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Essential Read: 'Do Cool Sh*t' by Miki Agrawal

April 24, 2015 Melanie Hawken
Miki Agrawal, author, serial entrepreneur, angel investor, speaker and tv personality

Miki Agrawal, author, serial entrepreneur, angel investor, speaker and tv personality

 

“…it’s cool to care and be excited about ideas, it’s cool to be proactive, it’s cool to mess up, it’s cool to work your ass off on something that is meaningful to you, and it’s cool to keep trying when the odds are stacked against you.”

- Miki Agrawal, author, serial entrepreneur, angel investor, speaker and tv personality

 

Do Cool Sh*t: Quit Your Day Job, Start Your Own Business, and Live Happily Ever After is less of a how-to book and rather more of a personal roller-coaster ride of a story on how one hip, trendy and highly ambitious entrepreneur did it for herself. It is unconventional in its approach, yet hugely inspirational, encouraging, funny and liberating for anyone reading it. 

If you are a young, ‘would-be’ entrepreneur with a business idea in the making, but lacking the tenacity and gung-ho approach needed to make it happen, then Miki Agrawal’s book is a must-read. This is not your conventional practical, step-by-step business book that tells you how things must be done in order to succeed in building that multi-billion dollar company you aspire to. Instead, it is a story of how one gutsy young woman with several big dreams to fulfil, went out there and did it for herself.

Miki Agrawal, who founded New York City's farm-to-table pizzeria business, Wild, at age 25, and then went on to startup two more successful business ventures, presents a unique approach to other young entrepreneurs who might have similar business dreams. Writing in a chatty style that makes you feel you are sitting in a trendy coffee shop, sharing a latte and getting advice from a friend, she shares her own stories and insights on the road to business success and personal fulfillment. Simple yet powerful, Miki Agrawal's writing style and approach inspires readers to move away from conventional thinking and restrictions, encouraging and inspiring them to pursue their passions and make a living at the same time - not to mention giving them a motivational kick-up-the-butt to get them going when needed. 

“Starting and owning a business is a grind, often times thankless, and can send you on an emotional roller coaster. All of this requires energy. A lot of it. It requires daily discipline, failing forward (yes, fail) and figuring things out day by day. To keep motivating to do something every day requires so much passion for your business EVERY DAY. My advice is this: You must dig deep inside and find the motivation to act on your idea every single day for at least a month straight (to start). Try it. Ask yourself if you can do that. Your passion must be unwavering. If you do occasionally feel yourself losing passion for your business (after 30 days of day in, day out - you are human after all), take a couple of days off, recharge, go find nature and allow yourself to stop and think and find the motivation to act again.”

About Miki

Miki Agrawal, author of Do Cool Sh*T: Quit Your Day Job, Start Your Own Business, and Live Happily Ever After, is a successful serial entrepreneur, keynote speaker, and TV personality. She was named one of Forbes's 2013 "Millennials on a Mission" and was the recipient of a 2013 Tribeca Disruptive Innovation Award. A Cornell University graduate, she is the founder of the highly acclaimed farm-to-table pizza restaurant WILD, which she opened at age twenty-six in New York City without any experience in the restaurant business. She has partnered with Zappos.com CEO Tony Hsieh to open a third restaurant in Las Vegas. She is the founder of THINX, a sustainable underwear solution for women around the world allowing them to live more comfortably without worrying about their "time of the month." She is also a partner in Super Sprowtz, a children's multimedia company that teaches kids about healthy eating. Miki is a half- Japanese, half-Indian French Canadian American who lives in New York City.

You can find out more at www.docoolshit.org


Why LoA loves it….

At LoA, we think this is a refreshing and inspiring read for any young, aspirant entrepreneur with a business idea to give them the confidence they might need to get up and go and turn it into a reality. Written in a chatty, hip and no-nonsense style, it has the feel of a conversation in a coffee shop with a friend, rather than a business how-to book. Instead of simply giving practical advice on how to start up a new business, it instead motivates, inspires and provides the reader with every reason to just go out there and do it for themselves. --- Melanie Hawken, founder and editor-in-chief of Lionesses of Africa
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Tech FoundHER AFRICA CHALLENGE

MEET THE 10 FINALISTS — We look forward to announcing the winning women founders on 19 November 2025.


