How often do you hear your fellow women entrepreneurs talk about how difficult it is finding time to network as they try and balance their pressurized working lives with their personal and family commitments? But the truth is that networking is key to business success - you have to get out there and meet people, introduce your business, talk about your specialist products and services with potential clients, strategic partners and connectors. However, today it’s never been easier to find different ways of networking and it doesn’t always mean travelling to someone’s office or going to a formal networking event. Now it’s all about making networking work for you and your business lifestyle. So here are some suggestions on how to build networking into your daily morning routine without really thinking. If you are a morning exercise person, why not arrange an early jogging or walking session with a fellow entrepreneur, mentor or business partner - you can network as you exercise. If enjoying a cappuccino or espresso is part of your morning must-do routine, then share one with a client or a future customer prospect in a local cafe. Back at your laptop and ready to start your working day, why not do some early morning networking on LinkedIn - make it a target to open up 10 new contacts each day and start those conversations going. During your mid morning tea break, arrange a FaceTime or Skype call with someone in your network. Take this approach to networking and before you know it, by lunchtime you will have networked with 13 people, without actually going to any formal type of networking event. It’s all about how you look at networking - make it work for you and your lifestyle.
