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the pride of Africa's women entrepreneurs

Lionesses of Africa

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7 Keys to 7 Figures: The Women Entrepreneurs' Guide to Money and Freedom by Leslie Kuster

August 5, 2023 Melanie Hawken

Leslie Kuster

Book Review

Entrepreneur Leslie Kuster, author of the new book, 7 Keys to 7 Figures : The Women Entrepreneurs' Guide to Money and Freedom, recognizes that many women seek the freedom that comes with entrepreneurship but struggle to turn that dream into a reality. The data show that 90 percent of women who own and operate a business generate less than $100,000 per year. And 78.5 percent of women-owned businesses do not survive the first year. Leslie Kuster wants you to beat those odds!


In her new book 7 Keys to 7 Figures, author and entrepreneur Leslie Kuster is on a mission to help other women entrepreneurs improve their relationship with money and business so that they can stop struggling, stop playing small, build their businesses, and step into their phenomenal life.This guide provides women entrepreneurs with seven master keys to unlock a successful money-making business. Leslie combines stirring personal stories and powerful lessons with practical business expertise and “how-tos” to offer women of any age the insights, principles, tools, and steps needed to claim their freedom and create the wealth they yearn for. Women, it’s time to rise!

Author Quotes

I help women entrepreneurs make the money they dream of - while enjoying freedom.

My book is the ultimate business guide for women entrepreneurs. You’ll learn everything you need to develop a multi-million dollar business that expresses your truest gifts - so you can bring more light and love to yourself, to others, and to the world!

What is the point of making lots of money, if you don’t have empty time in your schedule to enjoy a lifestyle of travel, shared time with loved ones, lots of self-care, ample space for relaxation, and lots of freedom?

About the author

Leslie Kuster is the founder & ceo of Back from Bali, an e-commerce women’s clothing brand. In her mid-50’s, she ricocheted her business from five figures to multimillions. This success affords Leslie the life of her dreams, and she is passionate about inspiring other female entrepreneurs to do the same. Leslie empowers women to live their true freedom by teaching them how to create a business that aligns with their own definition of success. With decades of entrepreneurial experience, Leslie’s passion and wisdom inspire women to pursue entrepreneurship as a means to step into their independence, know their value, develop their feminine power of intuition, and earn the kind of money that creates freedom.

www.lesliekuster.com


Why LoA loves it…

Embarking on any entrepreneurial journey is always daunting, and yes if you look at the statistics, they are often stacked against you in terms of the chances of success. But entrepreneurship is about following passion, being determined, not giving up at the first hurdle or experience of failure, it’s about learning, building resilience, and being driven to achieve success. Leslie Kuster’s new book is a great tool to arm yourself with on your entrepreneurial journey, giving you a better chance of beating the odds and building a business that can not only go the distance but can also grow and be sustainable. This a book with some great insights, practical tips, and advice to help you to succeed and realize your entrepreneurial ambitions. — Melanie Hawken, founder & ceo, Lionesses of Africa

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Tech FoundHER AFRICA CHALLENGE

Five female founders win over $100,000 in TechFoundHER Africa Challenge. Read more


CELEBRATING 10 YEARS


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Lioness Radio Show Interview: Listen to Mr Jules Ngankam, Group Chief Executive Officer of the African Guarantee Fund, discussing the journey from Bias to Bankable - AGF’s Case for Financing Women Entrepreneurs.

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LIONESS WEEKENDER COVER STORY
Vanessa Mhlom, a South African wellness brand builder
Vanessa Mhlom, a South African wellness brand builder
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Morongwe and Michelle Mokone, two social impact entrepreneurs building a high-growth, premium sustainable homeware business
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Dr. Phindi Cebekhulu-Msomi, an agripreneur focused on climate-smart solutions
Retang Phaahla, a pioneer for South Africa’s indigenous teas
Retang Phaahla, a pioneer for South Africa’s indigenous teas
Dr Margaret Kemigisha, a publishing entrepreneur passionate about childrens’ literacy
Dr Margaret Kemigisha, a publishing entrepreneur passionate about childrens’ literacy

IMAGE OF THE DAY. CELEBRATING WOMAN MADE IN AFRICA.

