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the pride of Africa's women entrepreneurs

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Annie Sibindi Muronda, a disruptive clothing manufacturer with a big vision

November 28, 2021 Melanie Hawken

Annie Sibindi Muronda

Lioness Weekender Cover Story

Rufaro Garments, an African school uniform manufacturing business making great garments affordable

Annie Sibindi Muronda is the founder and managing director of Rufaro Garments based in South Africa, and has overall executive management responsibility for the company. Annie has a BSc in Actuarial Science from the University of Nebraska and an MBA with a specialization in Finance from DeVry University. She began her career in the financial services space where she consulted at US based global management consulting firms Towers Perrin, Mercer Consulting and Watson Wyatt. It was here that Annie gained valuable experience in solving problems for clients and discovered a talent for operational management of large businesses. After immigrating to South Africa in 2010, Annie joined an actuarial benefits consulting firm as a senior consultant where she helped establish it as rising star in the retirement fund valuation and administration space.

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In Cover Story Tags South Africa, Manufacturing, Children's Clothing
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Adenike Ogunlesi, Africa’s foremost children’s fashion and retail entrepreneur

November 22, 2020 Melanie Hawken
Adenike Ogunlesi

Adenike Ogunlesi

Lioness Weekender Cover Story

Ruff ’n’ Tumble, a trailblazing premium children’s clothing brand on the African continent

Adenike Ogunlesi, who has been redefining and blazing the trail in the children’s fashion industry with over 35 years’ experience in the Fashion and Retail Business, is the founder and Creative Director of Africa’s leading Premium children’s clothing brand, Ruff ‘n’ Tumble. Ruff ‘n’ Tumble has shared happiness with over a million children and families across the globe, because she dared to dream and pursue her vision fearlessly.

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In Cover Story Tags Nigeria, Adenike Ogunlesi, Children's Clothing
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Carla Pinto, a Mozambican entrepreneur creating a popular blogging platform for mothers and mothers-to-be 

November 15, 2019 Melanie Hawken
Carla Pinto, founder of Arco-Íris & Borboletas (Mozambique)

Carla Pinto, founder of Arco-Íris & Borboletas (Mozambique)

Startup Story

When you are a new mom, getting access to great quality information and resources, combined with insights and opinions from other moms is so useful. So in Mozambique, one woman entrepreneur is creating the ultimate, go-to resource for parents to be and those who are already on their family raising journey. Carla Pinto, founder of Arco-Íris & Borboletas, is creating a safe space for the sharing of information and feedback so that moms and dads can learn from each other and get access to great resources too.

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In Startup Story Tags Mozambique, Online Service, Children's Clothing
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Jamilla and Fierdowsah Jacobs, two women entrepreneurs bringing world-class kids accessories to Namibia’s trend conscious parents 

May 26, 2019 Melanie Hawken
Jamilla and Fierdowsah Jacobs, founders of Kids Emporium Namibia

Jamilla and Fierdowsah Jacobs, founders of Kids Emporium Namibia

Every proud parent knows how exciting it is to shop for their children, but it is often hard to find just the right item of clothing or furniture that is both practical and trendy. In Windhoek, Namibia, two sister entrepreneurs have filled the gap with their beautiful retail store, Kids Emporium Namibia. It stocks a wealth of must-have products to suit the needs of babies and toddlers, whilst fulfilling the needs of moms and parents to be.

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In Startup Story Tags Fashion, Children's Clothing, Children's Toys, Namibia
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Sharika Punwasi, an entrepreneur building a proudly South African kidswear brand with a strong Mauritius connection

December 16, 2018 Melanie Hawken
Sharika Punwasi, founder of My Cotton Tree (South Africa/Mauritius)

Sharika Punwasi, founder of My Cotton Tree (South Africa/Mauritius)

Harnessing the power of partnerships is at the heart of many successful businesses. For Sharika Punwasi, founder of high-end kids fashion brand, My Cotton Tree, her partnerships were found in both South Africa and Mauritius, harnessing the best of skills and expertise in both markets. 

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In Startup Story Tags South Africa, Mauritius, Fashion, Children's Clothing
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Beatha Shitemba, a Namibian entrepreneur who is brightening up children’s nurseries across Namibia

January 5, 2018 Melanie Hawken
Beatha Shitemba, founder of Nels Babies (Namibia)

Beatha Shitemba, founder of Nels Babies (Namibia)

Any design conscious parent in Africa knows how difficult it can be to find great, high quality children’s decor items for the nursery. But in Namibia, entrepreneur Beatha Shitemba, founder of Nels Babies, has the solution.

