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Margaret Hirsch - The startup story of one of South Africa’s leading entrepreneurs who fearlessly built a retail power house

August 22, 2014 Melanie Hawken

Over the past 35 years, this inspirational woman entrepreneur has risen from difficult beginnings in life, to the head of a major retail business success story that is the model for many others to follow.


Margaret Hirsch’s difficult start in life, with the death of her father when she was 11 years old, and her placement in foster care for a short period whilst her mother’s circumstances improved, probably gave her the fortitude needed to meet every challenge thereafter in life with fearlessness.  

 

"I hope that I can be an inspiration to others to know that they can live their dreams as well."

Margaret’s entrepreneurial journey began when she and her husband both lost their jobs at the same time, and with two children and no income, they pooled their small financial resources (just R900, or US$90) and their considerable talents, and set up their first business - a home appliance repair and maintenance shop.  Over the years spent building the business, Margaret has regarded herself as a true ‘jack of all trades’, doing everything from selling the goods, to invoicing, demonstrating new products on the shop floors, delivering goods on the trucks to customers, installing and demonstrating new equipment in customers’ homes, and generally overseeing the running of the company on a day to day basis.  

"Dream big. Set your goals. Work towards whatever you want in life, because you can get it."

 

As a result, that small fledgling business started 35 years ago, has grown steadily from a tiny ‘mom and pop’ store, over the years to become what is today the largest independently owned appliance and electronics retail company in South Africa, valued at over a billion rands. Hirsch’s Home Stores now has multiple branches in KwaZulu-Natal, Gauteng and Cape Town.

Today, Margaret is a champion of women’s empowerment and is a firm believer in the power of giving back to the community, especially to those who are experiencing difficult personal situations, and making a positive difference in society.  Having experienced a tough start in life, she now encourages all her employees to improve their personal circumstances by working hard, educating and training themselves, and as a result, uplifting both themselves and those around them. 

Read Margaret's full LoA Profile here.

In Startup Story Tags Margaret Hirsch, Retail, South Africa
← Video: Gahaya Links connect global shoppers with quality handcrafted products10 Stress Busters for Women Entrepreneurs →

CELEBRATING 10 YEARS


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Relaxed style…We love these stylish yet relaxed Kwanza pants and matching tops from Juliana Nasasira, the Ugandan fashion designer and founder of Kwesh. Juliana launched Kwesh in 2012, a fashion brand focused on creat Image of the Day / Dvyn Treat Batamba’s

Premium Coffee Experience…We love a great cup of coffee in a morning at Lionesses of Africa, and so we are fans of Dvyn Treat Batamba’s great coffee brand in Mozambique, co-founded by Emilia Image of the Day / Eloli

African luxury couture…For those who want to stand out from the crowd, Dibo Ndumbe Eyoh, co-founder and co-creative Director of Eloli, an award-winning luxury African fashion brand in Cameroon, has just what you need. Image of the Day / Happy Coffee

Happy Coffee Experiences…If you are a fan of great coffee you will love Happy Coffee, founded by Princess Adeyinka Tekenah in Nigeria. She is a Coffee Entrepreneur and a Mom, and the founder of this growing ind Image of the Day / Yococo

Vegan ice-cream heaven…If you are ice cream lovers like we are here at Lionesses of Africa, you will love the vegan ice cream from Yococo in South Africa, created by the talented Sinenhlanhla Ndlela. She is proving t Image of the Day / The Joinery

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Sustainable skincare…We love to see natural cosmetics companies with a sustainable approach to business succeeding in Africa, and Nokware Skincare, founded by Tutuwa Ahwoi in Ghana is a great example. She f Image of the Day / Marabou Essentials

African print accessories…We love the celebration of African printed cloth in these handmade fashion accessories created by South African brand Marabou Essentials, founded by Fentse Mokale. This passion-f Image of the Day / Oryx Desert Salt

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