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Like She Owns the Place by Cara Alwill Leyba

April 21, 2018 Melanie Hawken
Cara Alwill Leyba

Cara Alwill Leyba

Like She Owns The Place is the long-awaited sequel to Girl Code, from one of the rock stars of the female empowerment movement. Cara Alwill Leyba's riveting voice and kinship with her audience drove the self-published success of Girl Code, a book that encouraged women to support each other in the business community. Now her many fans are ready to take the next step: building sustainable confidence from the ground up. 

 

Most women who are insecure look for the equivalent of a sugar rush, such as telling themselves they're better than other people or changing the way they look. But those tricks won't protect them from losing confidence in the future. Neither will simply being outspoken and aggressive, if those traits aren't authentic. In her new book, Like She Owns the Place, author Cara Alwill Leyba has three simple but provocative arguments. First, confidence doesn't come from winning -- it comes from ignoring the success narratives we absorb from magazines and movies. Second, the impressions people make on others depend on their personalities, not their looks--so there's no reason to use the word ugly, ever. Finally, the foundation of confidence comes from audacious auditing, Cara’s term for identifying toxic people and habits and getting rid of them. Written in her chatty, older-sister voice, and full of revealing stories from every stage of Cara's life, Like She Owns The Place will help readers rewire their minds to be more confident. Take it from the woman who quit her job at MTV, dyed her hair pink, and made herself a bestselling author -- there's a path becoming stronger and happier.

Author quotes

Imagine if you stopped putting your happiness in the hands of others. Imagine you stopped waiting for validation from external forces and learnt how to be intimate with failure, cellulite, success, wrinkles, imperfection, mistakes, vulnerability. Imagine what life would be like if you just decided to feel good now.
Can you imagine what your life would be like if you abandoned the idea of perfection and decided to embrace your whole self - and even better - love yourself?

About the author

As a bestselling and award winning author, podcaster, and master life coach, Cara Alwill Leyba empowers women to live their most effervescent lives, celebrate themselves every day, and make their happiness a priority. In the past five years, she has self-published six Amazon best selling books, which have all topped various best seller categories on Amazon. In July 2016, Inc. magazine named Girl Code one of the “Top 9 books every female entrepreneur should read” alongside Lean In by Sheryl Sandberg, Thrive by Arianna Huffington, and Girl Boss by Sophia Amoruso. In November 2016, Girl Code won a SOVA award for best audiobook in the business and education category. Cara’s glamorous approach to self-help has attracted thousands of women to attend her workshops and events around the country, and listen to her top-rated podcast, Style Your Mind. She is often sought out by the media to help women challenge their fears and create their best lives and has been featured in Glamour, Shape, Vibe, Huffington Post, PopSugar, Cosmopolitan, MarieClaire, MSN.com and 

The Daily Mail to name a few as well as on broadcast programs. In November 2015, Cara was named one of YFS Magazine’s “Top 10 Women Entrepreneurs That Will Inspire You.” As a social influencer, Cara reaches her combined following of over 100,000 fans across all her social media platforms and inspires them daily with lifestyle tips, mindset advice, entrepreneurial strategies, and does it all with a chic and fashionable flair. Cara has done collaborations with Macy’s, Kate Spade, SoulCycle, and others. Prior to taking her brand full-time, Cara spent 8 years at MTV Networks as a digital advertising director where she oversaw a 20 person sales team that managed multi-million dollar ad campaigns for brands like CoverGirl, Pepsi, and others. Her unique background gives her an in-depth understanding of sales and marketing and makes her a strong influencer with her own brand in the online space.

Cara was born and raised in Brooklyn, New York, and now lives in Manhattan’s East Village neighborhood.

www.caraalwill.com


Why LoA loves it….

For all those women entrepreneurs out there who battle self confidence and need a boost to elevate their lives from ordinary to extraordinary, then this is a life-affirming read. Cara’s approach to writing is personal, witty and easy to relate to, and her practical tools for confidence building can help anyone looking for a sense of reassurance and an action plan. It’s a great read for all those wanting to raise their confidence game in life and in business. --- Melanie Hawken, founder and editor-in-chief of Lionesses of Africa
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CELEBRATING 10 YEARS


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Luxury statement accessories…We are big fans of luxury jewellery and accessories made with love and passion on the African continent, and Adèle Dejak in Kenya is the epitome of handmade luxury. The
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Sustainable skincare…We love to see natural cosmetics companies with a sustainable approach to business succeeding in Africa, and Nokware Skincare, founded by Tutuwa Ahwoi in Ghana is a great example. She f Image of the Day / Dounia Home

Statement lighting… from Dounia Home, the home of innovative, handcrafted and ethically made Moroccan lighting and home decor founded by Dounia Tamri-Loeper. Her company designs, produces and brings to market hi Image of the Day / Afrobotanics

Nature inspired haircare… Banish dry hair with the Afrobotanics Hemp Seed Oil moisturising conditioner created by Ntombenhle Khathwane, a South African entrepreneur and advocate for natural hair and body produc Image of the Day / Happy Coffee

Happy Coffee Experiences…If you are a fan of great coffee you will love Happy Coffee, founded by Princess Adeyinka Tekenah in Nigeria. She is a Coffee Entrepreneur and a Mom, and the founder of this growing ind Image of the Day / Mon Choco

Chocolate gifting goodies…Who doesn’t love a chocolate gift at this time of the year? So where better to sample some of the finest chocolate on the African continent than in Cote d’Ivoire, from Mon Cho Image of the Day / Spez Catering

Celebratory cake…If you are anything like the sweet treat-loving team at Lionesses of Africa, you will love a slice of the great cakes on offer from Spez Catering in Kenya, founded by Esmeralda De Souza-Obwaka Image of the Day / Eloli

African luxury couture…For those who want to stand out from the crowd, Dibo Ndumbe Eyoh, co-founder and co-creative Director of Eloli, an award-winning luxury African fashion brand in Cameroon, has just what you need. Image of the Day / The Joinery

Sustainable Tote Bags…We have always been big fans of The Joinery, the sustainable and ethical product design brand based in South Africa founded by Natalie and Kim Ellis, and their exciting Future Tex™ fa Image of the Day / Barbara McKenzie

Classic meets contemporary…If you are in the market for classic-inspired yet modern clothing which is both stylish and ultra-feminine and trans-seasonal to wear throughout the year, then Kendi Sapepa, found Image of the Day / Adèle Dejak

Luxury statement accessories…We are big fans of luxury jewellery and accessories made with love and passion on the African continent, and Adèle Dejak in Kenya is the epitome of handmade luxury. The

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