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the pride of Africa's women entrepreneurs

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Mmakgabo Dlomo, a South African entrepreneur building a natural hair care brand for women with afro-textured hair

November 3, 2024 Melanie Hawken

Mmakgabo Dlomo, founder, iNtombi (South Africa)

Startup Story

Mmakgabo Dlomo is the founder of iNtombi in South Africa, an all-natural hair care line dedicated to empowering women with afro-textured hair. With a background in psychology and communications, as well as extensive experience working in mental health in both the UK and South Africa, she has a deep understanding of people and their needs. Driven by her own journey of self-acceptance and motherhood, Mmakgabo created iNtombi in 2022 to provide nourishing, high-quality hair care solutions that promote a sense of pride and connection to one’s natural beauty. Her mission is to change the narrative around afro-textured hair, fostering a community where women celebrate their uniqueness and embrace their identities.

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In Startup Story Tags South Africa, Haircare
Comment

Native Child Celebrates Multiple Beauty and Hair-Care Industry Award Wins in South Africa

December 30, 2023 Melanie Hawken

Sonto Pooe

Awards & Accolades

Native Child, the visionary natural beauty and hair-care brand founded by Sonto Pooe in South Africa, triumphed with multiple industry award wins to round out a successful year. Sonto scooped up double Gold Awards at the prestigious Gold Pack Awards held on 21 November 2023 which are known for recognizing innovation in packaging. The honors were bestowed upon Native Child for their outstanding Hair Colour bottle design, a creation attributed to the ingenuity of Sonto Pooe herself. Sonto and Native Child have been on a winning streak with the brand also securing the Clicks Supplier Enterprise Development (SED) Award for 2023 the same month.

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In Award Winner Tags South Africa, Haircare, Beauty & Wellness
Comment

Antsa Ramaroson, a Natural Hair Movement pioneer in Madagascar

October 28, 2023 Melanie Hawken

Antsa Ramaroson

Lioness Weekender Cover Story

Curly Aho, a business dedicated to the care and enhancement of afro and textured hair in Madagascar.

Antsa Ramaroson is the co-founder of Curly Aho, a company and a social movement dedicated to the care and enhancement of afro and textured hair in Madagascar. She started with the online community in December 2017, but the business officially started in 2020 with the opening of the natural hair spa, and today it has 30 employees. Curly Aho means “I have curly hair” in Malagasy (native language) and  consists of the Curly Aho Community, an online community of 50 000 members, and a support group to encourage inclusive beauty and curl confidence. Texture, a natural hair spa, is dedicated to give access to personalized treatments and curl education and Loharano is a plant-based haircare brand rich in plants of Madagascar, famous for their benefits in hair. Antsa has been featured as one of the Top 50 African Business Heroes 2021. She is a hairdresser and a certified curl expert.

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In Cover Story Tags Madagascar, Haircare, Beauty & Wellness
Comment

Gisela Mudumbi Van Houcke, a visionary brand-builder in Africa’s beauty sector

May 28, 2023 Melanie Hawken

Gisela Mudumbi Van Houcke

Lioness Weekender Cover Story

Zuri, a business with a vision to be the undisputed leader in the African beauty sector

Gisela Mudumbi Van Houcke is the founder of Zuri, a company providing high-quality beauty products and services designed specifically for black women in both Africa and across Europe. Her personal and entrepreneurial journey have been nothing short of remarkable. Born in the Democratic Republic of Congo, she had to navigate many challenges in her early years. She left the country due to political instabilities and moved to the UK as a refugee. Her tenacity and perseverance paid off. During her time in London, Gisela excelled in her studies and obtained a First Class Law Degree in British and French Law. Gisela's first opportunity to do so came when she was appointed Africa Head of Legal for a British Renewable Energy company. She worked in this role for three years, gaining valuable insights into the African market and the challenges facing the continent. However, Gisela's true passion lay in entrepreneurship, and she decided to start her own business, launching Zuri in 2016, a business that today employs 30 people.

