Startup Story
Flowers make any event a special occasion, and in Mozambique, entrepreneur Amália Ngoca, founder of Malita Investimentos, is expanding her already successful event management company to include floral decorations.
LoA chatted to founder Amália Ngoca about her business and her aspirations for the future.
What does your company do?
At Malita Investimentos, we consult in Accounting, Marketing, Planning and Decoration of Events.
“Our products and services are different because we serve the needs of customers looking for innovation.”
What inspired you to start your company?
First was the passion in accounting because only professional accounting techniques by ITC count, and secondly for the pleasure of doing events.
Why should anyone use your service or product?
Our products and services are different because we serve the needs of customers looking for innovation. We have fair prices and quality services, and ensure compliance with deadlines agreed with the client.
Tell us a little about your team
My team is divided into two teams - in the Consultancy I have 2 technicians, fixed in the office, and we have several collaborators who work in events. During events I work with several groups on an occasional basis. Both groups are very fond of work, they are friendly, fun, serious in what they do and with great responsibility and each group has an event coordinator, where each one responds to the projects.
“We embrace a new specialist area of flower arrangements, and we hope to explore this new area of activity more.”
Share a little about your entrepreneurial journey. And, do you come from an entrepreneurial background?
At the age of 18, I started to sell clothes from neighboring South Africa and Swaziland. Then I opened a Lady Unixesso Hair Salon, where I worked with my sister, did makeup and took care of the brides, and where my cousin Fred took care of the hair cuts - male hair. In 2009 after the wedding, I left the salon with my brother and in 2011 I started with consulting that is right for you, and Malita Investimentos was officially created. I have a Master's in Business Management from USTM and a Professional Accounting Technician, and I also a member of Ocam. And the fact that working in a company with entrepreneurs that our daily life gives you helps a lot in this entrepreneurial journey.
What are your future plans and aspirations for your company?
Firstly, having our own facilities, and expanding our services further. And we embrace a new specialist area of flower arrangements, and we hope to explore this new area of activity more.
What gives you the most satisfaction being an entrepreneur?
The satisfaction comes from being able, being open to embrace the new activities. And also being an entrepreneurial woman and wanting to do, knowing how to do, and someone who is not afraid to try new areas of work.
“We embrace a new specialist area of flower arrangements, and we hope to explore this new area of activity more.”
“The satisfaction comes from being able, being open to embrace the new activities.”
What's the biggest piece of advice you can give to other women looking to start-up?
Don't give up. Know how to listen and have an open mind to ask and receive advice. Women do not be afraid of challenges, and just start with what little you have, start, just start will not feel like stopping because you will enjoy what you do. Do something that you like and that is good for the company.
About Amália Ngoca
Amália Ngoca is the founder and General Manager of Malita Investimentos in Mozambique, which was created in 2011, has 2 permanent employees and several eventing employees. She has a Master in Business Management from USTM, and her business is focused on Consulting in Accounting, Marketing, Planning and Decorating events. After noticing that events were requesting specialist flower arrangements and decorations, Amália ended up expanding the business to invest in this area of expertise (Flowers Box), providing floral decorations for weddings, including the bride and groom's car, bridal bouquets, labels, etc. She is 38 years old, married, with two kids.
Contact or follow Malita Investimentos
FACEBOOK | INSTAGRAM | EMAIL Maly.ngoca11@gmail.com
Why LoA loves it….
Any successful woman entrepreneur knows that in order to keep the business growing and thriving, you have to continually look for new opportunities. For Amália Ngoca, that came in the form of expanding her business to incorporate floral decorations for her many events. Today, her clients are benefitting from this expanded service offering, and so is the business. — Melanie Hawken, founder & ceo of Lionesses of Africa