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The Business Diaries: 10 Startup Secrets for the Female Entrepreneur by Heather Hays

May 26, 2024 Melanie Hawken

Heather Hays

Book Review

The new book by author and entrepreneur, Heather Hays, The Business Diaries: 10 Startup Secrets for the Female Entrepreneur is for all those women who dream of owning a business, or who are running a business but it’s not quite what they envisioned. It’s also for those women who are on a mission to find more time, money, and peace of mind to focus on making their ideal clients happy while also enjoying a better quality of life. If these things resonate with you, then The Business Diaries was written for you.


Entrepreneur and author of The Business Diaries: 10 Startup Secrets for the Female Entrepreneur, Heather Hays, believes that entrepreneurs reshape the world with innovation, creativity, and courage. She also believes that a strong foundation is essential for new start-ups to succeed and deliver valuable products and services to the marketplace. Her new book, The Business Diaries, offers this foundation.

In The Business Diaries, you will learn:

  • How to start your own business

  • How to build a business plan

  • The role of tech, teams, and professionals in supporting your vision

  • How volunteering in your area of influence matters and can change the world

  • Strategies to sell your business even when you think its "unsellable"

The Business Diaries takes one secret of failure and transforms it into ten secrets of success that you can use to start your own business immediately to transform your career and lifestyle.

Author Quotes

Entrepreneurship comes with many positive attributes like ownership, innovation, resilience, a flexible schedule, but it also means long hours and late nights, total fiscal responsibility, no set income, and possible failure.

An entrepreneur exudes creativity, courage, and endless optimism whilst risking everything to bring a new product or idea to market. It can be absolutely exhilarating. Then that product is judged by everyone to decide if the idea is good or bad, interesting or boring, and whether or not it will be a success or failure.

I have turned my one secret of failure into ten secrets of success. I want you to know that you are not alone in this entrepreneurial endeavour. You might be in a start-up phase and these secrets can potentially save you thousands of dollars. I wish I had known these ten secrets, and I am determined that you will.

About the author

Heather Hays is on a mission to empower entrepreneurs to optimize their careers and lifestyles. Heather is a business mentor, speaker, wife, and mom. She founded and operated a business that generated over one million dollars in revenue, inspiring her to share her secrets inside her new book, The Business Diaries.

www.heatherhays.co


Why LoA loves it…

Talk to any successful woman entrepreneur and they will tell you that you learn much more from your failures than you do from your successes, and that failure is very much part of the journey. In her insightful new book, The Business Diaries, author and entrepreneur, Heather Hays, shares her insights and learnings from her own entrepreneurial journey and her experience of failure and success. This is a great book for both new and growing entrepreneurs, and there are lessons to learn and apply at all stages of the journey. — Melanie Hawken, founder & ceo, Lionesses of Africa

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Silk Serenity…Nothing is quite as luxurious as silk, that’s why we love the ‘Africa on Silk’ collections from Eki, founded by Hazel Eki Osunde. Her latest Deep Dive Collection is inspired by the p Image of the Day / The Nanjala Company

Pot plants delivered… Give gifts that will last, such as these stunning plants in individual pots from The Nanjala Company in Kenya, founded by Teresa Nanjala Lubano. This online store creates customized Image of the Day / Sari for Change

Sustainable Sari Glamour - If you want to wear a robe that makes you feel and look glamorous, then Rayana Edwards, founder of Harem in South Africa, has a range of fabulous robes all made from sari fabrics. She has Image of the Day / MonChoco

Pure chocolate heaven…If you are a chocolate lover, then you need to experience raw chocolate at its finest, and Dana Mroueh, founder of MonChoco an artisan chocolatier in Côte d’Ivoire, has just what y Image of the Day / Mulandi Brindes

Say it with flowers…If you want to make someone feel special, then there is no better way than with the gift of fresh flowers, and Mulandi Brindes in Mozambique, founded by Vanessa Guilherme Nhabete, creates Image of the Day / Mariée Eventos

The Wedding Planner…Every big celebration day needs great organization, and that’s where Iris Lezi Munguambe, founder of Mariée Eventos in Mozambique, is your go-to person. She launched he Image of the Day / Dounia Home

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