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Lionesses of Africa

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The Pride of Africa's Women Entrepreneurs

the pride of Africa's women entrepreneurs

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The Empowered Entrepreneur 2018: Mastering the art of a thriving business by Elizabeth Cairns

March 31, 2019 Melanie Hawken
Elizabeth Cairns

Elizabeth Cairns

The way we do business is changing. Entrepreneurs are recognizing that there is a more enlightened way to work. One that inspires and sustains them and enables their business to truly thrive. Author Elizabeth Cairns in her new book The Empowered Entrepreneur sets you firmly on the path to mastering the art of growing a thriving and sustainable business. 


Through a powerful process, based on years of experience, author Elizabeth Cairns takes you on an inspiring and emancipating journey of professional mastery. You will explore the many facets of running a successful business in a way that helps you put your talent, passion, vitality and creativity at the heart of everything you do. By showing you how to make congruent, confident decisions for your work, curate your workload, manage your process, say no with grace and much more besides, this book will help you take back the power in your life and the control of your business. Supporting you to overcome procrastination, battle overwhelm, create space and manage your time are just some of the ways in which this book liberates you from what's getting in your way, and shows you how to work with greater efficiency and ease. This is business as it's meant to be; inspired, creative, passionate powerful and purposeful. Empowered!

Author quotes

There is something utterly empowering about running a business on your terms, one that plays to your unique strengths and engages your passions.

When you are running an authentic business you can be brave and make choices that open doors, move you in the direction of your dreams and get a taste of what it's like to fulfill your creative potential. 

Everything you need to run a thriving business and live an inspired life is inside you. 


About the author

Elizabeth Cairns is the author of The Empowered Entrepreneur published in 2018 and the editor of Brand Brilliance by Fiona Humberstone. As a coach, facilitator, writer and holistic therapist, Elizabeth Cairns has worked closely with hundreds of entrepreneurs in the last 15 years. She understands what it takes to create a thriving business and live an empowered life. Her particular passion is working with creative entrepreneurs. Through workshops, retreats and one to one work, she helps them reconnect with their innate wisdom, discern what is truly important and create a life of purpose and meaning. She supports her clients to uncover a more authentic way of working that challenges conventional norms and breaks the boundaries of what’s possible. Gifted with laser beam insight and an inspirational and sensitive approach, she brings crystal-clear clarity in moments and holds truly transformational space for her clients. 

www.elizabethcairns.com


Why LoA loves it….

Most entrepreneurs acknowledge that at many times during their business building journeys they have battled challenges overcoming procrastination, a sense of overwhelm, the need to create space in the business to thrive personally, and to better manage precious time. So Elizabeth Cairns’ new book, The Empowered Entrepreneur, is a breath of fresh air, and a practical way to encourage the introspection and perspective needed to move into a new and authentic way of living and working. This is a great read, beautifully illustrated, to help you to feel more empowered in your entrepreneurial life. --- Melanie Hawken, founder and ceo of Lionesses of Africa

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MEET THE 10 FINALISTS — We look forward to announcing the winning women founders on 19 November 2025.


CELEBRATING 10 YEARS


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Sustainable Home Decor…If you want to make a statement with your interior design and home decor, and at the same make a contribution to supporting eco-friendly enterprise, then these unique decor pieces from Qu Image of the Day / Eki

Silk Sensation…Nothing is quite as luxurious as silk, that’s why we love the ‘Africa on Silk’ collections from Eki, founded by Hazel Eki Osunde. Eki is known for its signature soft silks and ethereal c Image of the Day / ‘57 Chocolate

Bean to bar luxury chocolate… Taste the difference with the finest chocolate lovingly produced by ‘57 Chocolate, the pioneer bean to bar chocolate manufacturer in Ghana, created by sisters Kimberle Image of the Day / Kebe Home

Handcrafted home decor …We are big fans of the work of Manuela Kamadjou, an interior architecture and design entrepreneur who transforms homes and spaces in Cameroon through her business, Kebe Home. Her new Echo V Image of the Day / Pichulik

Beautiful bracelets… Introducing The Aruba Bracelets by Katherine-Mary Pichulik, the founder and designer behind the Pichulik line of accessories. Pichulik is an ethical jewellery, accessories and womenswear atelie Image of the Day / Eva Sonaike

Vibrant textile design…This striking textile design by Eva Sonaike caught our eye this morning. Like the rest of the world, we love the African aesthetic which is increasingly finding its way into global interio Image of the Day / Adèle Dejak

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Built on Purpose: Discover Your Deep Inner Why and Manifest the Business of Your Dreams by Betsy Fore
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Dream Big and Win: Translating Passion into Purpose and Creating a Billion-Dollar Business by Liz Elting
After the Idea: What It Really Takes to Create and Scale a Startup by Julia Austin
After the Idea: What It Really Takes to Create and Scale a Startup by Julia Austin

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