Get creative and cross pollinate 

This past week I have been meeting with a variety of women entrepreneurs in New York, all of whom come from very different business backgrounds, but share in common a fascination for Africa and the potential business opportunities that could exist there. What is interesting is that they all speak of collaboration, of cross pollinating ideas and inspiration from both continents, and as a result, creating something exciting, new and vibrant. It’s the same when I speak to women entrepreneurs in Africa who look to the US as being a potentially game-changing marketplace for their businesses and products, but hard to break into. Once again, collaboration and cross pollination is key. So perhaps the starting point should be talking about how, at a practical level, we can start to get women entrepreneurs in Africa and in other key business centres in the world, thinking about the power of creative collaboration and to start sharing experiences and ideas that can open up new business opportunities.