Book Review
In Unstoppable Entrepreneurs, Lori Rosenkopf, Vice Dean of Entrepreneurship at The Wharton School, shatters these limiting perceptions, revealing an array of entrepreneurial paths that are open to anyone with the drive to create value through innovation. Drawing from her thirty-year career and interactions with more than 20,000 students, Rosenkopf offers a compelling roadmap for entrepreneurial success.
In a world where entrepreneurship often seems to be driven by tech prodigies and venture-backed unicorns, many aspiring entrepreneurs find themselves wondering: “What if I don’t fit the stereotype of a Silicon Valley wunderkind? Is there a place for me in this landscape?” In her new book, Unstoppable Entrepreneurs: 7 Paths for Unleashing Successful Startups and Creating Value through Innovation, Lori Rosenkopf helps you to discover your own path to entrepreneurship and make your mark in the world
From Amy Errett’s disruption of the hair care industry with Madison Reed to Jarrid Tingle’s mission to diversify venture funding through Harlem Capital, the book showcases a rich tapestry of founders who have carved their own unique paths. These inspiring stories reveal that entrepreneurship is not a one-size-fits-all endeavor, but a realm of possibilities limited only by one’s imagination and determination.
In Unstoppable Entrepreneurs, discover:
+ 7 distinct entrepreneurial paths, from disruptors to intrapreneurs;
+ The 6 Rs of entrepreneurial success;
+ Insights for navigating the inevitable setbacks and challenges;
+ Strategies for overcoming biases and obstacles in securing funding and support; and
+ Tools for developing an entrepreneurial mindset, regardless of background or industry.
Whether you’re a budding entrepreneur with a groundbreaking idea, a seasoned business owner looking to scale, or an employee seeking to drive innovation within your organization, this essential read will challenge your assumptions, unleash your entrepreneurial potential, and inspire you to make your mark in the world.
Author Quotes
I hope anyone who reads Unstoppable will be inspired to be more entrepreneurial.
My book challenges the celebrity entrepreneur myth and highlights how everyone, in their own way, is creating value through innovation — whether through new products, services, or simply finding more effective ways to do things.
Entrepreneurship isn't just about financial value; it's also about social and emotional value. I want readers to realize that they’re already entrepreneurial and be inspired to embrace and amplify that mindset.”
About the author
Lori Rosenkopf is the Simon and Midge Palley Professor at the Wharton School of the University of Pennsylvania. As Vice Dean for Entrepreneurship, she serves as Wharton’s faculty director for Venture Lab, Penn’s home for student entrepreneurs, and also their San Francisco campus. In a prior role as Vice Dean of Wharton’s Undergraduate Division, she introduced a new curriculum and developed experiential classwork in the tech sector. For over thirty years, Rosenkopf has taught entrepreneurship and management of technology to more than 20,000 high schoolers, undergraduates, MBAs, and executives, connecting these learners to many of the most entrepreneurial alumni at Wharton and Penn through treks, panels, and classes.
Rosenkopf was named a Best Undergraduate Professor by Poets and Quants, and has received multiple awards for her teaching, including Wharton’s prestigious David Hauck Award for Distinguished Teaching. Rosenkopf has published more than thirty articles on technological communities and social networks in top management journals, and she is a Fellow of the Academy of Management.
Rosenkopf received her PhD in Management of Organizations from Columbia University, her MS in Operations Research from Stanford University, and her BS in Operations Research and Industrial Engineering from Cornell University. She worked as a systems engineer at AT&T Bell Laboratories and Eastman Kodak between her degrees. Rosenkopf lives in Philadelphia with her partner, Allan, and their dog, Winston.
Why LoA loves it…
If you look at what makes a successful, high growth business, chances are innovation will be at the heart of it. Combine that innovation with market insight and knowledge, plus the drive and determination needed to thrive in the world of entrepreneurship, then you could have a winning formula. For all those women entrepreneurs who want to know what it takes to become an unstoppable, high growth and successful business builder, Lori Rosenkopf’s new book, Unstoppable Entrepreneurs: 7 Paths for Unleashing Successful Startups and Creating Value through Innovation, is a must-read. — Melanie Hawken, founder & ceo, Lionesses of Africa