Imagine that moment when the phone rings with the opportunity of a lifetime. Whether it's your first big client, that incredible book deal with a major publisher, or a speaking engagement at a conference in your city, your ducks need to be in a row long before the dollars show up on your doorstep. You want the visibility and the profits that come with it but are you really playing at a level that sets you up for the spotlight?
In this much-anticipated book, Personal Branding and Marketing Expert, Audria Richmond, cracks the code to building a brand one doable and deliberate step at a time. From creating an authentic personal brand to landing the right media opportunities, Audria's transparent, in-your-face-and-in-your-bank-account approach will help you to:
- Develop ferocious confidence and show up on the business scene like a boss.
- Identify the people who need your services and demand the premium rates you deserve.
- Understand the 7 Phases of a Profitable Personal Brand and how to leverage each of them to become the must-meet expert in your industry.
The book takes readers through the process of practically how to build that all important personal brand, including building a speaker profile, getting into the publishing environment, working to get media exposure, and using events to enhance the profile building process.
By the end of Are You Ready for the Yes, you ll finally get out there and make some noise and make your presence felt in the marketplace.
A powerful and profitable personal brand is built on the foundation of one thing - your name. When your name becomes recognizable and synonymous with quality, expertise, and credibility, the world is yours.
An established personal brand grants you the agility to move and grow along with your business and interests.
About the Author
With nearly 10 years of experience in photography, web and graphic design, branding, and marketing, Audria is talented at turning the skills of self-employed professionals into personal brands that attract big money clients. She uses her gifts to coach self-employed professionals from around the world and serves as a creative strategist for some of the biggest brands in the country. In the last 2 years, her clients have generated more than $1 million in revenue and have been featured as industry experts in top online publications such as The Huffington Post and Business Insider. Audria is also the founder of the Building Big Brand Agency, the first agency designed specifically to deliver Fortune 500-quality branding and marketing services to micro business owners and self-employed professionals. She is also the creator of various self-study branding and marketing courses and co-founder of several lucrative business ventures.
Audria’s branding and marketing work has garnered nearly a dozen regional awards.
Why LoA loves it….
When building a new business so much attention is spent on developing the product and service offerings, and creating the company brand identity and personality, that often one of the important USPs becomes an afterthought - the personal brand of the entrepreneur behind the new business. In this very practical book, personal brand building specialist, Audria Richmond, explains how to build and then maximize a personal brand as an entrepreneur. It makes for fascinating reading. --- Melanie Hawken, founder and editor-in-chief of Lionesses of Africa