Don’t overthink it, just do it!

When you have a new business idea, or perhaps a new way of doing things in your existing business, how many times do you find yourself spending precious time and effort thinking about all the things that could go wrong before you actually do something about it? Do you convince yourself that you need to do more research, meet more people, get access to more specialist types of information? Are you actually afraid to start or to launch because you fear failure, or because your idea won’t be perfect at that stage? Are you in reality just becoming paralyzed to the point where you don’t actually take your idea any further than just that - an idea? If that rings a bell in your ear, then you are not alone. But the fact is that as soon as you make a conscious decision to take that idea and run with it, your mind switches into action mode. No longer do you overthink things, you simply do! As US marketing guru, Guy Kawasaki says: “Ideas are easy. Implementation is hard.” So, what are you waiting for? Take that idea and make it a reality.