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In Cover Story Tags Haircare, Beauty & Wellness, Democratic Republic of Congo
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Gwen Addo, a Ghanaian entrepreneur passionate about hair processing

April 23, 2023 Melanie Hawken

Gwyneth Gyimah Addo

Lioness Weekender Cover Story

The Hair Senta, a leading human hair processing and wig manufacturing business in Africa

Gwyneth Gyimah Addo, often called Gwen by many, is the ceo of one of the leading Human Hair processing/manufacturing companies in Africa, The Hair Senta, headquartered in Ghana and shipping across the globe. The business was started in 2012 and today employs 40 people. Gwen is also a wife, a mother, a philanthropist, and a business strategist.

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In Cover Story Tags Ghana, Haircare
Comment

Rachel Kobo, a South African natural hair care brand builder 

March 13, 2022 Melanie Hawken

Startup Story

Rachel Kobo, founder of The Fro Avenue in South Africa, is a devoted natural hair care lover. With a background in Electrical and Electronic Engineering, her brand, The Fro Avenue, was born from her love for and interest in natural hair care. This led her to start up her business in 2020 which is aimed at natural hair care education and product manufacturing. She truly enjoys learning and sharing her knowledge base about natural hair with fellow naturalists and anyone starting out on their natural hair journey. Her aim is to promote a community that embraces their natural hair while learning to understand and love it for the beauty it is.

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In Startup Story Tags South Africa, Beauty & Wellness, Haircare
Comment

Lioness Launch / Uhuru Botanicals launches a new range of natural Chebe shampoo and conditioner bars

December 24, 2021 Melanie Hawken

Neo Mkwebane Chatyoka, founder, Uhuru Botanicals (United Kingdom)

Lioness Launch

Natural and organic skincare brand, Uhuru Botanicals, founded by Neo Mkwebane Chatyoka in the UK, has launched its new 100% natural Chebe hair shampoo and Chebe hair conditioner bars. Neo decided to launch the shampoo and conditioner bars in order to reduce plastic use, wastage and to encourage customers to use more sustainable products. Millions of plastic shampoo bottles are destined for landfill each year, but these shampoo and conditioner bars from Uhuru Botanicals help to reduce wastage and cut down on the carbon footprint of the business.

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In Lioness Launch Tags United Kingdom, Beauty & Wellness, Haircare
Comment

Bonolo Simon and Kefilwe Matake, two entrepreneurs building a natural haircare brand in Botswana 

December 12, 2021 Melanie Hawken

Bonolo Simon & Kefilwe Matake, founders, Fro’Niques (Botswana)

Startup Story

Natural haIr and beauty products are increasingly in demand, and in Botswana, entrepreneurs Bonolo Simon and Kefilwe Matake, founders of Fro’Niques, are building a natural haircare business to meet customer needs. The brand specializes in formulating homemade natural hair products for discerning customers who want to know they are using organic and plant-based ingredients.

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In Startup Story Tags Botswana, Haircare
Comment

Kintu Jovia, a Ugandan entrepreneur building a local organic hair care brand with big ambitions 

October 10, 2021 Melanie Hawken
Kintu Jovia, founder, Kia Cosmetics (Uganda)

Kintu Jovia, founder, Kia Cosmetics (Uganda)

Startup Story

Most successful haircare brands start because they look to solve a problem for consumers, and in the case of Kintu Jovia, founder of Kia Cosmetics in Uganda, that was certainly true. Her inspiration was to give consumers the choice to use chemical free products that would be good for their hair and the environment.

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In Startup Story Tags Uganda, Haircare, Beauty & Wellness
Comment

Thokozile Mangwiro, a South African premium quality, natural hair care product manufacturer

April 25, 2021 Melanie Hawken
Thokozile Mangwiro, founder, Nilotiqa (South Africa)

Thokozile Mangwiro, founder, Nilotiqa (South Africa)

Impact Partner Content - Absa

It is in growing her own natural hair for the past 15 years that Thokozile Mangwiro found her inspiration to create a natural hair care product line. After going to several salons and an endless search of locally produced products that truly work for afro natural hair, it was clear that there was a HUGE gap in the market for professionally formulated products for natural hair. Thokozile, like many other women, struggled with extremely dry hair. This, and the lack of knowledge, led to intense research and experimentation with natural ingredients such as Shea butter and avocado oil for skin and hair. After several years of research, formulations and product testing, Thokozile launched Nilotiqa, a line of products that are proudly made from organic and naturally formed ingredients to deeply moisturize and nourish natural hair.

