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Sara Bouazza, a Moroccan entrepreneur providing web services to small businesses 

September 5, 2021 Melanie Hawken
Sara Bouazza, founder of SOSdigital (Morocco)

Sara Bouazza, founder of SOSdigital (Morocco)

Startup Story

For those small businesses in Morocco that are looking to digitize their product and service offerings, Sara Bouazza, founder of SOSdigital, has the solution. She has a range of virtual digital platforms that provide showcase opportunities for those clients who are trying to connect with key markets.

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In Startup Story Tags Morocco, Business Services, Technology
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Omotola Olaniyi-Omosebi, a Nigerian fashion educator empowering others through training

September 4, 2021 Melanie Hawken
Omotola Olaniyi-Omosebi, founder, Gmoty Fashion Academy (Nigeria)

Omotola Olaniyi-Omosebi, founder, Gmoty Fashion Academy (Nigeria)

Startup Story

Gmoty Fashion Academy in Nigeria, founded by the passionate fashion entrepreneur Omotola Olaniyi-Omosebi, is changing people’s lives by giving them training in fashion manufacturing skills and business. Her work is accelerating her students’ ability to access jobs and business opportunities in the fashion industry on graduation.

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In Startup Story Tags Nigeria, Fashion, Skills Training & Development
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Carmen Stevens, a South African award-winning winemaking pioneer 

August 29, 2021 Melanie Hawken
Carmen Stevens, founder, Carmen Stevens Wines Pty Ltd (South Africa)

Carmen Stevens, founder, Carmen Stevens Wines Pty Ltd (South Africa)

Startup Story

Carmen Stevens, founder of Carmen Stevens Wines Pty Ltd, is the first black person accepted to study winemaking in South Africa and qualified in 1995 as South Africa's first black winemaker. She was recognised with a Top 10 Pinotage award in 1998 for her very first red wine production. Carmen's industry awards include International Decanter Trophy winner, 2015 Winemaker of the Year California, 2018 - Winemaker of the Decade UK (Naked Wines.com). In 2019, Carmen registered the first 100 % black-and-woman owned winery in Stellenbosch, South Africa and was awarded South Africa’s Entrepreneur of the Year in 2017 and 2019. The Carmen Stevens NPO was registered in 2015, the foundation to date, have provided 11 622 731 plates of food to 41 363 learners at school.

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In Startup Story Tags South Africa, Agri-business, Food & Drink, Wine
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Fauzia Malik, a fitness enthusiast building a high quality activewear brand in Tanzania

August 29, 2021 Melanie Hawken
Fauzia Malik, founder, Pure Fitness Activewear (Tanzania)

Fauzia Malik, founder, Pure Fitness Activewear (Tanzania)

Startup Story

Fauzia Malik is the Managing Director of Cool Blue Pure Drinking Water, Tembo Tiles Limited, and the recently launched Pure Fitness Activewear. Despite having two companies to run, Fauzia has gone ahead and launched a new company selling active wear. She has successfully implemented policies, strategic plans and financial controls which allow her to work as a visionary leader for the businesses. Fauzia believes in learning and is constantly on the lookout for learning opportunities. In 2014, she joined Entrepreneurs Organization (EO) which has been a stepping stone to accessing a wealth of knowledge from the global community of entrepreneurs. Away from office, Fauzia is a mother of three children and a fitness enthusiast who strives to promote a workout culture among women for improved physical, and mental wellbeing.

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In Startup Story Tags Tanzania, Business Services, Health & Wellbeing
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Hadija Jabiri, a Tanzanian agripreneur empowering smallholder farmers 

August 22, 2021 Melanie Hawken
Hadija Jabiri, founder & MD of GBRI Business Solutions (Tanzania)

Hadija Jabiri, founder & MD of GBRI Business Solutions (Tanzania)

Startup Story

Hadija Jabiri is the founder and MD of GBRI Business Solutions in Tanzania. She is a farmer committed to making agricultural production a sustainable and profitable business through empowering smallholder farmers. Hadija is an IVLP alumnae and holder of multiple awards and nominations for her work and business which is making a real difference in people’s lives.

