Event Report
Many businesses are trying to relaunch following the recent lockdown in South Africa, and importantly ensure their brands are visible in an increasingly competitive marketplace. However, without having the luxury of big ad spend budgets to achieve that visibility and customer connection, some innovative thinking and reinvention is required. The 2nd Lioness Business Agility Webinar, in partnership with Absa, took place on 19 June 2020 - the aim was to bring together leading women entrepreneurs with years of experience in brand building, to share their very personal insights and experiences on how to build a brand to last, post the COVID pandemic.
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