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Essential Read: From Gomba to the White House: The journey of an African Woman Entrepreneur by Rehmah Kasule

October 25, 2015 Melanie Hawken
Rehmah Kasule, author and entrepreneur

Rehmah Kasule, author and entrepreneur

This book is not just a story; it is a personal and business development tool that will practically teach you how to believe in yourself, learn how to dare to be different, to share, learn, and collaborate with others. It will teach you the power of networking, mentorship, and paying it forward. It will teach you that each one of us can make a difference and that you can achieve anything in life as long as you know who you are, believe in yourself, and have confidence.

"My vision is to create a new generation of African women leaders who are economically independent, socially responsible and politically active. Creating strong, quality women leaders will influence policies and create more programmes for the empowerment of girls and women, which will create a multiplier effect that will have a positive impact on many women on the continent."

The book will take you through the journey of an African woman entrepreneur who has travelled from a small remote village of Gomba in Uganda to the White House in Washington, USA. Though based on true life experiences, this book is not just a story; it is a personal and business development tool that will practically teach you how to believe in yourself, learn how to dare to be different, to share, learn, and collaborate with others. It will teach you the power of networking, mentorship, and paying it forward. It will teach you that each one of us can make a difference and that you can achieve anything in life as long as you know who you are, believe in yourself, and have confidence. Whether you are man or woman, younger or old, whether you are in Mumbai, Guatemala, Singapore, Seattle, Milan, or Liberia, this story has a common thread that binds us as human beings: belief, dreams, and hope. We are all natural winners, but although we have automatic levels of self-confidence and belief as children, these can often be lost as we grow up. Rehmah Kasule is a true testimony that your background does not determine your future; the power is in your hands to design your destiny. She shares practical tools, which have enabled her to rise from mere survival to success and significance beyond her dreams. If you are not sure of your next step, by the time you finish this book, you will be a go-getter. For the aspiring entrepreneurs, it will give you easy steps on how to become your own boss.

 

"My father died when I was eight years old, and at a young age I saw my mom turn one shilling into 100 shillings. Her philosophy was that richness comes from the heart. It isn’t about how much money you have but how you use what you have efficiently."

About the Author

Rehmah Kasule is an International Award Winner - Goldman Sachs/Fortune Global Women Leaders Award Winner 2014, TIAW-World of Difference 100 Awards 2011 Rehmah Kasule is a Chartered Marketer, an Entrepreneur owning a marketing agency, Century Marketing and she is the Founder of CEDA International specializing in education, mentoring, leadership and entrepreneurship. She is a Certified Trainer and Enterprise Development Expert Consultant with International trade Centre, European Investment Bank and African Development Bank. As an International Motivational Speaker, she has spoken at TEDx, World Islamic Economic Forum, Fortune Most Powerful Women's Summit and the UN High Level Dialogue on Financing for Sustainable Development. She spearheaded the designing of the National Export Strategy - Gender Dimension, a national initiative that mainstreams women into the export sector. She has a vision of “creating a new generation of women leaders who are economically independent, socially responsible and politically active.” Her work was recognized by President Barack Obama at the Presidential Summit on Entrepreneurship in 2010, won The International Alliance for Women, World of Difference 100 Awards 2011 and the Goldman Sachs/Fortune Global Women Leaders Award 2014. Amanda Ellis, a gender specialist described Rehmah as “an African Light House” which is guiding the future generation. Recognized by the Kabaka – the King of Buganda, Rehmah joined the Buganda Kingdom Lukiiko (the Parliament) earning her the prestigious title – Owekitibwa (Honorable). Rehmah is an ALI/Aspen Leadership Fellow, a Synergos Senior Fellow, a VV Lead Fellow, and is a member of the Organization of Islamic Corporation-OIC Think Tank for Peace, Security and Mediation. Rehmah sits on local and international boards including New Faces New Voices, a Graça Machel initiative that promotes women's financial inclusion and leadership.

Websites  http://ceda-uganda.org    http://www.centurymarketing.co.ug

"Life isn’t about me, it is about everyone else around me. In my organisation, we emphasise the concept of paying it forward. We can all invest in others by using the saying that ‘leadership is like a candle – one can light many without losing its glow, but together they create more light and better heat’."


Why LoA loves it….

There is something special about those women entrepreneurs in Africa who genuinely believe in the power of paying it forward, mentoring, supporting others, and creating opportunities that will uplift those around them. The inspirational Ugandan author, social entrepreneur, and passionate advocate for women and children’s upliftment, Rehmah Kasule, is one such person. It is quite humbling to look at the amazing impact that one woman can have on so many thousands of lives because of her vision, passion and absolute belief in making change happen - she is a real inspiration! --- Melanie Hawken, founder and editor-in-chief of Lionesses of Africa
In Essential Tags Books
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LIONESS WEEKENDER COVER STORIES

LIONESS WEEKENDER COVER STORY
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Zanele Njapha, a transformational business leadership coach
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Mekdes Mesfin, a proudly Ethiopian fashion designer and manufacturer
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Morongwe Mokone, a passionate champion of artisanal homeware
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IMAGE OF THE DAY. CELEBRATING WOMAN MADE IN AFRICA.