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In Startup Story Tags Tanzania, Agri-business
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Chika Ruth Nwajoku, a woman entrepreneur changing lives in Nigeria through footwear making

August 22, 2021 Melanie Hawken
Chika Ruth Nwajoku, founder, NCR Design Limited (NCR Design Shoemaking School) (Nigeria)

Chika Ruth Nwajoku, founder, NCR Design Limited (NCR Design Shoemaking School) (Nigeria)

Startup Story

Chika Ruth Nwajoku is a women and youth entrepreneurship advocate and the founder of NCR Design Limited (NCR Design Shoemaking School) in Nigeria. The business was created to foster socio-economic growth and reduce youth unemployment in Nigeria through footwear making. Chika is a graduate of soil science from the Federal University of Technology Minna and an experienced salesperson who has built her career in a variety of industries for nine (9) years. She is passionate about empowering women and girls in the communities who are denied access to education because of poverty, early marriages, and the patriarchal nature of the society, and unemployed youths with vocational training, and skill acquisition programs in footwear making. Her business model empowers them to be financially independent, and contribute to economic development.

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In Startup Story Tags Nigeria, Skills Training & Development
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Fatima Agoujil, a Moroccan entrepreneur creating a unique tourism experience for visitors to her country

August 15, 2021 Melanie Hawken
Fatima Agoujil, founder, Le Petit Riad (Morocco)

Fatima Agoujil, founder, Le Petit Riad (Morocco)

Startup Story

Fatima Agoujil is the founder of Le Petit Riad, a unique guest house business in the city of Ouarzazate in Morocco. She is an impressive example of a tourism professional and also of a woman entrepreneur who has taken the path of adventure. After a rich career as a tour guide and travel agent, Fatima created "Le Petit Riad" in order to welcome foreign visitors to the city in a warm family setting, sharing different cultures, traditions and typical Moroccan meals. She is a woman entrepreneur driven by the pleasure of moving forward and the curiosity to continually discover new things.

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In Startup Story Tags Morocco, Hospitality, Hotels & Leisure
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Rahel Mwitula Williams, a Tanzanian entrepreneur building a socially responsible lifestyle brand to empower women

August 15, 2021 Melanie Hawken
Rahel Mwitula Williams,lead designer, ILAVA (Tanzania)

Rahel Mwitula Williams,lead designer, ILAVA (Tanzania)

Startup Story

Rahel Mwitula Williams serves as lead designer of ILAVA, a socially responsible lifestyle brand that uses fashion to empower women and inspire change around the world. Her role within ILAVA has not only reinforced her passion for seeking global change, but it has also led to her ability to impact women and leaders across the globe through various opportunities. To name a few, ILAVA was invited to showcase its latest collection at LA Fashion Week in 2017, and in April 2018, she had an opportunity to represent ILAVA at Northwestern University through a TEDx Talk (Redefining Philanthropy: Faces of Change Makers).

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In Startup Story Tags Tanzania, Fashion, Social Entrepreneur
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Kunjina Tesfaye, an Ethiopian creative entrepreneur building a proud ready-to-wear fashion brand

August 8, 2021 Melanie Hawken
Kunjina-Collage.jpg

Startup Story

Kunjina Tesfaye is the founder and creative director of Kunjina, a fashion brand established in 2017 in Ethiopia while she was a university student studying construction technology and management. The brand mainly caters to women and also makes some unisex items. Kunjina’s main sales outlet is the physical store located in Addis Ababa, and the business is also on its way to launching an e-commerce site soon. Kunjina currently has five employees working for the brand.

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In Startup Story Tags Ethiopia, Fashion
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Naïma Korchi, a Moroccan/French woman entrepreneur helping other women to develop their businesses

August 8, 2021 Melanie Hawken
Naïma Korchi

Naïma Korchi

Startup Story

Naïma Korchi is the founder of Africa Women’s Forum in Morocco. She is a Moroccan and French citizen and graduated in Paris (Assas and Sorbonne) in international law, international affairs and African legal and political affairs. She started her career with the United Nations deployed in several countries in Africa. She is also an expert on women peace and security with the African Union. After the UN she worked for international firms with businesses in Africa as a strategic manager. Her network and experience motivated her to create her first business to help organisations to develop their activities on the continent.