CELEBRATING 10 YEARS


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Statement lighting… from Dounia Home, the home of innovative, handcrafted and ethically made Moroccan lighting and home decor founded by Dounia Tamri-Loeper. Her company designs, produces and brings to market hi
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Award-winning furniture design…We are big fans of talented South African designer Thabisa Mjo, founder of Mash. T Design Studio in Johannesburg, and these fabulous side tables are firm customer favouri
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Sustainable Home Decor…If you want to make a statement with your interior design and home decor, and at the same make a contribution to supporting eco-friendly enterprise, then these unique decor pieces from Qu
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Silk Sensation…Nothing is quite as luxurious as silk, that’s why we love the ‘Africa on Silk’ collections from Eki, founded by Hazel Eki Osunde. Eki is known for its signature soft silks and ethereal c
Image of the Day / ‘57 Chocolate

Bean to bar luxury chocolate… Taste the difference with the finest chocolate lovingly produced by ‘57 Chocolate, the pioneer bean to bar chocolate manufacturer in Ghana, created by sisters Kimberle
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Handcrafted home decor …We are big fans of the work of Manuela Kamadjou, an interior architecture and design entrepreneur who transforms homes and spaces in Cameroon through her business, Kebe Home. Her new Echo V
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Beautiful bracelets… Introducing The Aruba Bracelets by Katherine-Mary Pichulik, the founder and designer behind the Pichulik line of accessories. Pichulik is an ethical jewellery, accessories and womenswear atelie
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Luxury statement accessories…We are big fans of luxury jewellery and accessories made with love and passion on the African continent, and Adèle Dejak in Kenya is the epitome of handmade luxury. The
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Traditional craft elevated…We love the impact-driven accessories created by Márcia Nangy O’Connell, founder and artistic director of Dathonga Designs in Mozambique. Since 2010, she has establis Image of the Day / Dounia Home

Statement lighting… from Dounia Home, the home of innovative, handcrafted and ethically made Moroccan lighting and home decor founded by Dounia Tamri-Loeper. Her company designs, produces and brings to market hi Image of the Day / Mash. T Design Studio

Award-winning furniture design…We are big fans of talented South African designer Thabisa Mjo, founder of Mash. T Design Studio in Johannesburg, and these fabulous side tables are firm customer favouri Image of the Day / Quazi Design

Sustainable Home Decor…If you want to make a statement with your interior design and home decor, and at the same make a contribution to supporting eco-friendly enterprise, then these unique decor pieces from Qu Image of the Day / Eki

Silk Sensation…Nothing is quite as luxurious as silk, that’s why we love the ‘Africa on Silk’ collections from Eki, founded by Hazel Eki Osunde. Eki is known for its signature soft silks and ethereal c Image of the Day / ‘57 Chocolate

Bean to bar luxury chocolate… Taste the difference with the finest chocolate lovingly produced by ‘57 Chocolate, the pioneer bean to bar chocolate manufacturer in Ghana, created by sisters Kimberle Image of the Day / Kebe Home

Handcrafted home decor …We are big fans of the work of Manuela Kamadjou, an interior architecture and design entrepreneur who transforms homes and spaces in Cameroon through her business, Kebe Home. Her new Echo V Image of the Day / Pichulik

Beautiful bracelets… Introducing The Aruba Bracelets by Katherine-Mary Pichulik, the founder and designer behind the Pichulik line of accessories. Pichulik is an ethical jewellery, accessories and womenswear atelie Image of the Day / Eva Sonaike

Vibrant textile design…This striking textile design by Eva Sonaike caught our eye this morning. Like the rest of the world, we love the African aesthetic which is increasingly finding its way into global interio Image of the Day / Adèle Dejak

Luxury statement accessories…We are big fans of luxury jewellery and accessories made with love and passion on the African continent, and Adèle Dejak in Kenya is the epitome of handmade luxury. The

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After the Idea: What It Really Takes to Create and Scale a Startup by Julia Austin

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