Leverage your advantage through learning

This enforced period of time being at home and not in our usual business environments has meant more time for women entrepreneurs to focus on self development. What better time to learn new skills, update existing ones, read and keep updated on new trends? At Lionesses of Africa, we have seen a definite increase in the number of women entrepreneurs who are seeing this as an opportunity instead of a challenge. They are using this time to gain a competitive edge through learning and development, in preparation for when they can relaunch their businesses. They are condensing what would normally be a longer learning and development time into a short, results-driven timeframe. They are doing their research on new potential market opportunities, they are doing their homework on the competition, they are looking for gaps to innovate, and they are enhancing their own skills and knowledge in the process. Where others have seen this as an enforced downtime or damage control period, savvy women entrepreneurs have seen it as a unique period of time where advantage through learning can be gained.