Build a successful personal brand….
“When you wake up each morning, you have to think of yourself as a brand and act accordingly. How well you do that will define the brand’s success. If you live the brand well, people start to believe in it and buy into it. Over the years, people have shown great confidence in the Bassie brand and that’s been really humbling.”
- Basetsana 'Bassie' Kumalo is a South African television personality, beauty pageant titleholder, businesswoman, and philanthropist. Her career began in 1990 when she was crowned Miss Soweto and Miss Black South Africa at the age of 16. Since then, Bassie has become a formidable force in the business world and is widely respected as both an entrepreneur and a philanthropist. In 2011 she was honoured as a Young Global Leader by the World Economic Forum.