Communicate to inspire and motivate

These are uncertain times for employees of any business, large or small. Their anxiety will be increased as they see reports of retrenchments and the enforced home isolation of people across the global media. As entrepreneurs who are responsible for maintaining morale and productivity amongst their workforces at times like these, regular communication is key. As increasingly more employees are being asked to work from home, it is vital that they feel valued, connected and engaged with the business. So here are a few tips to taking your employee communication to the next level. Create an internal campaign where employees can suggest ways of improving connectivity during the crisis. Send out a friendly, regular ‘From the Founder’ newsletter, keeping all employees informed about company news, achievements, and innovations. Recognize individual employees or teams who have contributed to reaching key targets in a week or month. And, importantly, talk about the important role that every employee can play in ensuring the success of the business. Remember that regular leadership communication can inspire and motivate your employees, even in the toughest times.