Read more
In Lioness Content Lab, Startup Story Tags absa, South Africa, Haircare, Beauty & Wellness
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Sandra Mauricio Vuvu, an entrepreneur from the DRC, now building an organic beauty brand in South Africa

March 28, 2021 Melanie Hawken
Sandra Mauricio Vuvu, founder of Vuvu Organic Beauty (DRC/South Africa)

Sandra Mauricio Vuvu, founder of Vuvu Organic Beauty (DRC/South Africa)

Startup Story

The rapidly growing global market for organic beauty products is one that Vuvu Organic Beauty, founded by Sandra Mauricio Vuvu, is now tapping into. Born in Angola, originally from Kinshasa, Democratic Republic of Congo DRC, and growing up in South Africa, Sandra’s passion for beauty and skincare started when she was 17 years old. She watched her mother have such beautiful fashion sense and the beauty products that she used made her want to know more about beauty herself. Sandra qualified as a beauty therapist where she gained more insight in beauty before launching her business.

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In Startup Story Tags Beauty & Wellness, Haircare, South Africa, Democratic Republic of Congo
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Tlhologelo Mabelane, a South African entrepreneur passionate about healthy African haircare

October 11, 2020 Melanie Hawken
Tlhologelo Mabelane, founder of MabuTribe (South Africa)

Tlhologelo Mabelane, founder of MabuTribe (South Africa)

Startup Story

On a mission to bring back health into the African haircare space, Tlhologelo Mabelane, founder of MabuTribe in South Africa, is creating great products combined with hair health education to help consumers to enjoy and celebrate their natural hair.

Read more
In Startup Story Tags South Africa, Beauty & Wellness, Haircare
Comment

Lioness Launch / Angola’s NatHCare launches new app connecting natural haircare specialists with customers

June 13, 2020 Melanie Hawken
Elsa Tchicanha, founder of NatHCare (Angola)

Elsa Tchicanha, founder of NatHCare (Angola)

Lioness Launch

For all those women who celebrate their natural hair and want to easily find great local service providers who are specialists in this field of haircare, help is now at hand in Angola. Entrepreneur Elsa Tchicanha, founder of NatHCare, has developed and launched a new app that connects customers with trusted, quality service providers, taking all the stress and hassle out of finding the perfect natural haircare specialists locally.

Read more
In Lioness Launch Tags Angola, Apps, Haircare
Comment

LIONESS LAUNCH / Mozambique’s Black Khakhela launches new natural hair and skin care range

April 12, 2020 Melanie Hawken
Carmen Miral, founder of Black Khakhela (Mozambique)

Carmen Miral, founder of Black Khakhela (Mozambique)

Lioness Launch

For conscious consumers looking to buy proudly Mozambican natural skin and haircare products, entrepreneur Carmen Miral, founder of Black Khakhela has the answer. She is launching a new range of ten products that celebrate Mozambican culture and ingredients, and which are completely natural. Fans of Carmen’s business and brand will be delighted to see this new range as it is not only of the highest quality, but also supports the growth of a local cosmetics industry in the country.

Read more
In Lioness Launch Tags Mozambique, Beauty & Wellness, Haircare
Comment

Wilma Cavaleiro, an Angolan woman entrepreneur creating an app for hair and beauty businesses 

January 12, 2020 Melanie Hawken
Wilma Cavaleiro, founder of KUJINGA (Angola)

Wilma Cavaleiro, founder of KUJINGA (Angola)

Startup Story

Ask any beauty or hair salon owner or freelance stylist about the biggest challenges facing the successful running of their businesses and they will tell you that interacting with potential customers in the digital environment is one of them. In Angola, Wilma Cavaleiro, founder of app management company KUJINGA, has the solution.

