We all know how important it is to connect and engage with our customers on a regular basis. But in these challenging times, it is critical to the future of our businesses to stay connected virtually with our customers if we are not able to connect in person. When our business doors finally reopen and we can welcome customers in person back into our shops, offices, factories and salons, we need to have them excited to see us. Social media is one of our best tools to make those all important regular connections each day, but we need to get creative if we are to make our brands heard in all the digital noise. We need to do things differently. Some of our Lionesses have been organizing virtual events online. Others have been using their expertise to host demonstrations or workshops digitally on every topic from beauty and wellness, baking, skills training, and jewellery design. They are hosting Q & A sessions, virtual chat shows, and so much more. So how are you now maximizing your social media channels since COVID-19 to better connect with your customers and audience?
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The Pride of Africa's Women Entrepreneurs
the pride of Africa's women entrepreneurs