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Success needs a superb team

September 29, 2015 Melanie Hawken

Many entrepreneurs think a good idea will ensure success.  Then they present their idea to an investor and get the response below:

 
 

Investors know that ideas are just pieces of paper, and that it will take a huge amount of work to turn your idea into a success - and for that you will need a very good team!

Success will need many skills

 
 

I once watched a video covering all the skills a great leader needs.  I was doing well until they got to financial skills.  It didn't get better!  The punchline of the video though was this: Many skills are needed to build a great business. No one person has all these skills.  But you can build a team that has all the skills needed.

 
 

Make sure that you build a team that has all the skills your venture needs.  Many of the startups I mentor lack vital skills they needed to succeed, because they all have the same set of skills.  One startup for example had superb skills in many areas, but could not do marketing to save their lives.  Bringing in another person with these skills made a huge difference.

Surface the soft stuff early

 
 

Many teams start out well - but when things take off and the pressure is on, the fighting starts.  Take time at the beginning to surface all the soft factors and work these out. For example, Luthando and Sipho launch a startup together as 50/50 partners.  Luthando is married with kids, Sipho is single.  Months down the line when the work is piling up, Sipho is unhappy about being only a 50% shareholder when he works till midnight every night, while Luthando leaves at 5 to go home to his family.  Use a skilled facilitator at the beginning (if you're in the Cape I can recommend Mignon Keyser) to help you surface and work through all these things before the going gets tough.

Bring in older people

I was very fortunate to have two much older partners in my first venture (Uwe is eighteen years older than me, and his brother Reinhard thirty years older; above, catching up last year).  I was a brash young man with great technical skills and not much else.  They taught me a tremendous amount and had the many skills I lacked.  Together we made a formidable team.  Today there are many retired executives with superb skills who are bored with golf who could be enticed into joining an exciting startup, especially one that is working...

 
 

Neil_Hinrichsen01.png
Neil Hinrichsen is the founder of Koi. An entrepreneur all his life, Neil has cofounded two startups both of which were acquired, and is now working to develop the next generation of entrepreneurs in SA through his Koi platform, comprising a methodology for startups, classes, coffee sessions, mentoring, the KoiTips newsletters and a thriving online group.  He loves working with young entrepreneurs who want to change the world.  Neil also helps Microsoft with their BizSpark programme for top startups, provides mentoring at the Innovation Hub and other incubators, consults with corporates, advises the CSIR in South Africa on commercialising research, is an accredited specialist with the University of Pretoria and serves on the advisory board for Stellenbosch University's LaunchLab incubator. On the personal side he's involved in youth ministry and mentoring township teenagers. Learn more about Koi:  KOI GUIDE | EMAIL neil@koistrategy.com

 

In Guest Blog Tags Neil Hinrichsen
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Tech FoundHER AFRICA CHALLENGE

MEET THE 10 FINALISTS — We look forward to announcing the winning women founders on 19 November 2025.


CELEBRATING 10 YEARS


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Statement lighting… from Dounia Home, the home of innovative, handcrafted and ethically made Moroccan lighting and home decor founded by Dounia Tamri-Loeper. Her company designs, produces and brings to market hi Image of the Day / Mash. T Design Studio

Award-winning furniture design…We are big fans of talented South African designer Thabisa Mjo, founder of Mash. T Design Studio in Johannesburg, and these fabulous side tables are firm customer favouri Image of the Day / Quazi Design

Sustainable Home Decor…If you want to make a statement with your interior design and home decor, and at the same make a contribution to supporting eco-friendly enterprise, then these unique decor pieces from Qu Image of the Day / Eki

Silk Sensation…Nothing is quite as luxurious as silk, that’s why we love the ‘Africa on Silk’ collections from Eki, founded by Hazel Eki Osunde. Eki is known for its signature soft silks and ethereal c Image of the Day / ‘57 Chocolate

Bean to bar luxury chocolate… Taste the difference with the finest chocolate lovingly produced by ‘57 Chocolate, the pioneer bean to bar chocolate manufacturer in Ghana, created by sisters Kimberle Image of the Day / Kebe Home

Handcrafted home decor …We are big fans of the work of Manuela Kamadjou, an interior architecture and design entrepreneur who transforms homes and spaces in Cameroon through her business, Kebe Home. Her new Echo V Image of the Day / Pichulik

Beautiful bracelets… Introducing The Aruba Bracelets by Katherine-Mary Pichulik, the founder and designer behind the Pichulik line of accessories. Pichulik is an ethical jewellery, accessories and womenswear atelie Image of the Day / Eva Sonaike

Vibrant textile design…This striking textile design by Eva Sonaike caught our eye this morning. Like the rest of the world, we love the African aesthetic which is increasingly finding its way into global interio Image of the Day / Adèle Dejak

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