In The Business Tango, author, motivational speaker and entrepreneur, Anna Shilina, provides the insights, tips and advice on how to become the best entrepreneurial or intrapreneurial version of yourself, in life and business.
It’s an interesting analogy, comparing business with the tango, the passionate dance form where strategy, hard work and continual correction in the right direction helps to improve the chances of success. Author Anna Shilina provides an interesting take on how, at a highly practical level, entrepreneurs looking for inspiration and a the right tools, can genuinely add value to their businesses. She assimilates several intrinsic aspects of the business building process, such as leadership, professional relationships, effective communication, successful resource recruitment, culture of discipline and high performance, and excellence in sales processes, and shows you how to harness each of them to greatest effect.
By interviewing a number of successful entrepreneurs and intrapreneurs as part of her book research processes, together with integrating her hands-on experience and business acumen, Anna shares with you the practical ways you can become an indispensable intrapreneur within the company you work for, or the successful business and brand building entrepreneur you aspire to be. This is her guide to helping you perfect your own personal business tango.
Entrepreneurship is more than just starting a business; it is an innate curiosity and dissatisfaction with the status quo.
While entrepreneurs and intrapreneurs share many attributes, the big difference between the two can be established by the language they use. Intrapreneurs would say ‘the company has their back’ and they would thrive, entrepreneurs ‘have their own back’ and also thrive.
Without mastering the art of selling effectively, you limit your success as an entrepreneur or intrapreneur.
About the author
Anna Shilina is an insightful author, engaging speaker and entrepreneur. She was born in Ukraine and grew up in South Africa. Over the past decade, Anna has amassed a wealth of experience in various business sectors, which is a testament to her entrepreneurial spirit and flexible resolve to make any business a success. Anna is an ever-evolving entity, eager to add value to people’s personal as well as professional capacities. She is a dynamic speaker and trainer on various business and personal topics. Her experience ensures that the knowledge she imparts is practical and can be applied with ease. She shares her passion for personal development and entrepreneurship in an explosive way, leaving you energized and wanting more. She loves adding value to businesses and people’s lives, as well as exceeding expectations and raising the standard in an industry. She is inspired by people who are true to themselves, follow their hearts, and enjoy life.
Why LoA loves it….
Anna Shilina is one of those life affirming people, on a mission to make a difference to the world, to business, and people’s lives. She understands all too well the challenges experienced by entrepreneurs and intrapreneurs as they chase success, and has a wealth of ideas and insights to share with those who are in need of some help on their business and career building journeys. With her irrepressible spirit, can-do attitude, and infectious enthusiasm, she provides a roadmap to help others to successfully navigate their journeys to success. --- Melanie Hawken, founder and editor-in-chief of Lionesses of Africa