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In Startup Story Tags Morocco, Community & Social Networks
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Fatou Sarr, a Senegalese entrepreneur turning aloe vera into a natural cosmetics and food supplement brand

August 1, 2021 Melanie Hawken
Takhar-Collage.jpg

Startup Story

Fatou Sarr is an entrepreneur and the founder and ceo of Takhar Aloè Véra which is a company producing and processing aloe vera into cosmetic products and natural food supplements. She is also the ceo of its market gardening business which focuses on agricultural production. Fatou was born in the region of Fatick in Senegal and her entrepreneurial journey started after she completed her scientific studies in high school, where she took professional training in computer networking. Today she is also a computer network technician.

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In Startup Story Tags Senegal, Beauty & Wellness
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Hortense Mbea, a Cameroonian entrepreneur building an African lifestyle brand 

August 1, 2021 Melanie Hawken
Hortense Mbea, founder, Afropian (Cameroon)

Hortense Mbea, founder, Afropian (Cameroon)

Startup Story

Hortense Mbea is a professional interpreter as well as a creative entrepreneur from Cameroon and the founder of lifestyle brand Afropian which was launched in 2017 in in Addis Ababa. A true nomad and multicultural woman, she was born in the USA and lived in many countries, while always staying very connected to Africa. The Afropian brand is Pan African and it gave Hortense the opportunity to bring together her passion for art and creativity and her mission to promote African excellence and unity. She gained international recognition with coverage from Vogue Italy, was invited to take part in prestigious events such as Addis Ababa Fashion Week and many shows and panels. Her vision is for the world to «Wear Africa Proudly », which is the motto of her brand. She fulfills her mission by providing quality, unique pieces which tell many stories of African tradition and are 100% Made in Africa.

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In Startup Story Tags Cameroon, Fashion, Home Accessories, Jewellery
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Soukaina Bouba Dalil, an entrepreneur from Cameroon creating renewable energy solutions

July 25, 2021 Melanie Hawken
Soukaina Bouba Dalil, founder and CEO, Energie d’Afrique (Cameroon)

Soukaina Bouba Dalil, founder and CEO, Energie d’Afrique (Cameroon)

Startup Story

As the founder and CEO of Energie d’Afrique, Soukaina Bouba Dalil is an engineer in renewable energy. She is 26 years old and comes from the far north region of Cameroon, a rather vulnerable part of the country. It is important to know that the effects of climate change in this part of the region are unavoidable on crops, water and energy resources. As an advocate of sustainable development, Soukaina felt challenged and this is where the idea of her entrepreneurial adventure started in order to meet primary needs and bring sustainable economic and ecological solutions in areas with energy deficits. The company is young, dynamic and is deployed all over the country, and its activities fully contribute to the achievement of sustainable development objectives.

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In Startup Story Tags Cameroon, Renewable Energy
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Lilian Makoi, an entrepreneur in Tanzania passionate about improving lives through technology

July 25, 2021 Melanie Hawken
Lilian Makoi, Co-Founder & CEO, MipangoApp (Tanzania)

Lilian Makoi, Co-Founder & CEO, MipangoApp (Tanzania)

Startup Story

Lilian Makoi is a Serial Entrepreneur who is passionate about technology and the opportunities it has in improving the lives of especially the mass population in Africa. She is the Co-Founder & CEO of MipangoApp, the Founder of Jamii Africa, and the Co-Founder of Stripesnsigns & FroKid Technologies. Lilian has received multiple local and international awards for being highly innovative and creating solutions with regional impact. Lilian was named Most Innovative Woman in Technology by The World Economic Forum 2016 amongst other accolades. She has a Master’s in International Business.

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In Startup Story Tags Tanzania, Women in Tech, Fintech
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Manuela Kamadjou, an interior architecture and design entrepreneur, transforming homes and spaces in Cameroon 

July 18, 2021 Melanie Hawken
Manuela Kamadjou, founder, Kebe Home (Cameroon)

Manuela Kamadjou, founder, Kebe Home (Cameroon)

Startup Story

After finishing business school, Manuela Kamadjou started her career in Finance in a Big Four company. She then shifted to the cosmetics industry in search of more reality! An entrepreneur since 2019, Manuela founded Kebe Home, a passion project that became an interior laboratory and whose mission is to use the power of design and culture to inspire people.

