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Lionesses of Africa

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The Pride of Africa's Women Entrepreneurs

the pride of Africa's women entrepreneurs

Lionesses of Africa

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Essential Read: From Gomba to the White House: The journey of an African Woman Entrepreneur by Rehmah Kasule

October 25, 2015 Melanie Hawken
Rehmah Kasule, author and entrepreneur

Rehmah Kasule, author and entrepreneur

This book is not just a story; it is a personal and business development tool that will practically teach you how to believe in yourself, learn how to dare to be different, to share, learn, and collaborate with others. It will teach you the power of networking, mentorship, and paying it forward. It will teach you that each one of us can make a difference and that you can achieve anything in life as long as you know who you are, believe in yourself, and have confidence.

"My vision is to create a new generation of African women leaders who are economically independent, socially responsible and politically active. Creating strong, quality women leaders will influence policies and create more programmes for the empowerment of girls and women, which will create a multiplier effect that will have a positive impact on many women on the continent."

The book will take you through the journey of an African woman entrepreneur who has travelled from a small remote village of Gomba in Uganda to the White House in Washington, USA. Though based on true life experiences, this book is not just a story; it is a personal and business development tool that will practically teach you how to believe in yourself, learn how to dare to be different, to share, learn, and collaborate with others. It will teach you the power of networking, mentorship, and paying it forward. It will teach you that each one of us can make a difference and that you can achieve anything in life as long as you know who you are, believe in yourself, and have confidence. Whether you are man or woman, younger or old, whether you are in Mumbai, Guatemala, Singapore, Seattle, Milan, or Liberia, this story has a common thread that binds us as human beings: belief, dreams, and hope. We are all natural winners, but although we have automatic levels of self-confidence and belief as children, these can often be lost as we grow up. Rehmah Kasule is a true testimony that your background does not determine your future; the power is in your hands to design your destiny. She shares practical tools, which have enabled her to rise from mere survival to success and significance beyond her dreams. If you are not sure of your next step, by the time you finish this book, you will be a go-getter. For the aspiring entrepreneurs, it will give you easy steps on how to become your own boss.

 

"My father died when I was eight years old, and at a young age I saw my mom turn one shilling into 100 shillings. Her philosophy was that richness comes from the heart. It isn’t about how much money you have but how you use what you have efficiently."

About the Author

Rehmah Kasule is an International Award Winner - Goldman Sachs/Fortune Global Women Leaders Award Winner 2014, TIAW-World of Difference 100 Awards 2011 Rehmah Kasule is a Chartered Marketer, an Entrepreneur owning a marketing agency, Century Marketing and she is the Founder of CEDA International specializing in education, mentoring, leadership and entrepreneurship. She is a Certified Trainer and Enterprise Development Expert Consultant with International trade Centre, European Investment Bank and African Development Bank. As an International Motivational Speaker, she has spoken at TEDx, World Islamic Economic Forum, Fortune Most Powerful Women's Summit and the UN High Level Dialogue on Financing for Sustainable Development. She spearheaded the designing of the National Export Strategy - Gender Dimension, a national initiative that mainstreams women into the export sector. She has a vision of “creating a new generation of women leaders who are economically independent, socially responsible and politically active.” Her work was recognized by President Barack Obama at the Presidential Summit on Entrepreneurship in 2010, won The International Alliance for Women, World of Difference 100 Awards 2011 and the Goldman Sachs/Fortune Global Women Leaders Award 2014. Amanda Ellis, a gender specialist described Rehmah as “an African Light House” which is guiding the future generation. Recognized by the Kabaka – the King of Buganda, Rehmah joined the Buganda Kingdom Lukiiko (the Parliament) earning her the prestigious title – Owekitibwa (Honorable). Rehmah is an ALI/Aspen Leadership Fellow, a Synergos Senior Fellow, a VV Lead Fellow, and is a member of the Organization of Islamic Corporation-OIC Think Tank for Peace, Security and Mediation. Rehmah sits on local and international boards including New Faces New Voices, a Graça Machel initiative that promotes women's financial inclusion and leadership.

Websites  http://ceda-uganda.org    http://www.centurymarketing.co.ug

"Life isn’t about me, it is about everyone else around me. In my organisation, we emphasise the concept of paying it forward. We can all invest in others by using the saying that ‘leadership is like a candle – one can light many without losing its glow, but together they create more light and better heat’."


Why LoA loves it….

There is something special about those women entrepreneurs in Africa who genuinely believe in the power of paying it forward, mentoring, supporting others, and creating opportunities that will uplift those around them. The inspirational Ugandan author, social entrepreneur, and passionate advocate for women and children’s upliftment, Rehmah Kasule, is one such person. It is quite humbling to look at the amazing impact that one woman can have on so many thousands of lives because of her vision, passion and absolute belief in making change happen - she is a real inspiration! --- Melanie Hawken, founder and editor-in-chief of Lionesses of Africa
In Essential Tags Books
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CELEBRATING 10 YEARS


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LIONESS WEEKENDER COVER STORY
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Vanessa Mhlom, a South African wellness brand builder
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Retang Phaahla, a pioneer for South Africa’s indigenous teas
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Dr Margaret Kemigisha, a publishing entrepreneur passionate about childrens’ literacy

IMAGE OF THE DAY. CELEBRATING WOMAN MADE IN AFRICA.