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In Startup Story Tags Angola, Technology, Haircare, Beauty & Wellness
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Hape Marite Mphale, an entrepreneur creating natural hair care products and building a great brand in Lesotho

November 15, 2019 Melanie Hawken
Hape Marite Mphale, founder of Blackhair (Lesotho)

Hape Marite Mphale, founder of Blackhair (Lesotho)

Startup Story

The haircare business globally is big business, and in Africa, the market for high quality, home-grown brands that know exactly how to cater to the specific haircare needs of African women is exploding. In Lesotho, entrepreneur Hape Marite Mphale has created the Blackhair brand, a popular and rapidly growing natural hair care brand and range of products.

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In Startup Story Tags Haircare, Beauty & Wellness, Lesotho
Comment

Farida Yahya, an entrepreneur in Nigeria building an award-winning haircare solutions brand  

September 15, 2019 Melanie Hawken
Farida Yahya, founder of Lumo Naturals (Nigeria)

Farida Yahya, founder of Lumo Naturals (Nigeria)

Startup Story

The challenges facing many women in Africa of how to manage and care for their natural hair is one that entrepreneur Farida Yahya is all too familiar with. It was the inspiration for the launch of her business Lumo Naturals, which today creates a range of specialist hair products that both cleanse and treat the hair gently. Today, the brand is winning scores of fans who are looking for a natural solution for their natural hair.

Read more
In Startup Story Tags Nigeria, Haircare, Beauty & Wellness
Comment

Mkamboi Mwakale, a Kenyan entrepreneur harnessing the power of Moringa to create beautiful natural hair products

July 28, 2018 Melanie Hawken
Mkamboi Mwakale, founder of Saru Organics (Kenya)

Mkamboi Mwakale, founder of Saru Organics (Kenya)

The world is waking up to the natural benefits of Moringa, and for Mkamboi Mwakale, founder of Saru Organics, it was the inspiration for the launch of a new passion-driven business. Today, the business is not only winning legions of consumers, but it is also making a big difference to the lives of those growing this wonderful plant.

Read more
In Startup Story Tags Kenya, Beauty & Wellness, Haircare
Comment

Carmen Miral, a Mozambican entrepreneur on a mission to celebrate and care for natural hair

June 22, 2018 Melanie Hawken
Carmen Miral, founder of Black Khakhela (Mozambique)

Carmen Miral, founder of Black Khakhela (Mozambique)

If passion drives profit as the saying goes, then Carmen Miral, founder of Mozambican natural hair and beauty brand, Black Khakhela, is destined for business success, as she has passion in vast quantities.

Read more
In Startup Story Tags Mozambique, Natural Wellness, Haircare
Comment

Christella Kirezi, a Mozambican entrepreneur with a passion for natural haircare

May 10, 2018 Melanie Hawken
Christella Kirezi, founder of Moz Crespas (Mozambique)

Christella Kirezi, founder of Moz Crespas (Mozambique)

Many women in Mozambique find it a challenge to care for their naturally curly hair and keep it in good condition. But Christella Kirezi, founder of Moz Crespas, has the natural solution and is building up a business with a reputation for providing beautifully natural haircare for her customers.

Read more
In Startup Story Tags Mozambique, Beauty & Wellness, Haircare
Comment

This is your opportunity as a woman tech (co)founder in Africa to win up to $100,000 in equity-free grants, mentorship and visibility to accelerate your business growth.

Applications close at midnight CAT on 30 September 2025. APPLY HERE.


CELEBRATING 10 YEARS


LATEST PODCAST

LIONESSES OF AFRICA · AI Series Ep. 2 : AI-Human Collaboration in the Workplace

Lioness Radio Show: AI Series Ep. 2 : AI-Human Collaboration in the Workplace - Tune in for an engaging conversation designed to equip you with the knowledge to embrace AI and unlock its possibilities for your business.


