Scaling a business is not for the faint of heart. It’s a mind-bending journey that causes millions of business owners around the globe to either throw in the towel, or avoid risk entirely and suffer from smallness and mediocrity. In her new book, Scale or Fail, author Allison Maslan provides a proven guide to scaling your business, using her revolutionary new methodology and harnessing her own personal experience in business.
Most businesses fail because they are ill prepared to face the real challenges involved in scaling. Either they don’t have the bandwidth to keep up with the sales demand or production, miss out on major opportunities due to fear, or keep making the same mistakes over and over because systems and processes aren’t in sync with the rate of growth. To truly scale, you must upsize your strategic practices, implement new marketing strategies, find new ways to build your team, and expand your mindset to break through whatever is keeping you stuck at the same level. Then you must be willing to take the leap into the giant unknown – to make your impossible possible. In her book, Scale or Fail, author Allison Maslan—who has successfully scaled ten companies from scratch and has guided thousands of small businesses to do the same—shares her revolutionary SCALEit Method ® for successfully growing, replicating, and expanding your business. She also shares pivotal mindset strategies she’s used to break the fear barrier as a trapeze artist so you can move past any obstacle, take strategic Big Picture risks, and fulfill your dreams of business expansion and skyrocketing profit.
Featuring a wealth of real-life success stories, visual tools, and exercises that are prescriptive and inspirational, Scale or Fail offers proven scaling strategies and a proactive approach to:
Create your Big Picture Vision and build a plan to achieve it
Produce an ever-flowing stream of cash flow with consistent profits
Establish a powerhouse team that functions well without you
Become a true leader and feel like you deserve your success
Improve systems and processes that facilitate scaling
Get past the mental and strategic pitfalls that cause revenue bottlenecks
Scale or Fail is adaptable to any type of business—manufacturing, consumer goods, a brick and mortar, a digital service, a wholesaler, a consulting service, and everything in between. Whether you’re six figures and scaling to seven. . . or in the seven figures and scaling to eight or even nine, Scale or Fail provides the roadmap to multiply your business growth—and empower you to soar in the air with the greatest of ease.
The goal of scaling is to build a replicable system for delivering products and services that allow businesses to increase their customer base without having to increase their overhead at the same pace.
The method in this book will show you how to grow, replicate and expand while at the same time building a self-managed company that you can step away from for periods of time as it continues to soar.
Success scaling means that you get to a point in your business where you are flying higher with less effort and resistance.
About the author
Allison Maslan, Founder and CEO of Pinnacle Global Network, the world leader in scaling businesses. She is the author of two #1 Best Selling Books, "Blast Off" and her newest book, "Scale or Fail, How to Build your Dream Team, Explode your Growth and Let your Business Soar." Allison’s built ten successful companies starting out at age 19. Her client list has included Ben & Jerry’s, Supercuts, Merrill Lynch and Charlotte Russe. Now she and her team pay it forward by helping business owners around the world scale their companies while, at the same time, creating a passionate life. Allison’s been featured in Success, Fortune and Forbes Magazines, is a regular contributor to Entrepreneur Magazine and a featured expert on ABC, CBS, NBC, CNN and Fox across the US. She hosts weekly video podcast, Allie & You, The Business Success and Lifestyle Show highlighting top business experts sharing the skinny on their success. Allison has also been a trapeze artist for 20 years. She loves flying in the air and challenging herself to get to the next level. She feels this determination and willingness to face her fears has made her a better business owner. When she's got her feet the ground, she adores spending time with her husband, Mike and their two dogs, Daisy and Sammy.
Why LoA loves it….
For many entrepreneurs, one of the biggest challenges is scaling. It’s not enough to think big in business, it’s all about making the transition from a good business to a great business that is on a stellar growth trajectory. However, no-one ever said scaling was easy. So for all those who are stuck in a rut with their business and looking to put their foot on the accelerator and really achieve their business potential, then help is at hand with Allison Maslan’s new book Scale or Fail. It’s an insightful, immensely practical methodology for getting your business on the fast track to growth, and a must-read for all those women entrepreneurs who want to take their businesses to the next level. --- Melanie Hawken, founder and ceo of Lionesses of Africa