Behind every great social media platform stands millions of great women. And, boy do we women love our smartphones!
According to research compiled by FinanceOnline, which was taken from PEW, Nielsen, and Burst Media, women use social media more often and in more ways then men do. Facebook, Tumblr, Pinterest, Instagram and Twitter all have more women on the platform than men.
The fact that women are more active on social media than men isn’t a recent discovery. The statement has held true for at least the last five years. However, it is interesting to see that women are leading the migration from desktop to mobile where social media is concerned.
Check out this infographic illustrating how women rule social media.