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Poised for Exit: A Woman Entrepreneur's Guide to Business Transition by Julie Keyes

May 7, 2022 Melanie Hawken

Book Review

Are you Poised for Exit in your business? That’s the important question asked by author and business exit expert Julie Keyes. In her new book, Poised for Exit: A Woman Entrepreneur's Guide to Business Transition, Julie says that one of the hard facts in business you need to come to terms with is that, regardless of your age, gender, industry, or company size, you will eventually need to exit from your business. How well you exit is largely dependent upon how well and early you plan. 

Julie Keyes’ new book, Poised for Exit: A Woman Entrepreneur's Guide to Business Transition has been written to prepare you and your business for a future exit based on your own terms. Your business exit will likely be the biggest financial transaction of your life, and for the majority, you have one shot at doing it right. Julie has prepared a range of tools and checklists in this book that are meant to help you lay some of the groundwork on your exit journey. It will also give you a guide for what comes after you make that exit from your business.

Author Quotes

You may be one of the many women business owners who fears the inevitable, bittersweet day that you will have to exit from your business. You may be asking yourself, “Who am I without my business?”, or “What will become of my employees?” or “Who could run this business better than I can?” If any of those questions resonate with you, you’re not alone. 

This book is intended to raise the consciousness of women who own and run their own companies but are unclear what a successful exit entails, who’s involved, and what exit options might be available to them.

Let’s face it, the likelihood of you finding a buyer or successor who would or could run the company just as you is impossible. Why? Because we are all different. That doesn’t mean the company, culture, brand and market focus would necessarily change, but the way any person leads and grows a business and manages its employees varies.

About the author

Julie Keyes is a national speaker, teacher, business consultant and Certified Exit Planner. As a life-long entrepreneur, and current faculty member for Hoopis Performance Network and the Exit Planning Institute, she brings an uncommon set of skills and talent to every speaking and consulting engagement. Julie is the owner of KeyeStrategies, a small business advisory firm, and she has recently launched her own podcast show titled Poised for Exit. Her mission with every reader, client or audience member is to unpack the mystery of Business Exit Planning, explain the process and provide a road map for succession that owners can understand, and advisers can implement. Her mission is to help entrepreneurs exit on their own terms and not someone else’s.

www.poisedforexit.com


Why LoA loves it…

One of the most important and challenging decisions you have to make as an entrepreneur and a successful business founder is around your succession planning. Who will take over the reins of your business when you eventually want to step down yet hopefully secure the future of the business in other hands? Making the right decisions for both you and the business is key to your future and that of your employees and stakeholders. Also, knowing how to deal with the inevitable mixed emotions that will emerge during the process also requires some calm, clear thinking and support. Julie Keyes’ book is such a useful tool for this journey and feels like having your personal exit coach on your side with the right advice and insight you need. A great read for any woman entrepreneur looking to plan for the future with a well planned exit in mind. — Melanie Hawken, founder & ceo, Lionesses of Africa

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Silk Sensation…Nothing is quite as luxurious as silk, that’s why we love the ‘Africa on Silk’ collections from Eki, founded by Hazel Eki Osunde. Eki is known for its signature soft silks and ethereal c Image of the Day / Nokware Skincare

Sustainable skincare…We love to see natural cosmetics companies with a sustainable approach to business succeeding in Africa, and Nokware Skincare, founded by Tutuwa Ahwoi in Ghana is a great example. She f Image of the Day / Dounia Home

Statement lighting… from Dounia Home, the home of innovative, handcrafted and ethically made Moroccan lighting and home decor founded by Dounia Tamri-Loeper. Her company designs, produces and brings to market hi Image of the Day / Afrobotanics

Nature inspired haircare… Banish dry hair with the Afrobotanics Hemp Seed Oil moisturising conditioner created by Ntombenhle Khathwane, a South African entrepreneur and advocate for natural hair and body produc Image of the Day / Happy Coffee

Happy Coffee Experiences…If you are a fan of great coffee you will love Happy Coffee, founded by Princess Adeyinka Tekenah in Nigeria. She is a Coffee Entrepreneur and a Mom, and the founder of this growing ind Image of the Day / Mon Choco

Chocolate gifting goodies…Who doesn’t love a chocolate gift at this time of the year? So where better to sample some of the finest chocolate on the African continent than in Cote d’Ivoire, from Mon Cho Image of the Day / Spez Catering

Celebratory cake…If you are anything like the sweet treat-loving team at Lionesses of Africa, you will love a slice of the great cakes on offer from Spez Catering in Kenya, founded by Esmeralda De Souza-Obwaka Image of the Day / Eloli

African luxury couture…For those who want to stand out from the crowd, Dibo Ndumbe Eyoh, co-founder and co-creative Director of Eloli, an award-winning luxury African fashion brand in Cameroon, has just what you need. Image of the Day / The Joinery

Sustainable Tote Bags…We have always been big fans of The Joinery, the sustainable and ethical product design brand based in South Africa founded by Natalie and Kim Ellis, and their exciting Future Tex™ fa Image of the Day / Barbara McKenzie

Classic meets contemporary…If you are in the market for classic-inspired yet modern clothing which is both stylish and ultra-feminine and trans-seasonal to wear throughout the year, then Kendi Sapepa, found

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