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Made in Rwanda Accessories…A passion for handcrafted accessories, combined with a sense of pride for ‘Made in Rwanda’ products, inspired Dokmai Rwanda founder, Bernadette Umunyana, to create a comp
Image of the Day / MonChoco

Pure chocolate heaven…If you are a chocolate lover, then you need to experience raw chocolate at its finest, and Dana Mroueh, founder of MonChoco an artisan chocolatier in Côte d’Ivoire, has just what y
Image of the Day / Rokus London

Sculpted statement jewellery…If you want to make a statement with your accessories, then these uniquely crafted pieces by Rokus London, a fine jewellery brand founded by Marie-Paule Tano, are just for you. Roku
Image of the Day / Eva Sonaike

Vibrant interior design…The striking new interior designs by Eva Sonaike caught our eye this morning. Like the rest of the world, we love the African aesthetic which is increasingly finding its way into global i
Image of the Day / Kunjina

Statement designer fashion…We are big fans of Kunjina in Ethiopia, the fashion brand founded by the talented Kunjina Tesfaye in 2017. She launched the brand while she was a university student studying construction t
Image of the Day / Dathonga Designs

Traditional craft elevated…We love the impact-driven accessories created by Márcia Nangy O’Connell, founder and artistic director of Dathonga Designs in Mozambique. Since 2010, she has establis
Image of the Day / FiveStars Africa

African Cycling Style…Who says cycling and style don’t go together? If you are a cycling enthusiast and you want to look and feel good whilst you are are on the road, then take a look at the seriously
Image of the Day / Adèle Dejak

Luxury statement accessories…We are big fans of luxury jewellery and accessories made with love and passion on the African continent, and Adèle Dejak in Kenya is the epitome of handmade luxury. The
Image of the Day / The House of Agness

An elegant floral gifting idea… Mariana Agness Francisco Eria is a creative force in contemporary floral design. Her business, The House of Agness, is a luxury florist and gifting boutique nestled in Map
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Minimalism x artisan craftsmanship…If you are looking for a contemporary women’s ready-to-wear and bespoke fashion brand interweaving minimalism with artisan craftsmanship, then look no further than Abi
Image of the Day / Dokmai Rwanda

Made in Rwanda Accessories…A passion for handcrafted accessories, combined with a sense of pride for ‘Made in Rwanda’ products, inspired Dokmai Rwanda founder, Bernadette Umunyana, to create a comp Image of the Day / MonChoco

Pure chocolate heaven…If you are a chocolate lover, then you need to experience raw chocolate at its finest, and Dana Mroueh, founder of MonChoco an artisan chocolatier in Côte d’Ivoire, has just what y Image of the Day / Rokus London

Sculpted statement jewellery…If you want to make a statement with your accessories, then these uniquely crafted pieces by Rokus London, a fine jewellery brand founded by Marie-Paule Tano, are just for you. Roku Image of the Day / Eva Sonaike

Vibrant interior design…The striking new interior designs by Eva Sonaike caught our eye this morning. Like the rest of the world, we love the African aesthetic which is increasingly finding its way into global i Image of the Day / Kunjina

Statement designer fashion…We are big fans of Kunjina in Ethiopia, the fashion brand founded by the talented Kunjina Tesfaye in 2017. She launched the brand while she was a university student studying construction t Image of the Day / Dathonga Designs

Traditional craft elevated…We love the impact-driven accessories created by Márcia Nangy O’Connell, founder and artistic director of Dathonga Designs in Mozambique. Since 2010, she has establis Image of the Day / FiveStars Africa

African Cycling Style…Who says cycling and style don’t go together? If you are a cycling enthusiast and you want to look and feel good whilst you are are on the road, then take a look at the seriously Image of the Day / Adèle Dejak

Luxury statement accessories…We are big fans of luxury jewellery and accessories made with love and passion on the African continent, and Adèle Dejak in Kenya is the epitome of handmade luxury. The Image of the Day / The House of Agness

An elegant floral gifting idea… Mariana Agness Francisco Eria is a creative force in contemporary floral design. Her business, The House of Agness, is a luxury florist and gifting boutique nestled in Map Image of the Day / Abiola Olusola

Minimalism x artisan craftsmanship…If you are looking for a contemporary women’s ready-to-wear and bespoke fashion brand interweaving minimalism with artisan craftsmanship, then look no further than Abi

STARTUP STORIES. MEET THE WOMEN WHO’VE LAUNCHED.

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Dr Juanri Jonck and Bernadette Kruger, co-founders of a first-to-South African-market serum-only skincare range
Dr Juanri Jonck and Bernadette Kruger, co-founders of a first-to-South African-market serum-only skincare range
Gillian Holl, a South African architectural entrepreneur building a sustainability-focused business that responds to the needs of both clients and the environment
Gillian Holl, a South African architectural entrepreneur building a sustainability-focused business that responds to the needs of both clients and the environment
Júlia Silota, a Mozambican green business builder, focused on environmental waste management
Júlia Silota, a Mozambican green business builder, focused on environmental waste management
Claudia Machaieie, a Mozambican green business innovator transforming marine waste into reading glasses
Claudia Machaieie, a Mozambican green business innovator transforming marine waste into reading glasses
Matilde Mawelele Rungo, a Mozambican tech-preneur helping to drive digital transformation in the country
Matilde Mawelele Rungo, a Mozambican tech-preneur helping to drive digital transformation in the country

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