing entrepreneur passionate about childrens’ literacy

IMAGE OF THE DAY. CELEBRATING WOMAN MADE IN AFRICA.

Image of the Day / Dathonga Designs

Traditional craft elevated…We love the impact-driven accessories created by Márcia Nangy O’Connell, founder and artistic director of Dathonga Designs in Mozambique. Since 2010, she has establis
Image of the Day / Dounia Home

Statement lighting… from Dounia Home, the home of innovative, handcrafted and ethically made Moroccan lighting and home decor founded by Dounia Tamri-Loeper. Her company designs, produces and brings to market hi
Image of the Day / Mash. T Design Studio

Award-winning furniture design…We are big fans of talented South African designer Thabisa Mjo, founder of Mash. T Design Studio in Johannesburg, and these fabulous side tables are firm customer favouri
Image of the Day / Quazi Design

Sustainable Home Decor…If you want to make a statement with your interior design and home decor, and at the same make a contribution to supporting eco-friendly enterprise, then these unique decor pieces from Qu
Image of the Day / Eki

Silk Sensation…Nothing is quite as luxurious as silk, that’s why we love the ‘Africa on Silk’ collections from Eki, founded by Hazel Eki Osunde. Eki is known for its signature soft silks and ethereal c
Image of the Day / ‘57 Chocolate

Bean to bar luxury chocolate… Taste the difference with the finest chocolate lovingly produced by ‘57 Chocolate, the pioneer bean to bar chocolate manufacturer in Ghana, created by sisters Kimberle
Image of the Day / Kebe Home

Handcrafted home decor …We are big fans of the work of Manuela Kamadjou, an interior architecture and design entrepreneur who transforms homes and spaces in Cameroon through her business, Kebe Home. Her new Echo V
Image of the Day / Pichulik

Beautiful bracelets… Introducing The Aruba Bracelets by Katherine-Mary Pichulik, the founder and designer behind the Pichulik line of accessories. Pichulik is an ethical jewellery, accessories and womenswear atelie
Image of the Day / Eva Sonaike

Vibrant textile design…This striking textile design by Eva Sonaike caught our eye this morning. Like the rest of the world, we love the African aesthetic which is increasingly finding its way into global interio
Image of the Day / Adèle Dejak

Luxury statement accessories…We are big fans of luxury jewellery and accessories made with love and passion on the African continent, and Adèle Dejak in Kenya is the epitome of handmade luxury. The
Image of the Day / Dathonga Designs

Traditional craft elevated…We love the impact-driven accessories created by Márcia Nangy O’Connell, founder and artistic director of Dathonga Designs in Mozambique. Since 2010, she has establis Image of the Day / Dounia Home

Statement lighting… from Dounia Home, the home of innovative, handcrafted and ethically made Moroccan lighting and home decor founded by Dounia Tamri-Loeper. Her company designs, produces and brings to market hi Image of the Day / Mash. T Design Studio

Award-winning furniture design…We are big fans of talented South African designer Thabisa Mjo, founder of Mash. T Design Studio in Johannesburg, and these fabulous side tables are firm customer favouri Image of the Day / Quazi Design

Sustainable Home Decor…If you want to make a statement with your interior design and home decor, and at the same make a contribution to supporting eco-friendly enterprise, then these unique decor pieces from Qu Image of the Day / Eki

Silk Sensation…Nothing is quite as luxurious as silk, that’s why we love the ‘Africa on Silk’ collections from Eki, founded by Hazel Eki Osunde. Eki is known for its signature soft silks and ethereal c Image of the Day / ‘57 Chocolate

Bean to bar luxury chocolate… Taste the difference with the finest chocolate lovingly produced by ‘57 Chocolate, the pioneer bean to bar chocolate manufacturer in Ghana, created by sisters Kimberle Image of the Day / Kebe Home

Handcrafted home decor …We are big fans of the work of Manuela Kamadjou, an interior architecture and design entrepreneur who transforms homes and spaces in Cameroon through her business, Kebe Home. Her new Echo V Image of the Day / Pichulik

Beautiful bracelets… Introducing The Aruba Bracelets by Katherine-Mary Pichulik, the founder and designer behind the Pichulik line of accessories. Pichulik is an ethical jewellery, accessories and womenswear atelie Image of the Day / Eva Sonaike

Vibrant textile design…This striking textile design by Eva Sonaike caught our eye this morning. Like the rest of the world, we love the African aesthetic which is increasingly finding its way into global interio Image of the Day / Adèle Dejak

Luxury statement accessories…We are big fans of luxury jewellery and accessories made with love and passion on the African continent, and Adèle Dejak in Kenya is the epitome of handmade luxury. The

STARTUP STORIES. MEET THE WOMEN WHO’VE LAUNCHED.

Featured
Isabel Mandofa, a Mozambican woman entrepreneur building a successful, high-impact agri-food business
Isabel Mandofa, a Mozambican woman entrepreneur building a successful, high-impact agri-food business
Lerato Masuku, a South African construction business builder with a passion for infrastructure development and job creation
Lerato Masuku, a South African construction business builder with a passion for infrastructure development and job creation
Olamide Alade, a Nigerian fashion brand builder with a passion for weaving cultural heritage into every garment
Olamide Alade, a Nigerian fashion brand builder with a passion for weaving cultural heritage into every garment
Mirza Jamal, a Mozambican marcomms expert empowering businesses and brands
Mirza Jamal, a Mozambican marcomms expert empowering businesses and brands
Lovable Dladla, a South African entrepreneur turning a passion for baking into a growing business
Lovable Dladla, a South African entrepreneur turning a passion for baking into a growing business

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LIONESS BOOK REVIEWS

Featured
Built on Purpose: Discover Your Deep Inner Why and Manifest the Business of Your Dreams by Betsy Fore
Built on Purpose: Discover Your Deep Inner Why and Manifest the Business of Your Dreams by Betsy Fore
The Magnetic Female Entrepreneur: The Art of Empowered Presence, Rising to New Levels of Impact and Influence, and Financial Success on Your Own Terms  by Mary Grant
The Magnetic Female Entrepreneur: The Art of Empowered Presence, Rising to New Levels of Impact and Influence, and Financial Success on Your Own Terms by Mary Grant
Women Entrepreneurs Rewired To Rise: Powerful Habits that Break Through Burnout, Silence Your Inner Critic, and Build a Thriving Business from the Inside Out  by Fiona Soutter
Women Entrepreneurs Rewired To Rise: Powerful Habits that Break Through Burnout, Silence Your Inner Critic, and Build a Thriving Business from the Inside Out by Fiona Soutter
Dream Big and Win: Translating Passion into Purpose and Creating a Billion-Dollar Business by Liz Elting
Dream Big and Win: Translating Passion into Purpose and Creating a Billion-Dollar Business by Liz Elting
After the Idea: What It Really Takes to Create and Scale a Startup by Julia Austin
After the Idea: What It Really Takes to Create and Scale a Startup by Julia Austin

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