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In Startup Story Tags Namibia, Retail, Children's Clothing
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Gwendolyne Gosselin, a South African entrepreneur turning her passion for Shweshwe fabrics into a high impact community childrenswear and toy brand

November 5, 2017 Melanie Hawken
Gwendolyne Gosselin, founder of Mathilde & Co. (South Africa)

Gwendolyne Gosselin, founder of Mathilde & Co. (South Africa)

Resourcefulness is a key trait needed by most entrepreneurs, and in the case of Gwendolyne Gosselin, founder of Mathilde & Co., that translated into learning how to sew. Today her unique brand of children’s clothing and toys, all made from Shweshwe fabrics, is winning fans at home and abroad. Importantly, it is also helping to change lives closer to home in her local community. 

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In Startup Story Tags South Africa, Children's Clothing
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Yolie Thela, a South African entrepreneur creating unique baby clothing that celebrates her love of African prints

July 2, 2017 Melanie Hawken
Yolie Thela, founder of GloryBaby (South Africa)

Yolie Thela, founder of GloryBaby (South Africa)

The global market for beautifully made, colorful and fun baby clothes that are loved by babies and moms alike is growing, and particularly in Africa. Tapping into that growing market opportunity is South African entrepreneur, Yolie Thela, founder of GloryBaby, with her proudly South African prints brightening up the wardrobes of babies across the country and the continent.

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In Startup Story Tags Children's Clothing, South Africa, Fashion
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Miyoba Buumba, a Zambian entrepreneur taking her passion for African design and turning it into a distinctive homeware and accessories brand

June 11, 2017 Melanie Hawken
Miyoba Buumba, founder of Mwabonwa Designs (Zambia)

Miyoba Buumba, founder of Mwabonwa Designs (Zambia)

Often a business idea stems from a personal passion, and in the case of Miyoba Buumba, founder of Mwabonwa Designs in Zambia, that passion came from her interest in proudly African design. Today, her brand is a reflection of her own design inspiration and her love of African style and culture.

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In Startup Story Tags Children's Clothing, Zambia, Fashion
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Narcissi Madisha, a South African fashionpreneur creating stylish and on-trend clothes for young girls

May 21, 2017 Melanie Hawken
Narcissi Madisha, founder of Kameo Kids (South Africa)

Narcissi Madisha, founder of Kameo Kids (South Africa)

Moms and daughters alike know what fun fashion and shopping for great clothes can be, and Narcissi Madisha, founder of Kameo Kids, has just the brand for them. She is creating fashionable yet comfortable clothes for young girls who want to express their own individual style from a young age.

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In Startup Story Tags Children's Clothing, South Africa, Fashion
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Meet 8 women building Africa's trendiest baby and children's clothing brands

January 31, 2016 Melanie Hawken

If you’re in the market for trendy, quality-assured clothing and accessory products for your children, be sure to look out for these amazing female entrepreneurs and their equally impressive clothing lines. With a unified ethos focused on bolstering African design, production and employment, you’re guaranteed to have your little one strutting around the playground in some pretty slick and ethical threads.

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In Features Tags Children's Clothing, Fashion
1 Comment

Shingai Nyagweta - The startup story of a South African entrepreneur passionate about creating vibrant children’s clothing celebrating local textiles

December 15, 2015 Melanie Hawken
Shingai Nyagweta, founder of KuNa Kids

Shingai Nyagweta, founder of KuNa Kids

Finding great children’s clothing that appeals to both the young ones and the parents, and which at the same time celebrates the vibrancy of African textiles, has now been made so much easier. South African entrepreneur and designer, Shingai Nyagweta, founder of KuNa Kids, has built a niche children’s clothing company that embraces the uniquely local shweshwe fabrics, but incorporated into funky and practical designs.

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In Startup Story Tags Fashion, Children's Clothing, South Africa
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Adenike Ogunlesi - The startup story of a market leader in designer children’s clothing in West Africa

November 16, 2014 Melanie Hawken
Adenike Ogunlesi, founder and ceo of Ruff'n Tumble

Adenike Ogunlesi, founder and ceo of Ruff'n Tumble

This highly successful Nigerian designer went from selling clothes from the boot of her car to becoming a world class children’s clothing brand.

