The Capital Catalyst: Driving Investment and Market Access for Women Entrepreneurs in Africa

September 28, 2025 Melanie Hawken

by Melanie Hawken, Founder & CEO, Lionesses of Africa

On 17 September 2025 in The Hague, we gathered for Start‑Up Night Africa — our third time hosting this event in the Netherlands, in partnership with the Ministry of Foreign Affairs in The Netherlands, and the seventh event of its kind around the globe. It remains clear why the Netherlands serves so well as our European HQ: it is a hub of innovation, a champion of gender equality, and a bridge for African women entrepreneurs seeking to access new markets and investment.

What we're loving this week

August 17, 2025 Melanie Hawken

What we’re loving this week

In this week’s spotlight on all things Woman Made In Africa, we are showcasing Africa’s talented and innovative women entrepreneurs who are creating sustainable, quality products that discerning and impact-driven customers want to buy. Catching our attention this week are: Adele’s Mohair, founded by Adele Cutten in South Africa, a high impact business that transforms mohair it into luxury yarns and clothing; Midunu Chocolates in Ghana, handcrafted by entrepreneur and chocolatier, Selassie Atadika, who captures the essence of nature’s tastes in every luxury chocolate she produces; Vanhu Vamwe, the luxury Zimbabwean accessory brand co-founded by the uber-talented creative, Pam Samasuwo-Nyawiri, who combines cutting edge design with traditional craftsmanship; Afropian, the Pan-African lifestyle brand founded by Cameroonian entrepreneur Hortense Mbea, who tells African stories through her designs; and Nebü, a transparently priced, pure investment-grade gold jewellery brand inspired by and made in South Africa by Helen Viljoen.

The Magnetic Female Entrepreneur: The Art of Empowered Presence, Rising to New Levels of Impact and Influence, and Financial Success on Your Own Terms by Mary Grant

August 17, 2025 Melanie Hawken

Book Review

The Magnetic Female Entrepreneur by Mary Grant is a transformative guide for high-achieving women entrepreneurs, business owners, and coaches who are ready to amplify their influence, impact, and income. Written by Mary Grant, a seasoned entrepreneur and innovation expert with over 30 years in the fashion industry, this book unpacks the art of empowered presence, bold confidence, and defining success on your own terms. Through insights, strategies, and a fresh perspective on success, the author empowers women to harness their unique strengths, navigate challenges, and rise to their next level with clarity and unstoppable momentum.

Mirza Jamal, a Mozambican marcomms expert empowering businesses and brands

August 17, 2025 Melanie Hawken

Mirza Jamal, founder and ceo, MJ Consulting (Mozambique)

Startup Story

With two decades of experience, Mirza Jamal is a recognized professional in the areas of strategic marketing, corporate communications, and public relations, with a career marked by innovation, leadership, and social impact. As founder and ceo of MJ Consulting in Mozambique, she works to develop creative and accessible solutions for strengthening brands, empowering entrepreneurs, and promoting purposeful events.

Lovable Dladla, a South African entrepreneur turning a passion for baking into a growing business

August 17, 2025 Melanie Hawken

Lovable Dladla, founder, Luvast Bakery (South Africa)

Startup Story

Lovable Dladla is the founder of Luvast Bakery, located in Newcastle, South Africa. She is a self-taught baker and started her business in 2020 with no external funds, building it organically over time. Even though she originally studied engineering, she really found her passion in business, and one of her key motivations as an entrepreneur is to build a thriving business that can help other families in the future by creating jobs.

Dr. Phindi Cebekhulu-Msomi, an agripreneur focused on climate-smart solutions

August 17, 2025 Melanie Hawken

Lioness Weekender Cover Story

Hazile Group, a South African agribusiness focused on sustainable food systems, renewable energy, and water stewardship

Dr. Phindi Cebekhulu-Msomi is a social entrepreneur and thought leader in climate resilience, and a 2025 Veuve Clicquot Bold Future Award finalist. She leads Hazile Group, a black woman-led enterprise driving climate-smart solutions in agriculture, energy, and water. The company’s core mission is to address food insecurity, water scarcity, and energy transition while uplifting marginalised communities. Hazile's focus on rural development, empowering farmers, and integrating climate-smart technologies directly supports several UN Sustainable Development Goals, notably zero hunger, gender equality, clean water and sanitation, and climate action. She also runs Acumind Consulting, guiding organisations toward inclusive, values-driven leadership and ESG strategies.

