Success and sacrifice go hand in hand with entrepreneurship

Talk to any successful entrepreneur about how they built their business from scratch to a success and chances are you will hear the word sacrifice too. The two things often go hand in hand. Bootstrapping a business in the early days often means having to make tough choices. Some sell their possessions to raise essential startup capital; others downsize their living situations to free up cash at critical times; many give up life’s luxuries that others take for granted such as eating out in restaurants, holidays, cars, etc in order to bring down expenses and achieve greater liquidity. What they all share in common is a realisation that very little in life and business comes easy and that sacrifice in the short term helps pave the way for success in the long term. Granted, there will be tough times to get through, but it will make the taste of success all the sweeter when it finally comes your way. There is a well known saying that goes: “Nothing great was ever accomplished without making sacrifices.” Something to think about when you have tough decisions to make on your own entrepreneurial journeys.