In today's fast-paced world, leaders need to move at speed. The rate of innovation and change in organizations and the challenges of impatient investors or shareholders mean leadership decisions must be quick, smart and deliver real impact. Sophie Devonshire’s new book, Superfast, Lead at Speed provides cutting edge inspiration and a host of exciting ideas about how to accelerate performance in an agile and thoughtful way, shedding new light on leading in a world which is fluid and uncertain.
In Superfast: Lead at Speed, Sophie Devonshire will show you some practical solutions to leadership questions which the most savvy global leaders employ. It provides some great insights on how to successfully map your own shortcut to personal and professional success, learning from others who have blazed a leadership trail before you. Leadership is not just about moving fast, however. Superfast will show you how to use your time in the smartest, most efficient way possible - slowing down when necessary to get decisions right and accelerating elsewhere to unlock growth. Stop waiting around. Superfast will give you the tools to lead well and make change happen.
I have written this book because I have seen the thrill of making businesses grow fast. Having worked in and with different businesses for over 20 years, I have always been obsessed with the strategic breakthroughs that unlock pace.
Setting the right pace in business is a labyrinthine leadership challenge, mainly because it involves humans who buy or buy into your business offer.
This book is based on candid interviews with over 100 pace-setters from organizations around the globe, those leading diverse businesses from start-ups to multibillion-dollar businesses.
About the author
Sophie Devonshire is an experienced business leader who has worked in and with multinational companies, successful start-ups and agencies. Sophie has worked and lived in London, Tallinn and Dubai as well as consulted for brands across the globe. She is also a commentator on the future of brands and in addition has won awards for innovative business set-ups which support a futuristic way of working. She is a regular speaker on brands and businesses in the press and media. Sophie is now the CEO of The Caffeine Partnership, a unique business consultancy which works with leaders to work with purpose and pace.
Why LoA loves it….
Having heard Sophie Devonshire speak earlier this week in London, I have seen at first hand how passionately she believes in the need for today’s smart leaders to move at speed - but importantly, in a smart, performance driven way. The insights she has gained from her many conversations with some of the most successful, driven, influential business leaders from around the globe, provide an inspirational roadmap for others to follow. This is not a conventional ‘how to’ business book in the traditional sense, but rather a thought provoking, attitude changing read that can change the way you approach your role as a leader in business and in life. --- Melanie Hawken, founder and ceo of Lionesses of Africa