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In Startup Story Tags Cameroon, Interior Design
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Renee Beck, a South African entrepreneur passionate about personal development

July 18, 2021 Melanie Hawken
Renee Beck, founder, Pink Lemon (South Africa)

Renee Beck, founder, Pink Lemon (South Africa)

Startup Story

Whether you are an individual looking to fulfill your potential, or a corporate looking to bring the best out in your people, it’s essential to get the right development support. In South Africa, Renee Beck, founder of personal growth and business development company Pink Lemon, has all the expertise and experienced needed.

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In Startup Story Tags South Africa, Business Services, Personal Development
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Tshegofatso Moatswi, an entrepreneur creating smart digital workplace solutions in Botswana

July 10, 2021 Melanie Hawken
Tshegofatso Moatswi, founder and Chief Executive Director, The Wire Media Agency (Botswana)

Tshegofatso Moatswi, founder and Chief Executive Director, The Wire Media Agency (Botswana)

Startup Story

Tshegofatso Moatswi is the founder and Chief Executive Director of The Wire Media Agency, which is an Information and Technology Company in Botswana that offers workplace solutions. The Wire Media Agency was incorporated in 2013 and initially wanted to go the media route, hence the name, but as time went on moved towards the Information and Technology sector to offer disruptive and transformational technologies. The Wire Media Agency is a female and youth owned company in a male dominant industry and has 7 employees.

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In Startup Story Tags Botswana, Technology, Women in Tech
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Victoria Orr, a South African social entrepreneur showcasing talented artists to  the UK market

July 10, 2021 Melanie Hawken
Victoria Orr, founder and CEO, Amandla Ubuntu Limited (South African/UK)

Victoria Orr, founder and CEO, Amandla Ubuntu Limited (South African/UK)

Startup Story

Victoria Orr is the founder and CEO of Amandla Ubuntu Limited, a South African/UK social enterprise that works with South African artists, crafters and female owned businesses to provide a platform to showcase their talents to the world. The enterprise ethically sources beautiful arts and crafts, providing sustainable incomes and sells online in the UK, with plans to move into Europe and USA.

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In Startup Story Tags South Africa, Social Entrepreneur, Artisan Enterprise
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Adv. Lufuno T Khorommbi, a cyber law specialist helping clients to deal with cyber security challenges 

June 20, 2021 Melanie Hawken
Adv. Lufuno T Khorommbi, founder, Orizur Consulting Enterprise (South Africa)

Adv. Lufuno T Khorommbi, founder, Orizur Consulting Enterprise (South Africa)

Startup Story

Adv. Lufuno T Khorommbi is a Cyber Law Specialist, a former public servant, and an award-winning thought leader who founded Orizur Consulting Enterprise in South Africa. She is a highly skilled knowledge worker with nearly two decades of experience working in a multi-disciplinary Cyber Law space. In her current role as a Cybersecurity Governance Specialist, she has pioneered unique solutions that creatively bring together cyber security governance, ICT procurement, and contract management. These regulatory compatible solutions give clients the ability to reduce cybersecurity and financial risks, whilst achieving cybersecurity regulatory compliance.

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In Startup Story Tags Business Services, Legal, Cybersecurity, South Africa
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Adanne Uche, a Nigerian agro-processing entrepreneur on a mission to improve consumer nutrition

June 20, 2021 Melanie Hawken
Adanne Uche, founder & CEO of Ady's Food Mart (Nigeria)

Adanne Uche, founder & CEO of Ady's Food Mart (Nigeria)

Startup Story

Adanne Uche is the founder/CEO of Ady's Food Mart, an agro-processing company in Nigeria that ensures families choose a healthier option in cooking ingredients and Spices. A graduate of Foreign Languages and Literature, she started Ady's Food Mart in 2017 in a bid to improve nutrition and well-being of consumers.

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In Startup Story Tags Nigeria, Food & Drink
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Tech FoundHER AFRICA CHALLENGE

MEET THE 10 FINALISTS — We look forward to announcing the winning women founders on 19 November 2025.


CELEBRATING 10 YEARS


LATEST PODCASTS

Lioness Radio Show Interview: Listen to Mr Jules Ngankam, Group Chief Executive Officer of the African Guarantee Fund, discussing the journey from Bias to Bankable - AGF’s Case for Financing Women Entrepreneurs.