The BOLD Change the World: Lessons from GEC 2025

August 16, 2025 Melanie Hawken

by Dr. Memuna Williams, DBA

Arriving in Indianapolis for the Global Entrepreneurship Congress (GEC) felt like being welcomed home by a community of friends. GEC chose Indiana intentionally, recognizing the state’s strong startup ecosystem and culture of innovation. “The BOLD Change the World” was the event’s tagline, but also served as a call to action. From the moment we landed, GEC volunteers greeted each of the 5,000 attendees arriving from 150 countries, guiding us to buses, sharing local dining tips, and ensuring a seamless transition to the main conference hotel. Registration was swift, credentials were issued (Founder, Ecosystem Builder, Policymaker, Investor), and a sense of shared purpose was already in the air.

Business Growth - The Critical Role of Process in Expanding to New Markets

August 16, 2025 Melanie Hawken

by Dr Michélle Booysen

“You can’t scale chaos. You can only scale clarity.” – Anonymous

Expanding into new markets is an exciting growth milestone—but it also brings complexity, risk, and the need for operational precision. Whether you're entering a new region, industry, or customer segment, success depends on more than ambition. It requires robust, repeatable processes that guide your team, protect your standards, and adapt to new conditions.

What's Your Money Mindset? (And Why It Might Be Running Your Whole Life)

August 14, 2025 Melanie Hawken

by Seanice Lojede

What if I told you that your relationship with money was decided before you could even spell “budget"? This morning, I hosted a powerful training session. The women of Stanbic Bank Uganda's Ignite mentorship program gathered virtually for a session called "Money & Your Mindset" and something extraordinary happened. One woman messaged, "I would pay VERY GOOD money for this." Another said, "This is the first time I've understood why I do what I do with money.” From the first few minutes, you could feel the energy shift. Heads nodding. Eyes widening. Truths landing. They didn't just learn about money, honestly - they met themselves, truthfully, and maybe for the first time in this way. I FELT IT TOO! What we explored wasn’t how to budget or save (though that’s important). It was something deeper: the invisible beliefs and emotional habits that shape how we relate to money. And ultimately, how we lead our lives.

Beyond Networking: Building Strategic Sisterhood That Fuel Growth

August 14, 2025 Melanie Hawken

by Ntsoaki Sibiya

There is a moment in every woman’s journey when she realizes that success alone is not enough. It is not enough to collect business cards, chase applause, or sit at every table just to be seen. I reached that moment years ago - in a boardroom full of people, yet profoundly alone in my mission. My business was growing, yes. My name was on event posters, my calendar was full. But behind the scenes, I was carrying the weight of leadership in isolation. Surrounded, yet unseen. Accomplished, yet unanchored. That’s when I began to understand something no networking event had ever taught me:

You don’t just need more contacts. You need a council. You need an advisory board. A strategy of proximity.

Gladys Kgorane, an entrepreneur creating special events and wellness retreats for those looking for rest and relaxation

July 27, 2025 Melanie Hawken

Gladys Kgorane, founder Caleb’s Farm Cabins (South Africa)

Startup Stories

Gladys Kgorane is a visionary entrepreneur and woman of faith, driven by a deep desire to create spaces of healing, rest, and joyful connection. As the founder of Caleb’s Farm Cabins in Potchefstroom, South Africa, she has transformed a quiet piece of land into a peaceful farm destination offering accommodation, events, and wellness retreats. Rooted in purpose and inspired by the Biblical story of Caleb, Gladys is passionate about helping others find peace, celebrate life’s moments, and rediscover hope through nature and hospitality.

Drienie Botes, an entrepreneur empowering women to achieve economic independence through beekeeping

July 27, 2025 Melanie Hawken

Drienie Botes, founder, Meant to Bee (PTY) Ltd (South Africa)

Startup Story

Drienie Botes is an experienced entrepreneur and community upliftment advocate in South Africa, with over 25 years of leadership in business development and social impact. She has founded multiple successful ventures, including a pearl import business and Meant to Bee (PTY) Ltd, a business focused on empowering rural women through sustainable beekeeping and market access. Skilled in strategic planning, international trade, and capacity building, Drienie is passionate about driving economic independence and transforming communities through innovative, purpose-driven enterprises. She launched Meant to Bee in 2021 and today it has created economic opportunities for 36 people.

Women Entrepreneurs Rewired To Rise: Powerful Habits that Break Through Burnout, Silence Your Inner Critic, and Build a Thriving Business from the Inside Out by Fiona Soutter

July 27, 2025 Melanie Hawken

Book Review

Women Entrepreneurs Rewired To Rise: Powerful Habits that Break Through Burnout, Silence Your Inner Critic, and Build a Thriving Business from the Inside Out by Fiona Soutter is not just another business book. Most focus on strategies and tactics. This one rewires the woman behind the business—so your growth is aligned, sustainable, and actually feels good.

