The most important piece of advice I can give to any entrepreneur….
“You must make sure your ideas are grounded, make sure they are realistic, and you must be able to execute them. Why are they going to switch to your channel? Why are they going to buy your product or your service? What makes you different? What makes you unique?”
- Mo Abudu is founder and Chief Executive Officer of EbonyLife TV, Africa's first and fastest growing black entertainment and lifestyle network. This Nigerian media entrepreneur and talk show host is the first African woman to launch a Pan-African TV channel. The channel currently on DSTV Channel 165, as well as in the UK on the TalkTalk platform, providing premium, original and home-grown programming to its ever increasing viewership. She has received many awards in recognition of her outstanding work in media and her services to humanity, and was most recently honoured with an Honorary Doctorate Degree from Babcock University.