Lioness Radio Show: Five Mozambican women entrepreneurs share their experiences of building successful green businesses and creating green jobs for local people. From an environmentally-friendly, high-impact skincare brand, to an innovative green transportation business transforming marine waste into bicycles, these Lionesses are making waves in Mozambique. Listen to their stories, learn from their experiences, and be inspired by their tenacity.


LIONESS WEEKENDER COVER STORIES

LIONESS WEEKENDER COVER STORY
Vanessa Mhlom, a South African wellness brand builder
Vanessa Mhlom, a South African wellness brand builder
Morongwe and Michelle Mokone, two social impact entrepreneurs building a high-growth, premium sustainable homeware business
Morongwe and Michelle Mokone, two social impact entrepreneurs building a high-growth, premium sustainable homeware business
Dr. Phindi Cebekhulu-Msomi, an agripreneur focused on climate-smart solutions
Dr. Phindi Cebekhulu-Msomi, an agripreneur focused on climate-smart solutions
Retang Phaahla, a pioneer for South Africa’s indigenous teas
Retang Phaahla, a pioneer for South Africa’s indigenous teas
Dr Margaret Kemigisha, a publishing entrepreneur passionate about childrens’ literacy
Dr Margaret Kemigisha, a publishing entrepreneur passionate about childrens’ literacy

IMAGE OF THE DAY. CELEBRATING WOMAN MADE IN AFRICA.

Image of the Day / Dathonga Designs

Traditional craft elevated…We love the impact-driven accessories created by Márcia Nangy O’Connell, founder and artistic director of Dathonga Designs in Mozambique. Since 2010, she has establis
Image of the Day / Dounia Home

Statement lighting… from Dounia Home, the home of innovative, handcrafted and ethically made Moroccan lighting and home decor founded by Dounia Tamri-Loeper. Her company designs, produces and brings to market hi
Image of the Day / Mash. T Design Studio

Award-winning furniture design…We are big fans of talented South African designer Thabisa Mjo, founder of Mash. T Design Studio in Johannesburg, and these fabulous side tables are firm customer favouri
Image of the Day / Quazi Design

Sustainable Home Decor…If you want to make a statement with your interior design and home decor, and at the same make a contribution to supporting eco-friendly enterprise, then these unique decor pieces from Qu
Image of the Day / Eki

Silk Sensation…Nothing is quite as luxurious as silk, that’s why we love the ‘Africa on Silk’ collections from Eki, founded by Hazel Eki Osunde. Eki is known for its signature soft silks and ethereal c
Image of the Day / ‘57 Chocolate

Bean to bar luxury chocolate… Taste the difference with the finest chocolate lovingly produced by ‘57 Chocolate, the pioneer bean to bar chocolate manufacturer in Ghana, created by sisters Kimberle
Image of the Day / Kebe Home

Handcrafted home decor …We are big fans of the work of Manuela Kamadjou, an interior architecture and design entrepreneur who transforms homes and spaces in Cameroon through her business, Kebe Home. Her new Echo V
Image of the Day / Pichulik

Beautiful bracelets… Introducing The Aruba Bracelets by Katherine-Mary Pichulik, the founder and designer behind the Pichulik line of accessories. Pichulik is an ethical jewellery, accessories and womenswear atelie
Image of the Day / Eva Sonaike

Vibrant textile design…This striking textile design by Eva Sonaike caught our eye this morning. Like the rest of the world, we love the African aesthetic which is increasingly finding its way into global interio
Image of the Day / Adèle Dejak

Luxury statement accessories…We are big fans of luxury jewellery and accessories made with love and passion on the African continent, and Adèle Dejak in Kenya is the epitome of handmade luxury. The
Image of the Day / Dathonga Designs

Traditional craft elevated…We love the impact-driven accessories created by Márcia Nangy O’Connell, founder and artistic director of Dathonga Designs in Mozambique. Since 2010, she has establis Image of the Day / Dounia Home

Statement lighting… from Dounia Home, the home of innovative, handcrafted and ethically made Moroccan lighting and home decor founded by Dounia Tamri-Loeper. Her company designs, produces and brings to market hi Image of the Day / Mash. T Design Studio

