"Pretty & Profiting is for female entrepreneurs who wants to step out in a BIG way. We all have access to world-class strategies on the “how-to” of marketing, sales, and management – BUT not a ton of lingo on the other ‘stuff’ we need to implement to be successful as a female entrepreneur." - Nicole K Lundy, author and entrepreneur
At the age of 24, Nicole K Lundy turned her back on her corporate career and made a decision to take control of her life, her future and her wellbeing, by becoming an entrepreneur and going into the beauty consulting business. In her new book, Pretty and Profiting, she gives advice on how to manage your image as a female entrepreneur, together with the other strategies you need to implement to make money BESIDES the hard-core sales and marketing techniques that you know for you to grow your empire. She also gives some insights into how you can leave your mark and create your legacy. Ultimately, she believes that as a woman entrepreneur, you should be able to build and run a successful business based on who you are, not how others expect you to be.
"I’ve been in your shoes and I know how frustrating and annoying it is to work around the clock on building your brand and growing your business but going absolutely nowhere."
About the Author
"Branding is at the core of your success in building a business that makes money, and you need to play a BIG game to make it happen."
Nicole K. Lundy is an exuberant multi-passionate entrepreneur. After leaving a demanding Corporate Finance career, Nicole launched a beauty consulting company and used her sharp branding skills to get featured in a HarperCollins published book, work backstage at New York Fashion Week with top designers such as Jason Wu and CZAR by Cesar Galindo, and get featured on MSNBC, eHow.com, and Huffington Post Style.
Nicole now owns two businesses: Pretty & Profiting™, a consulting boutique for Female Entrepreneurs and Small Business CEO's, and Gorgeous Confidence™, selling luxurious skincare systems for modern women launching in 2015.
Why LoA loves it….
In this refreshingly candid book, Nicole Lundy shares her own personal entrepreneurial journey and the lessons she learned along the way. She shares her tips on how she managed to differentiate her own business in the highly competitive world of beauty consulting from every other business in New York City in order to get the attention it needed to get clients, even as the new kid on the block. She demonstrates how branding for her was the key to success. --- Melanie Hawken, founder and editor-in-chief of Lionesses of Africa