What we're loving this week

July 27, 2025 Melanie Hawken

What we’re loving this week

In this week’s spotlight on all things Woman Made In Africa, we are showcasing Africa’s talented and innovative women entrepreneurs who are creating sustainable, quality products that discerning and impact-driven customers want to buy. Catching our attention this week are: Afropian, the Pan-african lifestyle brand founded by Ethiopean entrepreneur Hortense Mbea; Melvins Tea, the proudly African tea brand founded by Flora Mutahi in Kenya; Femi Handbags, the luxury accessory brand in Nigeria, founded by Femi Olayebi; Reform Studio, the inspirational eco-focused manufacturing business in Egypt founded by Hend Riad and Mariam Hazem; and Oryx Desert Salt, the sustainable salt brand founded by Samantha Skyring in South Africa.

Retang Phaahla, a pioneer for South Africa’s indigenous teas

July 26, 2025 Melanie Hawken

Lioness Weekender Cover Story

Setšong Tea Crafters, an agri-business specialising in the crafting of speciality indigenous teas from the natural flora found in South Africa’s rural Limpopo

A former quantity surveyor turned social entrepreneur, Retang Phaahla is the co-founder and CEO of Setšong Tea Crafters in South Africa, and the winner of the 2025 Veuve Clicquot Bold Woman Award. Her business celebrates indigenous tea knowledge while driving rural development. Based in Sekhukhune, Limpopo, the majority women-owned social enterprise collaborates with communities to produce a range of health-promoting teas (known for calming nerves, relieving tension, and supporting balanced blood pressure), and hosts cultural tours to promote eco-tourism and preserve heritage. Setšong’s business model has created sustainable income streams for rural women while reviving ancient botanical traditions. The business was launched in 2017 and has created 30 jobs for local people.

Prizing More

July 26, 2025 Melanie Hawken

by Dr. Memuna Williams, DBA

Earlier this year, I made a deliberately planned stop in Oxford on my way to the Paris Marathon to spend a few days on the sidelines of the Skoll World Forum. I was curious to see how leaders, entrepreneurs, and changemakers are thinking about systems change today.

Business Growth: Processes That Enable SMEs to Scale Sustainably

July 26, 2025 Melanie Hawken

by Dr Michélle Booysen

“You don’t build a business – you build processes, and the processes build the business.” – Anonymous

Scaling isn’t just about selling more—it’s about delivering more with consistency, efficiency, and control. Without scalable processes, growth quickly leads to chaos, service breakdowns, and overwhelmed teams. Sustainable growth requires SMEs to invest in processes that can grow with them.

From 34% to 10%? Why the Real Unemployment Question Is About Visibility, Not Just Stats

July 25, 2025 Melanie Hawken

by Sasha Knott

South Africa is having something of a statistical identity crisis. Recently, Capitec CEO Gerrie Fourie questioned the country’s official unemployment rate of 32.9%, suggesting it might be closer to 10% if we included the informal sector – gig workers, informal traders, and side hustlers. Minister Parks Tau echoed the sentiment. Stats SA, however, held firm. While that debate sparks headlines, it may be missing the bigger picture. The real issue? We’re still not connecting the right people to the right jobs – fast enough or far enough. “Arguing whether unemployment is 34% or 10% misses the point,” says Sasha Knott, Global CEO of Job Crystal. “The real debate should be: how do we reduce unemployment? If 24% of our workforce is in the informal sector, why aren’t we building tools to help those businesses grow and hire more?”

Sisterhood Superpower: How collaboration can fuel an African woman’s entrepreneurial dreams

July 25, 2025 Melanie Hawken

by Adeolu Adewumi-Zer, Founder & CEO, ZER Consulting Africa

"Our legacy is more than just our business. When we empower others, especially our fellow women, we create a ripple effect that extends far beyond our immediate sphere."

Africa is alive with audacious dreams, bustling tech hubs, and villages brimming with innovation. And guess who's increasingly at the forefront, turning those visions into reality and disrupting industries? African women entrepreneurs! But here’s the honest truth: even the most brilliant idea, the most meticulously crafted strategy, can feel like a marathon without the right gear and running buddy.

Tumelo Tshwagong, a South African agri-entrepreneur contributing to finding sustainable local solutions to addressing food insecurity

July 20, 2025 Melanie Hawken

Tumelo Tshwagong, co-owner, Tshwagong Farm (South Africa)

Startup Story

Tumelo Tshwagong is a co-owner of Tshwagong Farm, a family-owned business focused on livestock and Indigenous vegetable farming, and located in Koster in the Northwest province of South Africa. Tumelo is a passionate female farmer devoted to cultivating change from the ground up. Tshwagong Farm was established in 2021 with Tumelo at the helm as a Managing Director, supported by a team of four. Her work goes beyond farming as she sees it as a form of preservation, a movement to reignite ancestral food sources and confront the growing crisis of food insecurity. She passionately believes that every seed she plants, every field she tends, carries the vision of a resilient, self-sustaining future.

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