Award-winning furniture design…We are big fans of talented South African designer Thabisa Mjo, founder of Mash. T Design Studio in Johannesburg, and these fabulous side tables are firm customer favouri Image of the Day / Quazi Design

Sustainable Home Decor…If you want to make a statement with your interior design and home decor, and at the same make a contribution to supporting eco-friendly enterprise, then these unique decor pieces from Qu Image of the Day / Eki

Silk Sensation…Nothing is quite as luxurious as silk, that’s why we love the ‘Africa on Silk’ collections from Eki, founded by Hazel Eki Osunde. Eki is known for its signature soft silks and ethereal c Image of the Day / ‘57 Chocolate

Bean to bar luxury chocolate… Taste the difference with the finest chocolate lovingly produced by ‘57 Chocolate, the pioneer bean to bar chocolate manufacturer in Ghana, created by sisters Kimberle Image of the Day / Kebe Home

Handcrafted home decor …We are big fans of the work of Manuela Kamadjou, an interior architecture and design entrepreneur who transforms homes and spaces in Cameroon through her business, Kebe Home. Her new Echo V Image of the Day / Pichulik

Beautiful bracelets… Introducing The Aruba Bracelets by Katherine-Mary Pichulik, the founder and designer behind the Pichulik line of accessories. Pichulik is an ethical jewellery, accessories and womenswear atelie Image of the Day / Eva Sonaike

Vibrant textile design…This striking textile design by Eva Sonaike caught our eye this morning. Like the rest of the world, we love the African aesthetic which is increasingly finding its way into global interio Image of the Day / Adèle Dejak

Luxury statement accessories…We are big fans of luxury jewellery and accessories made with love and passion on the African continent, and Adèle Dejak in Kenya is the epitome of handmade luxury. The

STARTUP STORIES. MEET THE WOMEN WHO’VE LAUNCHED.

Featured
Isabel Mandofa, a Mozambican woman entrepreneur building a successful, high-impact agri-food business
Isabel Mandofa, a Mozambican woman entrepreneur building a successful, high-impact agri-food business
Lerato Masuku, a South African construction business builder with a passion for infrastructure development and job creation
Lerato Masuku, a South African construction business builder with a passion for infrastructure development and job creation
Olamide Alade, a Nigerian fashion brand builder with a passion for weaving cultural heritage into every garment
Olamide Alade, a Nigerian fashion brand builder with a passion for weaving cultural heritage into every garment
Mirza Jamal, a Mozambican marcomms expert empowering businesses and brands
Mirza Jamal, a Mozambican marcomms expert empowering businesses and brands
Lovable Dladla, a South African entrepreneur turning a passion for baking into a growing business
Lovable Dladla, a South African entrepreneur turning a passion for baking into a growing business

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LIONESS BOOK REVIEWS

Featured
Built on Purpose: Discover Your Deep Inner Why and Manifest the Business of Your Dreams by Betsy Fore
Built on Purpose: Discover Your Deep Inner Why and Manifest the Business of Your Dreams by Betsy Fore
The Magnetic Female Entrepreneur: The Art of Empowered Presence, Rising to New Levels of Impact and Influence, and Financial Success on Your Own Terms  by Mary Grant
The Magnetic Female Entrepreneur: The Art of Empowered Presence, Rising to New Levels of Impact and Influence, and Financial Success on Your Own Terms by Mary Grant
Women Entrepreneurs Rewired To Rise: Powerful Habits that Break Through Burnout, Silence Your Inner Critic, and Build a Thriving Business from the Inside Out  by Fiona Soutter
Women Entrepreneurs Rewired To Rise: Powerful Habits that Break Through Burnout, Silence Your Inner Critic, and Build a Thriving Business from the Inside Out by Fiona Soutter
Dream Big and Win: Translating Passion into Purpose and Creating a Billion-Dollar Business by Liz Elting
Dream Big and Win: Translating Passion into Purpose and Creating a Billion-Dollar Business by Liz Elting
After the Idea: What It Really Takes to Create and Scale a Startup by Julia Austin
After the Idea: What It Really Takes to Create and Scale a Startup by Julia Austin

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