When I speak to women entrepreneurs each day, one of the things they feedback probably more than anything else is how valuable they find it to hear the inspirational startup stories of other women entrepreneurs - told in their own voices and often with great honesty and frankness. These stories remind them that they are not alone, and the challenges they are facing are not unique, but shared amongst all those women who bravely go out there each day and build their businesses. There is something really powerful about finding your voice and using it to engage others on your entrepreneurial journey. I often talk about the fact that as business founders, we are our own best salespeople, and our voices count when we are trying to get our businesses and brands seen and heard above the noise in the marketplace. Increasingly, customers want to know the backstory of the products they buy and the brands they give their loyalty to, so every woman entrepreneur’s voice and story counts. Finding your voice and writing your startup story is part of the journey to becoming the author of your own successful life.
Have yourself an inspired entrepreneurial day! - Melanie