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Sustainable skincare…We love to see natural cosmetics companies with a sustainable approach to business succeeding in Africa, and Nokware Skincare, founded by Tutuwa Ahwoi in Ghana is a great example. She f
Image of the Day / Dounia Home

Statement lighting… from Dounia Home, the home of innovative, handcrafted and ethically made Moroccan lighting and home decor founded by Dounia Tamri-Loeper. Her company designs, produces and brings to market hi
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Nature inspired haircare… Banish dry hair with the Afrobotanics Hemp Seed Oil moisturising conditioner created by Ntombenhle Khathwane, a South African entrepreneur and advocate for natural hair and body produc
Image of the Day / Happy Coffee

Happy Coffee Experiences…If you are a fan of great coffee you will love Happy Coffee, founded by Princess Adeyinka Tekenah in Nigeria. She is a Coffee Entrepreneur and a Mom, and the founder of this growing ind
Image of the Day / Mon Choco

Chocolate gifting goodies…Who doesn’t love a chocolate gift at this time of the year? So where better to sample some of the finest chocolate on the African continent than in Cote d’Ivoire, from Mon Cho
Image of the Day / Spez Catering

Celebratory cake…If you are anything like the sweet treat-loving team at Lionesses of Africa, you will love a slice of the great cakes on offer from Spez Catering in Kenya, founded by Esmeralda De Souza-Obwaka
Image of the Day / Eloli

African luxury couture…For those who want to stand out from the crowd, Dibo Ndumbe Eyoh, co-founder and co-creative Director of Eloli, an award-winning luxury African fashion brand in Cameroon, has just what you need.
Image of the Day / The Joinery

Sustainable Tote Bags…We have always been big fans of The Joinery, the sustainable and ethical product design brand based in South Africa founded by Natalie and Kim Ellis, and their exciting Future Tex™ fa
Image of the Day / Barbara McKenzie

Classic meets contemporary…If you are in the market for classic-inspired yet modern clothing which is both stylish and ultra-feminine and trans-seasonal to wear throughout the year, then Kendi Sapepa, found
Image of the Day / Adèle Dejak

Luxury statement accessories…We are big fans of luxury jewellery and accessories made with love and passion on the African continent, and Adèle Dejak in Kenya is the epitome of handmade luxury. The
Image of the Day / Nokware Skincare

Sustainable skincare…We love to see natural cosmetics companies with a sustainable approach to business succeeding in Africa, and Nokware Skincare, founded by Tutuwa Ahwoi in Ghana is a great example. She f Image of the Day / Dounia Home

Statement lighting… from Dounia Home, the home of innovative, handcrafted and ethically made Moroccan lighting and home decor founded by Dounia Tamri-Loeper. Her company designs, produces and brings to market hi Image of the Day / Afrobotanics

Nature inspired haircare… Banish dry hair with the Afrobotanics Hemp Seed Oil moisturising conditioner created by Ntombenhle Khathwane, a South African entrepreneur and advocate for natural hair and body produc Image of the Day / Happy Coffee

Happy Coffee Experiences…If you are a fan of great coffee you will love Happy Coffee, founded by Princess Adeyinka Tekenah in Nigeria. She is a Coffee Entrepreneur and a Mom, and the founder of this growing ind Image of the Day / Mon Choco

Chocolate gifting goodies…Who doesn’t love a chocolate gift at this time of the year? So where better to sample some of the finest chocolate on the African continent than in Cote d’Ivoire, from Mon Cho Image of the Day / Spez Catering

Celebratory cake…If you are anything like the sweet treat-loving team at Lionesses of Africa, you will love a slice of the great cakes on offer from Spez Catering in Kenya, founded by Esmeralda De Souza-Obwaka Image of the Day / Eloli

African luxury couture…For those who want to stand out from the crowd, Dibo Ndumbe Eyoh, co-founder and co-creative Director of Eloli, an award-winning luxury African fashion brand in Cameroon, has just what you need. Image of the Day / The Joinery

Sustainable Tote Bags…We have always been big fans of The Joinery, the sustainable and ethical product design brand based in South Africa founded by Natalie and Kim Ellis, and their exciting Future Tex™ fa Image of the Day / Barbara McKenzie

Classic meets contemporary…If you are in the market for classic-inspired yet modern clothing which is both stylish and ultra-feminine and trans-seasonal to wear throughout the year, then Kendi Sapepa, found Image of the Day / Adèle Dejak

Luxury statement accessories…We are big fans of luxury jewellery and accessories made with love and passion on the African continent, and Adèle Dejak in Kenya is the epitome of handmade luxury. The

STARTUP STORIES. MEET THE WOMEN WHO’VE LAUNCHED.

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Gillian Holl, a South African architectural entrepreneur building a sustainability-focused business that responds to the needs of both clients and the environment
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Matilde Mawelele Rungo, a Mozambican tech-preneur helping to drive digital transformation in the country
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Yanara Tavares Viana, a Mozambican entrepreneur developing a smart urban housing solution in the country

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LIONESS BOOK REVIEWS

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Built on Purpose: Discover Your Deep Inner Why and Manifest the Business of Your Dreams by Betsy Fore
Built on Purpose: Discover Your Deep Inner Why and Manifest the Business of Your Dreams by Betsy Fore
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The Magnetic Female Entrepreneur: The Art of Empowered Presence, Rising to New Levels of Impact and Influence, and Financial Success on Your Own Terms by Mary Grant
Women Entrepreneurs Rewired To Rise: Powerful Habits that Break Through Burnout, Silence Your Inner Critic, and Build a Thriving Business from the Inside Out  by Fiona Soutter
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Dream Big and Win: Translating Passion into Purpose and Creating a Billion-Dollar Business by Liz Elting
Dream Big and Win: Translating Passion into Purpose and Creating a Billion-Dollar Business by Liz Elting
After the Idea: What It Really Takes to Create and Scale a Startup by Julia Austin
After the Idea: What It Really Takes to Create and Scale a Startup by Julia Austin

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