Stress can be likened to a coin which we all know has two sides – heads or tails, positive or negative, beneficial or detrimental. With discernment, and a level-headed approach, it is possible to determine how best to handle stress, including daily stressors. Contrary to popular belief, not all stress is negative, or even detrimental. To expand, I would like to share the following aspects for introspection of the stress in your life.
Read moreWhat are the characteristics of a good brand?
"What makes a great brand?” - As the co-owner of a vibrant creative studio specialising in design, branding and marketing called SummerTime, I probably get asked that question every single work day, at least… And while branding and marketing is both a science and an art, often entailing complex analysis and sophisticated insights, the answer to this question is pretty simple and straight forward.
Read moreENTREPRENEUR SMARTS: Mastering Trifocal Execution
Successful entrepreneurs are usually working on three horizons at once: 1. the now - their current products for the current market; 2. the next - products for emerging markets; and 3. the nascent - thinking and working towards the far future.
Read more12 Tips to Reduce Entrepreneurial Stress
Being an entrepreneur can be exciting, gratifying, challenging and of course, stressful too. The freedom of having your own business, being your own boss, making decisions maybe rewarding but the responsibility is stressful. More especially when there is more month than money, staff, suppliers and bills to pay with little left over for your needs. Entrepreneurs are renowned for juggling multiple roles, pushing the envelope, and squeezing the most out of any resource.
Read moreHow to deal with festive season holiday stress
December holidays and the festive season is supposed to be a joyous occasion and time for celebration, but in reality this has become an overrated commercial racket, complete with extravagance and over-indulgence. Typically prices sky-rocket and stocks are limited. People fret over what gifts to buy. Budgets are limited, yet people overspend and get into debt. Crowds, queues and traffic bottlenecks become the norm. Resorts are overcrowded. As people overindulge, diets fly out the window. Naturally emotions spiral uncontrollably. Frustrations, guilt, regret, remorse and stress levels soar.
Read moreThe importance of setting your small business marketing goals for 2017
We can all acknowledge that 2016 has been a phenomenal year, a year graced with fundamental business lessons, sprouting with opportunities and great networking sessions. So what does 2017 have in store for us? Do you have a marketing strategy in place for the New Year?
Read moreENTREPRENEUR SMARTS: Evolve or Die
Every month I see startups who are failing because they have not evolved. Every startup ecosystem goes through three distinct stages. Startups that do not evolve to fit each stage will die out. So what are these stages?
Read moreA legal guide to starting a business in South Africa
When you decide to start your own business, there are various legalities that you will need to take into account – below is a simple checklist of factors you may need to consider.
Read moreHow do I create my brand?
Imagine your business was a person… What would she look like? How would she talk? What would she say? Which words would she use? Would she talk passionately, using casual language? Or would she employ a more classical and formal tone? Why would people engage with her in conversation? Would she behave consistently and therefor build rapport and trust with others?
Read moreFor an entrepreneur, it's not a matter of how long you've been in business
Ever been asked, “so how long have you been doing this for?” Saying anything in terms of months doesn’t leave the impression that you know what you are doing”. At this point in the conversation, the doubtful voices in your head that seem to follow you everywhere, and get louder. I’ve seen how this question can burst the bubble of confidence at networking sessions.
Read moreBecome obsessed with making your business successful
“Don’t forget: What you are obsessed with will become a reality.” - Grant Cardone --- Do you wake up in the morning, thrilled to start the day, excited to tackle new challenges and take the day head on? Or do you start the day wishing you could have slept in a bit longer, or that you didn’t have to go to a certain meeting?
Read moreWhy All Women Recycling considers replication as a new pathway to scale impact
“Be creative, be unafraid, and take that step off the mountain. I assure you it’s worth it.” This advice from Lynn Worsley, the founder of the successful eco-inclusive enterprise and 2014 SEED South Africa Award Winner All Women Recycling, encourages women who are considering founding their own social enterprise to go for it.
Read moreSetting out your guide for your entrepreneurial journey
One of the advantages of leaving the corporate environment to start a business is you often know so much more of what you don’t want. However, having a clear vision of what you do want to achieve can be both a blessing and a curse.
Read moreLionesses and the Law - A guide to legal entities in South Africa
When you decide to start your own business, FIRST AND FOREMOST, you need to decide which legal entity you are going to use to house your business. Your business entity will depend very much on the nature and size of your business, and should suit your specific needs. Each legal entity in South Africa has different pro’s and con’s, and each entity is regulated by different laws.
Read moreSo, do I have a brand?
As an entrepreneur, you need to be a Jack of all trades. In addition to being a subject matter specialist in your area of expertise, you’re also running a business which demands that you maintain involvement in everything from administration and accounts through to marketing and client relationship management.
Read moreHow entrepreneurs can provide opportunities to the unskilled labour force
One of the greatest challenges in Africa is recruiting the unskilled labour force that makes up the majority of unemployed people. Where we've seen exponential growth in the number of new businesses, in spite of the challenges in accessing markets and funding, skills pose a limitation on the growth of these businesses.
Read moreBuilding sales confidence with a winning mindset
Being an entrepreneur automatically means that you keep learning. You keep developing your skills-sets, understanding new ways of doing business and applying new methods to make your business better. The same principles are applied to sales. If you want to be a better salesperson, with the understanding that all entrepreneurs are salespeople, then you need to keep honing your skills and developing your mindset to have a winning attitude in sales.
Read moreUnderstanding profitability, growth and sustainability
It is my pleasure to embark on this profitability series which will touch on so many aspects of an organisation’s growth and sustainability. In these series, we shall deal with all issues around company profitability, from merely having an appreciation of what it means to understanding how a failing company can return to profitability.
Read moreAdvice from one MomPreneur to another
The idea of being an entrepreneur and a mom at the same time may cause goose bumps in some women, let alone if the business is a start-up or is having some bumpy and rough times in its growth phase. To many women such businesses do not need additional disturbances from family members, be it a husband, children or even relatives, but would rather attend to all business issues 24/7 and 365 days a year without a break.
Read moreENTREPRENEUR SMARTS: Scan the Horizon
It is essential for every entrepreneur to keep “scanning the horizon” - seeing what is new in technology, business, and society as a whole.
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