LIONESS WEEKENDER COVER STORIES

LIONESS WEEKENDER COVER STORY
Dr. Phindi Cebekhulu-Msomi, an agripreneur focused on climate-smart solutions
Dr. Phindi Cebekhulu-Msomi, an agripreneur focused on climate-smart solutions
Retang Phaahla, a pioneer for South Africa’s indigenous teas
Retang Phaahla, a pioneer for South Africa’s indigenous teas
Dr Margaret Kemigisha, a publishing entrepreneur passionate about childrens’ literacy
Dr Margaret Kemigisha, a publishing entrepreneur passionate about childrens’ literacy
Sydelle Willow Smith, a pioneer of solar-powered mobile cinema in Africa
Sydelle Willow Smith, a pioneer of solar-powered mobile cinema in Africa
Babette Kourelos, a passionate artisanal bread-baking business builder
Babette Kourelos, a passionate artisanal bread-baking business builder

IMAGE OF THE DAY. CELEBRATING WOMAN MADE IN AFRICA.

Image of the Day / Naturals Beauty

All Natural Skincare…If you want to get closer to nature with your skincare, then look no further than Naturals Beauty, a South African company born out of a love and curiosity for natural beauty and body pr
Image of the Day / Nokware Skincare

Sustainable skincare…We love to see natural cosmetics companies with a sustainable approach to business succeeding in Africa, and Nokware Skincare, founded by Tutuwa Ahwoi in Ghana is a great example. She f
Image of the Day / Khokho Collection

If you want to capture the essence of summer all year long, then the Palm Picnic Basket from Khokho Collection, founded by social entrepreneurs Philippa Thorne, Sapna Shah and master weaver Zinhle Vilakati in eSw
Image of the Day / The Wren Design

Sustainability with Style…Calling all eco and design-conscious consumers who love products that are both sustainable and beautiful, check out this Paper Back Pack from The Wren Design, founded by Wendren Set
Image of the Day / Hope Distillery

Boutique gin…If you are a gin lover, then check out Hope Distillery, a South African distillery in the heart of urban Cape Town. Established by Lucy Beard and her husband Leigh Lisk, Hope Distillery is a sma
Image of the Day / The Joinery

Mini Box Tote…We have always been big fans of The Joinery, the sustainable and ethical product design brand based in South Africa founded by Natalie and Kim Ellis, and their exciting Future Tex™ fabric con
Image of the Day / Taeillo

Stylish seating…We love these stylish statement stools created by Jumoke Dada, an award-winning entrepreneur and the founder of Taeillo, an e-commerce furniture and lifestyle brand based in Lagos Nigeria and Nairobi
Image of the Day / KONA

Afro-Indian Accessories…We love brands that create jobs and impact, and these handcrafted accessories from KONA, a unique fashion and lifestyle company in Uganda, founded by Bhavya Kalsi and Nimisha Kalipurayath, do ju
Image of the Day / House of Cinnamon

Animal print pumps…These eye-catching animal print pumps from House of Cinnamon in South Africa are a great addition to any stylish wardrobe. Founded by Frances Edwards, House of Cinnamon is a proudly Afro
Image of the Day / The House of Agness

An elegant floral gifting idea… Mariana Agness Francisco Eria is a creative force in contemporary floral design. Her business, The House of Agness, is a luxury florist and gifting boutique nestled in Map
Image of the Day / Naturals Beauty

All Natural Skincare…If you want to get closer to nature with your skincare, then look no further than Naturals Beauty, a South African company born out of a love and curiosity for natural beauty and body pr Image of the Day / Nokware Skincare

Sustainable skincare…We love to see natural cosmetics companies with a sustainable approach to business succeeding in Africa, and Nokware Skincare, founded by Tutuwa Ahwoi in Ghana is a great example. She f Image of the Day / Khokho Collection

If you want to capture the essence of summer all year long, then the Palm Picnic Basket from Khokho Collection, founded by social entrepreneurs Philippa Thorne, Sapna Shah and master weaver Zinhle Vilakati in eSw Image of the Day / The Wren Design

