Starting new businesses in new times

There is an interesting trend that has started during the COVID-19 pandemic and the resulting lockdowns. As more and more people have been forced to work from home, there has been a realization that all those hours spent commuting to the workplace each day could be spent in a more fulfilling and productive way. It has made people re-evaluate what is important in their lives, and that perhaps their skills and knowledge can be used in a different way. As a result, and as counter-intuitive as it may seem in a time of crisis, new businesses are being started from home. This trend perhaps reflects a desire to try and have control during a time when so much is uncertain; or maybe it is simply that people want better work-life balance or to do something that makes the world a better place, or that just makes them happy. So ultimately, one of the more positive things that could emerge from these challenging times is a whole new generation of businesses created to meet the needs of our new times.