"... when I feel like giving up I think about the big picture and ask myself the question - why am I doing this?"
- Sonia Mugabo is the founder of Sonia Mugabo (SM), Rwanda , a fashion brand established in 2013. It was born out of Sonia’s strong interest in design; and the desire to tap into the existing local artisan talent to make high quality men and womenswear. Sonia Mugabo develops 2 collections each year, and all year round makes bespoke items for its clientele. A pioneer of Rwanda’s fashion industry; Sonia is setting the standard for Rwandan fashion in global and local markets.