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In Startup Story Tags Adenike Ogunlesi, Nigeria, Children's Clothing
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CELEBRATING 10 YEARS


LATEST PODCAST

LIONESSES OF AFRICA · AI Series Ep. 2 : AI-Human Collaboration in the Workplace

Lioness Radio Show: AI Series Ep. 2 : AI-Human Collaboration in the Workplace - Tune in for an engaging conversation designed to equip you with the knowledge to embrace AI and unlock its possibilities for your business.


LIONESS WEEKENDER COVER STORIES

LIONESS WEEKENDER COVER STORY
Retang Phaahla, a pioneer for South Africa’s indigenous teas
Retang Phaahla, a pioneer for South Africa’s indigenous teas
Dr Margaret Kemigisha, a publishing entrepreneur passionate about childrens’ literacy
Dr Margaret Kemigisha, a publishing entrepreneur passionate about childrens’ literacy
Sydelle Willow Smith, a pioneer of solar-powered mobile cinema in Africa
Sydelle Willow Smith, a pioneer of solar-powered mobile cinema in Africa
Babette Kourelos, a passionate artisanal bread-baking business builder
Babette Kourelos, a passionate artisanal bread-baking business builder
Thandekile Moloko, an entrepreneur empowering her clients’ financial futures
Thandekile Moloko, an entrepreneur empowering her clients’ financial futures

IMAGE OF THE DAY. CELEBRATING WOMAN MADE IN AFRICA.

Image of the Day / Afropian

Statement dressing…If you want to make a fashion statement, then how better to do that than with this dramatic bark-cloth dress by Afropian, the Pan-African lifestyle brand founded by Cameroonian entrepreneur Horte
Image of the Day / Vanhu Vamwe

Marvellous macrame…We have always been big fans of the uber-talented Pam Samasuwo-Nyawiri, co-founder of luxury Zimbabwean accessory brand, Vanhu Vamwe, together with husband Simba Nyawiri. This show-stopping co
Image of the Day / Midunu Chocolates

Chocolate love…We are big chocolate lovers at Lionesses of Africa, so we love these beautiful looking and fabulous tasting chocolates from Midunu Chocolates in Ghana, handcrafted by entrepreneur and chocol
Image of the Day / Adele’s Mohair

Mohair magic….Lovers of fine mohair will adore these beautiful, luxury yarns, courtesy of Adele’s Mohair, founded by Adele Cutten in the Eastern Cape of South Africa. She has built a highly succes
Image of the Day / Kwesh

Relaxed style…We love these stylish yet relaxed Kwanza pants and matching tops from Juliana Nasasira, the Ugandan fashion designer and founder of Kwesh. Juliana launched Kwesh in 2012, a fashion brand focused on creat
Image of the Day / Dvyn Treat Batamba’s

Premium Coffee Experience…We love a great cup of coffee in a morning at Lionesses of Africa, and so we are fans of Dvyn Treat Batamba’s great coffee brand in Mozambique, co-founded by Emilia
Image of the Day / Eloli

African luxury couture…For those who want to stand out from the crowd, Dibo Ndumbe Eyoh, co-founder and co-creative Director of Eloli, an award-winning luxury African fashion brand in Cameroon, has just what you need.
Image of the Day / Happy Coffee

Happy Coffee Experiences…If you are a fan of great coffee you will love Happy Coffee, founded by Princess Adeyinka Tekenah in Nigeria. She is a Coffee Entrepreneur and a Mom, and the founder of this growing ind
Image of the Day / Yococo

Vegan ice-cream heaven…If you are ice cream lovers like we are here at Lionesses of Africa, you will love the vegan ice cream from Yococo in South Africa, created by the talented Sinenhlanhla Ndlela. She is proving t
Image of the Day / The Joinery

Mini Box Tote…We have always been big fans of The Joinery, the sustainable and ethical product design brand based in South Africa founded by Natalie and Kim Ellis, and their exciting Future Tex™ fabric con
Image of the Day / Afropian

Statement dressing…If you want to make a fashion statement, then how better to do that than with this dramatic bark-cloth dress by Afropian, the Pan-African lifestyle brand founded by Cameroonian entrepreneur Horte Image of the Day / Vanhu Vamwe

Marvellous macrame…We have always been big fans of the uber-talented Pam Samasuwo-Nyawiri, co-founder of luxury Zimbabwean accessory brand, Vanhu Vamwe, together with husband Simba Nyawiri. This show-stopping co Image of the Day / Midunu Chocolates