Sustainability with Style…Calling all eco and design-conscious consumers who love products that are both sustainable and beautiful, check out this Paper Back Pack from The Wren Design, founded by Wendren Set Image of the Day / Hope Distillery

Boutique gin…If you are a gin lover, then check out Hope Distillery, a South African distillery in the heart of urban Cape Town. Established by Lucy Beard and her husband Leigh Lisk, Hope Distillery is a sma Image of the Day / The Joinery

Mini Box Tote…We have always been big fans of The Joinery, the sustainable and ethical product design brand based in South Africa founded by Natalie and Kim Ellis, and their exciting Future Tex™ fabric con Image of the Day / Taeillo

Stylish seating…We love these stylish statement stools created by Jumoke Dada, an award-winning entrepreneur and the founder of Taeillo, an e-commerce furniture and lifestyle brand based in Lagos Nigeria and Nairobi Image of the Day / KONA

Afro-Indian Accessories…We love brands that create jobs and impact, and these handcrafted accessories from KONA, a unique fashion and lifestyle company in Uganda, founded by Bhavya Kalsi and Nimisha Kalipurayath, do ju Image of the Day / House of Cinnamon

Animal print pumps…These eye-catching animal print pumps from House of Cinnamon in South Africa are a great addition to any stylish wardrobe. Founded by Frances Edwards, House of Cinnamon is a proudly Afro Image of the Day / The House of Agness

An elegant floral gifting idea… Mariana Agness Francisco Eria is a creative force in contemporary floral design. Her business, The House of Agness, is a luxury florist and gifting boutique nestled in Map

STARTUP STORIES. MEET THE WOMEN WHO’VE LAUNCHED.

Featured
Mirza Jamal, a Mozambican marcomms expert empowering businesses and brands
Mirza Jamal, a Mozambican marcomms expert empowering businesses and brands
Lovable Dladla, a South African entrepreneur turning a passion for baking into a growing business
Lovable Dladla, a South African entrepreneur turning a passion for baking into a growing business
Gladys Kgorane, an entrepreneur creating special events and wellness retreats for those looking for rest and relaxation
Gladys Kgorane, an entrepreneur creating special events and wellness retreats for those looking for rest and relaxation
Drienie Botes, an entrepreneur empowering women to achieve economic independence through beekeeping
Drienie Botes, an entrepreneur empowering women to achieve economic independence through beekeeping
Tumelo Tshwagong, a South African agri-entrepreneur contributing to finding sustainable local solutions to addressing food insecurity
Tumelo Tshwagong, a South African agri-entrepreneur contributing to finding sustainable local solutions to addressing food insecurity

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LIONESS BOOK REVIEWS

Featured
The Magnetic Female Entrepreneur: The Art of Empowered Presence, Rising to New Levels of Impact and Influence, and Financial Success on Your Own Terms  by Mary Grant
The Magnetic Female Entrepreneur: The Art of Empowered Presence, Rising to New Levels of Impact and Influence, and Financial Success on Your Own Terms by Mary Grant
Women Entrepreneurs Rewired To Rise: Powerful Habits that Break Through Burnout, Silence Your Inner Critic, and Build a Thriving Business from the Inside Out  by Fiona Soutter
Women Entrepreneurs Rewired To Rise: Powerful Habits that Break Through Burnout, Silence Your Inner Critic, and Build a Thriving Business from the Inside Out by Fiona Soutter
Dream Big and Win: Translating Passion into Purpose and Creating a Billion-Dollar Business by Liz Elting
Dream Big and Win: Translating Passion into Purpose and Creating a Billion-Dollar Business by Liz Elting
After the Idea: What It Really Takes to Create and Scale a Startup by Julia Austin
After the Idea: What It Really Takes to Create and Scale a Startup by Julia Austin
Feminine Intelligence: How visionary leaders can reshape business for good by Elina Teboul
Feminine Intelligence: How visionary leaders can reshape business for good by Elina Teboul

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