If you have ever struggled to find the perfect, personalized gift for your corporate clients or loved ones, then help is at hand. Michelle Smith, founder of Woven Bark Studios, is creating beautiful, thoughtfully curated gift boxes and gifting experiences that leave lasting feel-good memories. The added bonus is that each of the gift products is sourced from local artisans in South Africa, creating business opportunities that really make a difference to other entrepreneurs’ lives.Read More
Build your brand…
“… it’s very important to believe in what you have to offer in the world, and then to wear that on your sleeve and completely be about that thing. This means ensuring things like having a professional email address (Google Business, for example), a business card, cleaning up your LinkedIn profile, and setting up a website - these are all simple steps that tell the world that you are taking yourself seriously. Once that happens, any business you start from there already has a solid foundation on which to stand.”
- Que Lebatha is the founder of Que Lebatha Consulting in South Africa, an integrated Marketing Communications agency that provides companies with Public Relations, Social Media and Event Management services. Que specializes in strategy development and implementation in the marketing communication field. She has worked on a number of campaigns with brands such as Montecasino, Tsogo Sun, Absa, Tsheto Leadership and Coaching Academy and Three Ring Circus.Read More
Celebrate what makes your brand uniquely African....
"You need to understand and appreciate your cultural roots. It is important to fully embrace your Africanism, because if you don't appreciate where you have come from there is the temptation to dissolve your brand into something that the rest of the world is doing, and not celebrate what makes your brand so uniquely African. It is important to be true to yourself as an African, and let that Africanness define what you do and how you do it."
- Bianca Sibiya is a digital marketing specialist who co-founded fashion label Punk & Ivy with partner Khaya in late 2012. This dynamic fashion duo are focused on mastering the bespoke suit and creating fashion that is uniquely African. Bianca is driven by a need to document and articulate life in Africa and South Africa through her creative work. Punk And Ivy as a term was used in the late 60′ into the 70’s in Soweto to describe a particular style of dress for men. The brand also has a very unique retail outlet - The MOTIQUE - a fully fledged retail space in a truck, measuring 9,3m long and featuring a boutique, a change-room, a back office, seating and so much more.Read More
Many people have dreams of creating a global empire as successful as Oprah has done, but many fail to realize that her brand was not built overnight, in fact Oprah has been building her brand for the past 40 years and it took many failures and pivotal moves to get her where she is today. Below we will look at 5 Steps Oprah has taken to build a global brand: ready...set...go!Read More
Being customer centric is the key to business success, and in the case of Amanda Ioannoy’s business, Ambella Corporate and Promotional Gifts in South Africa, she understands how to connect with customers by providing quality gifting and promotional merchandise options that can effectively promote company brands.Read More