Chocolate love…We are big chocolate lovers at Lionesses of Africa, so we love these beautiful looking and fabulous tasting chocolates from Midunu Chocolates in Ghana, handcrafted by entrepreneur and chocol Image of the Day / Adele’s Mohair

Mohair magic….Lovers of fine mohair will adore these beautiful, luxury yarns, courtesy of Adele’s Mohair, founded by Adele Cutten in the Eastern Cape of South Africa. She has built a highly succes Image of the Day / Kwesh

Relaxed style…We love these stylish yet relaxed Kwanza pants and matching tops from Juliana Nasasira, the Ugandan fashion designer and founder of Kwesh. Juliana launched Kwesh in 2012, a fashion brand focused on creat Image of the Day / Dvyn Treat Batamba’s

Premium Coffee Experience…We love a great cup of coffee in a morning at Lionesses of Africa, and so we are fans of Dvyn Treat Batamba’s great coffee brand in Mozambique, co-founded by Emilia Image of the Day / Eloli

African luxury couture…For those who want to stand out from the crowd, Dibo Ndumbe Eyoh, co-founder and co-creative Director of Eloli, an award-winning luxury African fashion brand in Cameroon, has just what you need. Image of the Day / Happy Coffee

Happy Coffee Experiences…If you are a fan of great coffee you will love Happy Coffee, founded by Princess Adeyinka Tekenah in Nigeria. She is a Coffee Entrepreneur and a Mom, and the founder of this growing ind Image of the Day / Yococo

Vegan ice-cream heaven…If you are ice cream lovers like we are here at Lionesses of Africa, you will love the vegan ice cream from Yococo in South Africa, created by the talented Sinenhlanhla Ndlela. She is proving t Image of the Day / The Joinery

Mini Box Tote…We have always been big fans of The Joinery, the sustainable and ethical product design brand based in South Africa founded by Natalie and Kim Ellis, and their exciting Future Tex™ fabric con

STARTUP STORIES. MEET THE WOMEN WHO’VE LAUNCHED.

Featured
Gladys Kgorane, an entrepreneur creating special events and wellness retreats for those looking for rest and relaxation
Gladys Kgorane, an entrepreneur creating special events and wellness retreats for those looking for rest and relaxation
Drienie Botes, an entrepreneur empowering women to achieve economic independence through beekeeping
Drienie Botes, an entrepreneur empowering women to achieve economic independence through beekeeping
Tumelo Tshwagong, a South African agri-entrepreneur contributing to finding sustainable local solutions to addressing food insecurity
Tumelo Tshwagong, a South African agri-entrepreneur contributing to finding sustainable local solutions to addressing food insecurity
Gloria Sellwane Phala, a South African entrepreneur helping clients benefit from the transformative impact of yoga
Gloria Sellwane Phala, a South African entrepreneur helping clients benefit from the transformative impact of yoga
Nondumiso Leshaba, a South African business builder providing professional business advisory and accounting services to SMEs
Nondumiso Leshaba, a South African business builder providing professional business advisory and accounting services to SMEs

LIONESS DATA & INSIGHTS


LIONESS PLAYBOOKS



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LIONESS BOOK REVIEWS

Featured
Women Entrepreneurs Rewired To Rise: Powerful Habits that Break Through Burnout, Silence Your Inner Critic, and Build a Thriving Business from the Inside Out  by Fiona Soutter
Women Entrepreneurs Rewired To Rise: Powerful Habits that Break Through Burnout, Silence Your Inner Critic, and Build a Thriving Business from the Inside Out by Fiona Soutter
Dream Big and Win: Translating Passion into Purpose and Creating a Billion-Dollar Business by Liz Elting
Dream Big and Win: Translating Passion into Purpose and Creating a Billion-Dollar Business by Liz Elting
After the Idea: What It Really Takes to Create and Scale a Startup by Julia Austin
After the Idea: What It Really Takes to Create and Scale a Startup by Julia Austin
Feminine Intelligence: How visionary leaders can reshape business for good by Elina Teboul
Feminine Intelligence: How visionary leaders can reshape business for good by Elina Teboul
Bridging the Confidence Gap: How Empowered Women Change the World by Sheena Yap Chan
Bridging the Confidence Gap: How Empowered Women Change the World by Sheena Yap Chan

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