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ESSENTIAL READ: Raising Money Savvy Kids by Kathryn Main

December 2, 2017 Melanie Hawken
Kathryn Main

Kathryn Main

As parents, we make every effort and sacrifice possible to ensure that our children receive the best education available. Unfortunately, the school curriculum taught today is missing one crucial puzzle-piece that will make our children’s education complete - money management. In her new book, Raising Money Savvy Kids, author and entrepreneur, Kathryn Main, is on a mission to provide kids with the financial advantage and financial freedom through education that most of their parents never had. 

 

Understanding concepts that revolve around money is a core skill for participating in modern society and economic life. Financial concepts such as debt, budgeting, interest, investing, saving, taxes, etc. form the basis of all the financial decisions, large and small. Financial education can make a huge difference. It can empower and equip young people with the knowledge, skills and confidence to take charge of their lives and build a more secure future for themselves and their families. Supporting financial education for young people can be viewed as a critical long-term investment in human capital. Author Kathryn Main passionately believes that young people struggle in life and business because they are not taught the rules of money through their everyday actions. She advocates for parents helping their children to better understand how to value and manage money, having honest conversations that will upskill them in their future lives. Hew new book, Money Savvy Kids, provides a practical tooklit to help parents to have those conversations and to make a real difference in their children’s lives. 

Author quotes

Raising Money Savvy Kids is a book for all parents who want to start giving their kids the financial education they never had.
If we don’t educate our youth on entrepreneurship and financial literacy, we are setting them up for failure.
It’s never too early to start educating your kids about finances, money management, and entrepreneurship.

About the author

Kathryn Main is a serial entrepreneur, author, mother and the founder of Money Savvy Kids, a financial literacy programme for primary school going children. She is also the co-founder of South African advertising agency, MainMultiMedia. Kathryn’s new book, Raising MoneySavvy Kids was officially launched in November 2017, and her new accompanying online platform and product offering, Money Savvy Kids, is currently in production ready for launch in March 2018. Plans are also underway for a new Money Savvy Teens brand planned for next year too.

www.moneysavvykids.co.za


Why LoA loves it….

Many successful entrepreneurs find their ultimate passion in business through personal experiences or by seeing a gap in the marketplace that needs to be filled by a practical solution. For entrepreneur Kathryn Main, her passion came as a result of both of these things. In her new book, Money Savvy Kids, she shares her own tough journey navigating the world of business and money management, providing not only her own personal learnings along the way, but also some great advice and practical tools to help other young people. This is an easy to read, easy to grasp book of concepts for young people and their parents to help them navigate the world of money management. It is also a great way for young people to better understand the life of an entrepreneur, and to help them to think more entrepreneurially in their own lives.  --- Melanie Hawken, founder and editor-in-chief of Lionesses of Africa
In Essential Tags Books
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Sustainable skincare…We love to see natural cosmetics companies with a sustainable approach to business succeeding in Africa, and Nokware Skincare, founded by Tutuwa Ahwoi in Ghana is a great example. She f Image of the Day / Dounia Home

Statement lighting… from Dounia Home, the home of innovative, handcrafted and ethically made Moroccan lighting and home decor founded by Dounia Tamri-Loeper. Her company designs, produces and brings to market hi Image of the Day / Afrobotanics

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Happy Coffee Experiences…If you are a fan of great coffee you will love Happy Coffee, founded by Princess Adeyinka Tekenah in Nigeria. She is a Coffee Entrepreneur and a Mom, and the founder of this growing ind Image of the Day / Mon Choco

Chocolate gifting goodies…Who doesn’t love a chocolate gift at this time of the year? So where better to sample some of the finest chocolate on the African continent than in Cote d’Ivoire, from Mon Cho Image of the Day / Spez Catering

Celebratory cake…If you are anything like the sweet treat-loving team at Lionesses of Africa, you will love a slice of the great cakes on offer from Spez Catering in Kenya, founded by Esmeralda De Souza-Obwaka Image of the Day / Eloli

African luxury couture…For those who want to stand out from the crowd, Dibo Ndumbe Eyoh, co-founder and co-creative Director of Eloli, an award-winning luxury African fashion brand in Cameroon, has just what you need. Image of the Day / The Joinery

Sustainable Tote Bags…We have always been big fans of The Joinery, the sustainable and ethical product design brand based in South Africa founded by Natalie and Kim Ellis, and their exciting Future Tex™ fa Image of the Day / Barbara McKenzie

Classic meets contemporary…If you are in the market for classic-inspired yet modern clothing which is both stylish and ultra-feminine and trans-seasonal to wear throughout the year, then Kendi Sapepa, found

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