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Big bold accessories…We are big fans of luxury jewellery and accessories made with love and passion on the African continent, and Adèle Dejak in Kenya is the epitome of handmade luxury. The brand c
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Healthy snack treats…We love showcasing Africa’s women agribusiness builders, and ReelFruit, founded by Affiong Williams, is inspirational - it’s the largest fruit processing, packaging and distributi
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Made in Rwanda Handbag…A passion for handcrafted accessories, combined with a sense of pride for ‘Made in Rwanda’ products, inspired Dokmai Rwanda founder, Bernadette Umunyana, to create a company
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Pot plants delivered… Give gifts that will last, such as these stunning plants in individual pots from The Nanjala Company in Kenya, founded by Teresa Nanjala Lubano. This online store creates customized
Image of the Day / Sari for Change

Sustainable Sari Glamour - If you want to wear a robe that makes you feel and look glamorous, then Rayana Edwards, founder of Harem in South Africa, has a range of fabulous robes all made from sari fabrics. She has
Image of the Day / MonChoco

Pure chocolate heaven…If you are a chocolate lover, then you need to experience raw chocolate at its finest, and Dana Mroueh, founder of MonChoco an artisan chocolatier in Côte d’Ivoire, has just what y
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Say it with flowers…If you want to make someone feel special, then there is no better way than with the gift of fresh flowers, and Mulandi Brindes in Mozambique, founded by Vanessa Guilherme Nhabete, creates
Image of the Day / Mariée Eventos

The Wedding Planner…Every big celebration day needs great organization, and that’s where Iris Lezi Munguambe, founder of Mariée Eventos in Mozambique, is your go-to person. She launched he
Image of the Day / Dounia Home

Statement lighting… from Dounia Home, the home of innovative, handcrafted and ethically made Moroccan lighting and home decor founded by Dounia Tamri-Loeper. Her company designs, produces and brings to market hi
Image of the Day / Adèle Dejak

Big bold accessories…We are big fans of luxury jewellery and accessories made with love and passion on the African continent, and Adèle Dejak in Kenya is the epitome of handmade luxury. The brand c Image of the Day / ReelFruit
 
Healthy snack treats…We love showcasing Africa’s women agribusiness builders, and ReelFruit, founded by Affiong Williams, is inspirational - it’s the largest fruit processing, packaging and distributi Image of the Day / Dokmai Rwanda

Made in Rwanda Handbag…A passion for handcrafted accessories, combined with a sense of pride for ‘Made in Rwanda’ products, inspired Dokmai Rwanda founder, Bernadette Umunyana, to create a company Image of the Day / Eki Silk

Silk Serenity…Nothing is quite as luxurious as silk, that’s why we love the ‘Africa on Silk’ collections from Eki, founded by Hazel Eki Osunde. Her latest Deep Dive Collection is inspired by the p Image of the Day / The Nanjala Company

Pot plants delivered… Give gifts that will last, such as these stunning plants in individual pots from The Nanjala Company in Kenya, founded by Teresa Nanjala Lubano. This online store creates customized Image of the Day / Sari for Change

Sustainable Sari Glamour - If you want to wear a robe that makes you feel and look glamorous, then Rayana Edwards, founder of Harem in South Africa, has a range of fabulous robes all made from sari fabrics. She has Image of the Day / MonChoco

Pure chocolate heaven…If you are a chocolate lover, then you need to experience raw chocolate at its finest, and Dana Mroueh, founder of MonChoco an artisan chocolatier in Côte d’Ivoire, has just what y Image of the Day / Mulandi Brindes

Say it with flowers…If you want to make someone feel special, then there is no better way than with the gift of fresh flowers, and Mulandi Brindes in Mozambique, founded by Vanessa Guilherme Nhabete, creates Image of the Day / Mariée Eventos

The Wedding Planner…Every big celebration day needs great organization, and that’s where Iris Lezi Munguambe, founder of Mariée Eventos in Mozambique, is your go-to person. She launched he Image of the Day / Dounia Home

Statement lighting… from Dounia Home, the home of innovative, handcrafted and ethically made Moroccan lighting and home decor founded by Dounia Tamri-Loeper. Her company designs, produces and brings to market hi

STARTUP STORIES. MEET THE WOMEN WHO’VE LAUNCHED.

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